Digital Marketing Specialist

Company Overview

Hamilton Company is a worldwide leader in the design and manufacture of manual, semi-automated and robotic products for precision fluid measuring. We specialize in the development, manufacturing and customization of precision measurement devices, automated liquid handling stations, and sample management systems. For more than 60 years, Hamilton has been satisfying customer needs by combining quality materials with skilled workmanship, ensuring the highest level of performance of every precision fluid measuring device we manufacture.

Responsibilities

Hamilton Company is seeking a highly creative and proactive digital marketing professional who is passionate about learning and engaging with the Life Sciences industry. This role requires someone who goes beyond execution, bringing fresh ideas, curiosity, and insight into every project. The ideal candidate will create compelling written and visual content (LinkedIn posts, email campaigns, webinar scripts), direct and moderate webinars, and continuously monitor and optimize digital activities for measurable impact. Key responsibilities include:
Creative Content Development

• Write and design engaging content for social media, email, and webinars that reflects industry knowledge and sparks conversation.
• Collaborate with internal teams to uncover insights and translate them into compelling stories.

Webinar Leadership

• Plan, direct, and moderate webinars with confidence and professionalism.
• Develop scripts and interactive elements that keep audiences engaged.

Performance Monitoring & Optimization

• Track and analyze campaign performance; report insights and recommend improvements.
• Apply learnings to future campaigns to drive continuous growth.

Innovation & Curiosity

• Stay informed about industry trends, company products, and customer needs.
• Experiment with new formats, tools, and strategies to enhance engagement.

Professional Discipline

• Manage deadlines and priorities effectively.
• Communicate proactively and maintain accountability for deliverables.

Qualifications

• Strong creative writing and visual content skills.
• Demonstrated curiosity and ability to learn about complex industries.
• Experience in digital marketing analytics and reporting.
• Comfortable hosting and moderating webinars.
• Organized, disciplined, and responsive in communication.
• Familiarity with tools like HubSpot, Google Analytics, and Adobe Creative Suite.

Education/Experience

• Bachelor's degree in Marketing, Communications, or related field; Scientific background is a plus.
• Expertise in social media platforms and digital marketing strategies.
• Project management skills and attention to detail.

About Hamilton

• Diverse portfolio of exciting and innovative design projects
• Tremendous opportunities for professional growth and advancement
• Commitment to sustainable design
• Competitive Compensation
• Excellent Benefit Package (medical, dental, vision insurance, paid vacation time, paid sick time, disability insurance, 401k, tuition reimbursement and much more)
• Solid Stable Company
• Drug free workplace.

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It is the policy of this organization to provide equal employment opportunities to all qualified applicants without regard to race, creed, color, national origin, sex, age 40 and over, disability, marital status, sexual orientation, gender identity, genetic information, citizenship status, religious preference, or veteran status in all phases of the employment process and in compliance with applicable federal, state, and local laws and regulations.