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Marketing Director

Divine Rehabilitation and Nursing Center at Toledo

Job Description

Job Description

Marketing Director/Director of Business Development (Toledo, OH) - Divine Healthcare Management

Job Summary:

We are seeking an experienced and results-driven Director of Business Development to serve as a primary driver of market development and referral growth within our designated facilities in Toledo, OH. As part of our dynamic team at Divine Healthcare Management, you will be responsible for strengthening hospital and physician relationships, with a focus on increasing referral volume and improving conversion outcomes. If you are a strategic thinker with exceptional leadership and relationship-building skills, we encourage you to apply for this exciting opportunity.

Key Responsibilities:

  • Market & Relationship Development:

    • Build, strengthen, and maintain strategic relationships with hospitals, physicians, and other referral sources

    • Serve as the lead liaison for hospitals within the region, with accountability for referral growth, conversion, and sustained engagement

    • Partner with facility and corporate leadership to establish and execute an overall market strategy tailored to both global and facility-specific needs

  • Facility Collaboration & Strategy Alignment:

    • Work directly with designated Divine facilities to create, implement, and oversee customized marketing and business development plans

    • Ensure alignment between individual facility goals and the overarching market strategy

    • Lead and support facility marketing teams to drive cohesive, measurable results

  • Training, Coaching & First Impressions:

    • Assist with internal training and coaching of facility marketing and admissions teams to enhance skill sets and ensure effective execution of strategies

    • Oversee and enhance “First Impressions” within facilities, ensuring a consistent and exceptional experience for patients, families, and referral sources

    • Provide tools, resources, and ongoing education to empower teams for success

  • Planning & Execution:

    • Define target referral sources and establish market-specific and facility-level referral development plans

    • Monitor and track progress against established goals, adjusting strategies as needed

    • Maintain a detailed log of sales and marketing activities, referral efforts, and conversion outcomes, ensuring clear communication with facility and regional leadership

  • Leadership & Accountability:

    • Take the lead in coordinating and executing cohesive strategies across facilities

    • Provide guidance, accountability, and structure to ensure consistent performance and achievement of census and referral objectives

    • Serve as a resource and point of escalation for facility teams, helping to overcome barriers and optimize results

Overall Impact:
As the Marketing Director, you will act as the catalyst for referral growth, physician engagement, and hospital partnerships. By aligning facility-specific plans with the broader market strategy, you will ensure sustainable success and a unified approach across the region.

If you are a motivated and results-focused professional looking to join a dynamic and growing organization, we invite you to apply for this exciting opportunity. Please apply to join our team and take the first step in driving growth and success at Divine Healthcare Management.

Vacancy posted 8 days ago
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