Editorial Content Strategist, Digital & Insights
$86k - $141.5kFTI Consulting: McLean, VA Office
Editorial Content Strategist
FTI Consulting is the leading global expert firm for organizations facing crisis and transformation. We work with many of the world's top multinational corporations, law firms, banks and private equity firms on their most important issues to deliver impact that makes a difference. From resolving disputes, navigating crises, managing risk and optimizing performance, our teams respond rapidly to dynamic and complex situations.At FTI Consulting, you'll work side-by-side with leaders who have shaped history, helping solve the biggest challenges making headlines today. From day one, you'll be an integral part of a focused team where you can make a real impact. You'll be surrounded by an open, collaborative culture that embraces diversity, recognition, professional development and, most importantly, you.
Our Corporate Positioning and Insights (CPI&I) practice seeks a talented, versatile Editorial Content Strategist with 6+ years of experience to join the team in our New York, Chicago or Washington, D.C. office. We're looking for a multidisciplinary content strategist who will sit at the intersection of earned media, digital strategy, and creative production. This role is ideal for someone who thrives in a fast-moving environment, has strong instincts for what makes a story land, and can move seamlessly from strategy to execution. You'll work in close partnership with our media relations team, serving as the content engine that creates powerful stories to amplify across channels.
What You'll Do
- Lead rapid response content development across earned, owned, and paid channels for large scale campaign from breaking news moments to proactive campaign beats
- Serve as the editorial and strategic lead on content that reaches a variety of audiences, including but not limited to media, policymakers and regulators
- Monitor news cycles, track emerging trends, and identify opportunities to insert clients into relevant conversations
- Draft and edit a range of content quickly and with precision, including press materials, digital copy, paid media scripts, executive messaging, and more
- Develop content strategies for long-term reputation building projects, ensuring consistent narrative continuity across campaigns, channels, and client touchpoints
- Partner closely with the media relations team to ensure content is strategically aligned, on message, and ready to move at the pace of the news cycle
- Collaborate with digital, creative, and design teams to concept and produce campaign assets aligned to strategic objectives
- Partner across practice areas to ensure content is integrated, consistent, and ladders up to broader campaign goals
- Bring a journalist's instincts and a strategist's discipline to everything you write and produce
- Collaborate with SEO, AEO, and analytics experts to optimize content performance and discoverability.
- Stay current on emerging content trends, AI tools, audience behaviors, and platform best practices.
How You'll Grow
We are committed to investing and supporting you in your professional development and we have developed a range of programs focused on fostering leadership, growth and development opportunities. We aim to promote continuous learning and individual skills development through on-the-job learning, self-guided professional development courses and certifications. You'll be assigned a dedicated coach to mentor, guide and support you through regular coaching sessions and serve as an advocate for your professional growth.
As you progress through your career at FTI Consulting, we offer tailored programs for critical professional milestones to ensure you are prepared and empowered to take on your next role.
What You Will Need to Succeed
Basic Qualifications
- 6+ years of experience in communications, PR, content strategy, or a related field
- Deep understanding of the media landscape and what makes content newsworthy without necessarily owning media relationships directly
- Strong writing across formats long-form, short-form, organic social, paid media, executive voice
- Experience translating data and insights into multichannel content
- Experience working in or alongside digital and creative teams on integrated campaigns
- Comfort with the creative concepting process and ability to brief and collaborate with designers and producers
- Ability to manage multiple workstreams under deadline pressure
- Strong project management capabilities, including oversight of multichannel, integrated campaigns, with a proven ability to manage senior and junior team members
Preferred Qualifications
- Experience in public affairs, policy, or regulated industries is a plus
- Experience working with optimization for SEO and LLMs
FTI Consulting is an equal opportunity employer and does not discriminate on the basis of race, color, national origin, ancestry, citizenship status, protected veteran status, religion, physical or mental disability, marital status, sex, sexual orientation, gender identity or expression, age, or any other basis protected by law, ordinance, or regulation.
Compensation Minimum Pay: $86,000 Maximum Pay: $141,500 Compensation Disclosure: The compensation range reflects potential base salary for the role. Actual compensation is determined based on a wide array of relevant factors including market considerations, business needs, and an individual's location, skills, level of experience, and qualifications.
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