Marketing Lead

Reddit is a community of communities. It’s built on shared interests, passion, and trust, and is home to the most open and authentic conversations on the internet. Every day, Reddit users submit, vote, and comment on the topics they care most about. With 100,000+ active communities and approximately 130 million daily active unique visitors, Reddit is one of the internet’s largest sources of information. For more information, visit We are looking for a Marketing Science Partnerships & Insights Senior Lead to serve as a strategic driver of our measurement ecosystem. This role requires deep expertise in managing high-stakes partnerships and driving value through sophisticated testing and research. You will balance advanced technical measurement acumen with the maturity to lead complex negotiations and maintain high-level rapport with our largest industry partners, ensuring stability and growth across our measurement landscape. Location: Hybrid. Chicago, IL; New York, NY; San Francisco, CA; Los Angeles, CA. Responsibilities: Lead the end-to-end execution of a specialized partner portfolio, managing a core group of high-impact measurement & audience partners while overseeing the operational health and direct support motions. Ensure program integrity, proactively managing contract renewals, negotiations, and new partnership opportunities. Drive the maturity of our measurement strategy by vetting, onboarding, and managing relationships with premium vendors. Leverage extensive experience with large-scale partners to provide strategic guidance that aligns with evolving sales and measurement objectives. Act as the primary lead across Product, Sales, Legal, and external stakeholders. Demonstrate mature negotiation skills to resolve complex roadblocks, ensuring deep research integrations are effectively scoped, delivered, and utilized to demonstrate the unique power of Reddit advertising. Independently assess the financial and operational performance of research and vendor projects from inception to completion. Provide executive-level strategic recommendations to optimize delivery, streamline workflows, and drive continuous improvement across the portfolio. Manage and deliver technology-based integrations with global & regional measurement providers, including data pipelines, clean room implementations, and AI/ML productivity tools, that power and scale our measurement capabilities. Evaluate active, nuanced industry trends to align research projects and partner program capabilities with Reddit’s upcoming ad product rollouts, auction design goals, and shifting business priorities. Required Qualifications: 7+ years of experience in advertising, analytics, or measurement—ideally within a measurement company or media owner, with a background in digital advertising. Proven ability to manage a portfolio of high-impact partners, driving program health and strategic revenue goals within a complex client base. Deep familiarity with the advertising measurement ecosystem, including attitudinal survey research, online/offline sales lift, and advanced methodologies such as MTA and Media Mix Modeling (MMM). A strong track record in the end-to-end management and presentation of complex quantitative advertising research, with a sophisticated understanding of ad-tech infrastructure (serving, targeting, optimization, and data flows). Exceptional written and oral communication skills, with the ability to synthesize and articulate complex measurement issues to senior stakeholders and negotiate effectively to ensure project alignment. Experience at a social media platform is a plus. Experienc #J-18808-Ljbffr