Higher Education Consultant

Responsibilities Comprehensive review of enrollment marketing, recruitment, and financial aid strategies. Evaluate the current‑state performance of recruitment marketing, recruitment pipelines, user experience journeys, and financial aid allocation strategies. Particular attention will be paid to the effectiveness, efficiency, equity, and return on investment (ROI) of current practices, using both internal data and peer benchmarking for validation. Deliver a data‑informed assessment of the current operations, providing actionable strategic recommendations, and outlining a clear implementation roadmap with key performance indicators (KPIs). Perform a SWOT analysis of the current state of the university in full‑funnel enrollment management and marketing, as well as detailed comparison and benchmark analyses that will determine a strong strategic approach to the university. Evaluate and/or map the user experience for students while in the enrollment funnel, including communication quality and frequency. Assess the alignment of financial aid policies with institutional goals. Identify opportunities to improve student yield, retention, and diversity. Provide actionable recommendations and an implementation roadmap. Identify opportunities to combat headwinds related to the Illinois demographic cliff among college‑bound high‑school graduates. Conduct stakeholder interviews and focus group sessions. Develop detailed strategies for enrollment‑focused marketing, recruitment, yield, and financial aid optimization. Benchmark comparisons from public regional institutions in the Midwest related to the amount of spending in each area related to recruiting and yielding students. Benchmark comparisons of similar institutions' tuition and fees. Develop final strategy report. Work remotely with some travel. Ideal Candidate U.S. Citizenship. Bachelor’s degree in Business Management, Marketing, or related field. Minimum eight years of experience with enrollment, financial aid, marketing, and strategy at large universities. Deep expertise in higher education enrollment strategy, a track record of successful institutional partnerships with regional public universities, and the capacity to deliver high‑quality analysis within a collaborative, time‑bound framework. A passion for problem‑solving and a commitment to quality. Ability to work independently and meet deadlines. We offer competitive compensation packages, excellent benefits, and opportunities for growth and advancement. Barrow Wise is an equal‑opportunity, drug‑free employer committed to diversity in the workplace. Minority/Female/Disabled/Protected Veteran/LGBT are welcome to apply. #J-18808-Ljbffr