Director of Digital Experience (Hybrid)

Director Of Digital Experience

Founded in 1945, Keystone Technologies is a third-generation, family-owned business headquartered in the Greater Philadelphia area. A national leader in the commercial and industrial lighting industry, Keystone reaches customers across the U.S. with its mission of "Light Made Easy."

We're not your typical lighting company and we like it that way. At Keystone, we move fast, think big, and challenge the status quo to deliver on our promise of Light Made Easy. Our team thrives on new ideas, supports one another, aims high, works hard, and laughs often. And we always put people first whether that's our customers, partners, or each other. If you're passionate about growing, collaborating, and making a difference, you'll feel right at home here.

Our core values include wowing customers, growing passionately, doing right, valuing people, and challenging convention.

Our benefits include medical, dental, vision, voluntary life insurance, employer-paid group life insurance, short-term disability, a 401k plan with company match, paid time off, and philanthropic opportunities.

The Director of Digital Experience serves as the single-threaded owner of our website ecosystemencompassing our marketing presence, B2B e-commerce platform, recruiting experience, and customer portal. This role is not about maintaining a website. It is about building a best-in-class digital platform that becomes a competitive advantagedelivering a seamless, intuitive, high-performing experience that makes Keystone the easiest partner to do business with online.

This role operates at the intersection of Marketing, IT, AI, Sales, Customer Experience, and Product, owning the strategy, roadmap, and execution of a modern digital platform that integrates deeply with Keystone's ERP, CRM, and marketing systems. The Director of Digital Experience leads projects utilizing both internal and external resources to continuously elevate our digital capabilities. This role also provides leadership and direction to the Digital Marketing Strategist, helping align digital marketing execution with the broader digital experience strategy.

This role will also own the ongoing effort to understand customer behavior, gather feedback, identify friction points, and turn those insights into meaningful improvements. This role will make it easier for customers to get what they need at their fingertipsand will help define how AI can enhance and personalize that experience.

Your impact includes digital strategy & product ownership, customer experience, research & UX excellence, e-commerce & customer portal capability, AI-enabled customer experience, platform integration & technical partnership, website governance, reliability & operations, analytics, performance & continuous improvement, and vendor, cross-functional & team leadership.

What you bring includes a bachelor's degree required; MBA or advanced degree preferred, 812+ years of experience leading digital experience, web platforms, e-commerce, customer portal, or product management initiatives, proven track record of improving user experience, digital adoption, and business performance, experience operating in cross-functional environments involving Marketing, IT, customer-facing teams, and commercial leaders, experience gathering and translating customer feedback into meaningful digital improvements, experience managing platform integrations with ERP, CRM, marketing automation, and related systems, experience managing external partners and complex projects, strong understanding of UX principles, customer journey mapping, and digital optimization, strong understanding of CMS platforms, e-commerce systems, customer portals, and web analytics tools, familiarity with AI-enabled digital tools and a strong interest in applying AI to improve customer experience, data-driven mindset with strong analytical, prioritization, and problem-solving skills, uphold and implement Keystone's Core Values, consistently aligning actions and decisions that reflect the core principles.

Please note that we do not accept unsolicited resumes from recruiters or employment agencies.