Specialist - Software Engineering
LTM
Role: Google Analytics DeveloperMeasurement StrategyDefine KPI frameworkMap business goals to measurable eventsCreate measurement plansDefine success metrics funnels and conversion goalsEstablish naming conventions and analytics standardsAnalytics ArchitectureDesign the GA4 data modelDefine custom events and parametersInstrumentation Development StandardsDefineButton click trackingForm trackingSearch trackingWorkflow completion trackingError trackingUser journey trackingCreate developer implementation guidesReview application code to ensure instrumentation complianceReporting InsightsBuild executive dashboardsCreate adoption reportingDevelop feature usage reportingDesign funnels and conversion reportsAnalyse user behaviour and dropoffsGovernanceAudit data qualityMaintain tracking standardsPrevent duplicate eventsEnsure implementation consistency across applications
Vacancy posted 9 hours ago
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