Digital Marketing Strategist

Who We Are At SABRE, we’re on a mission to help people Make It Safe®, giving millions around the world the confidence to move forward – unafraid, unstoppable, and fully prepared. For nearly 50 years, our brand has been built on protecting people, not just selling products. Still family‑owned today, we proudly design and manufacture trusted, made‑in‑the‑USA personal safety products. Everything we do is backed by in‑house testing, a commitment to quality, and a passion for education and everyday safety. Our Core Values Proud & Passionate – We love what we do and it shows Prepared & Engaged – We show up focused and ready Empowered – We create confidence for our customers and our team Go the Extra Mile – We raise the bar and never settle when it comes to safety About the Role As our Digital Marketing Strategist, you will lead the direction and execution of SABRE’s digital growth strategy across ecommerce and marketing channels. This role sits at the center of performance marketing, analytics, and customer experience, driving initiatives that increase traffic, engagement, and conversion. Portfolio Required: Only resumes with portfolio links will be reviewed. Location: Chicago, IL (Loop area) office. Work Hours: 40 hours per week. Hybrid schedule: 4 days on‑site, 1 day remote. Salary: $80,000 per year. Benefits: Comprehensive benefits including medical, dental, vision, PTO, 401(k), wellness initiatives, and mental health support. Primary Duties & Responsibilities Develop and execute digital marketing strategies that drive traffic, conversion, and revenue growth. Identify opportunities across channels including paid media, email, SEO, and ecommerce. Align digital initiatives with overall brand and business goals. Performance Marketing & Optimization Manage and optimize campaigns across paid channels (search, social, display). Analyze campaign performance and continuously refine strategies based on data insights. Partner with internal teams or agencies to maximize ROI and efficiency. Ecommerce & Customer Experience Collaborate with ecommerce and UX teams to improve site performance and conversion rates. Identify opportunities to enhance the online customer journey. Support product launches and promotional strategies with data‑driven insights. Analytics & Reporting Track, measure, and report on key digital KPIs (traffic, conversion, CAC, ROAS, etc.). Translate data into clear insights and actionable recommendations. Provide regular updates to leadership on performance and growth opportunities. Cross‑Functional Collaboration Work closely with marketing, creative, ecommerce, and sales teams. Ensure consistency across all digital touchpoints. Help drive alignment between strategy and execution across channels. We’re Looking for Someone With 3–6+ years of experience in digital marketing, performance marketing, or ecommerce strategy. Strong understanding of paid media, SEO, analytics, and conversion optimization. Experience using data to drive decisions and improve results. Ability to manage multiple channels and priorities in a fast‑paced environment. Strong communication and cross‑functional collaboration skills. Experience in ecommerce or DTC brands. Familiarity with platforms like Google Analytics, Meta, Google Ads, or similar tools. Experience working with agencies or external partners. Why You’ll Love Working Here Your Work Has Purpose – Everything you build helps people feel safer and more confident. You’ll Be Recognized – We celebrate impact and results. You’ll Drive Real Growth – Your strategy directly influences brand and revenue growth. You’ll Have Ownership – This is a hands‑on, high‑visibility role. You’ll Join a Values‑Driven Team – We support each other and hold a high standard. Equal Opportunity Statement SABRE is committed to helping individuals with disabilities participate in the workforce and ensuring equal opportunity to apply and compete for jobs. If you need an accommodation in order to apply for a position at SABRE, please contact Human Resources at View email address on click.appcast.io. SABRE is committed to managing our business and community relationships in ways that positively impact our associates, our customers, and the diverse communities where we work and live. We are proud to be an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to age, race, color, religion, sex, national origin, sexual orientation, gender identity or protected veteran status and will not be discriminated against on the basis of disability. All employment offers are contingent upon the applicant successfully completing both drug and background check screenings. #J-18808-Ljbffr SABRE® - Security Equipment Corporation