E-Commerce Specialist -- TikTok Shop, Amazon & Shopify - Bilingual in Korean Required
$60k - $70kSBT Global, Inc.
Job Description
Job Description
Company Description
E-Commerce Specialist — TikTok Shop, Amazon & Shopify
We are an Asian beauty expert group specialized in digital marketing, eCommerce, and B2B distribution in North America. Be part of our team for big Korean and Japanese beauty brands, among the fastest growing in the beauty industry.
Compensation & Benefits
- Annual Salary: $60,000 – $70,000 (commensurate with experience)
- 401(K)
- Group health insurance
- Paid time off
- Annual incentive bonus based on performance
- Employee discount
TikTok Shop Management (Primary Focus)
- End-to-End Operations: Set up, manage, and continuously optimize product listings, pricing, and promotions on TikTok Shop.
- Affiliate & Creator Strategy: Identify, onboard, and collaborate with TikTok creators and affiliates to drive product discovery, user-generated content (UGC), and live-selling revenue.
- Campaign Execution: Plan and execute shoppable content strategies aligned with beauty trends, seasonal campaigns, and viral TikTok formats.
- Performance Tracking: Monitor key metrics (GMV, CTR, ROAS, conversion rates) using TikTok Seller Center to refine strategies and maximize sales.
Amazon Marketplace (Secondary Focus)
- Catalog & Listing Optimization: Create and maintain Amazon listings for cosmetics and skincare lines, optimizing titles, bullet points, backend keywords, and variations for SEO.
- Brand Presentation: Manage A+ Content and the Amazon Brand Store for high-converting, visually stunning product pages.
- Inventory & Account Health: Monitor FBA inventory levels to prevent stockouts, coordinate with supply chain teams, and maintain excellent account health.
- Promotions: Set up and manage Amazon deals, coupons, and Prime-exclusive offers.
Shopify & General E-commerce
- Store Maintenance: Update Shopify storefronts, including new product launches, homepage banners, and merchandising.
- Digital Advertising: Maintain digital ads across Google Ads, Facebook Ads, and TikTok Ads.
- Marketing Calendar: Manage the marketing calendar and email marketing plan.
- Cross-Channel Consistency: Ensure brand messaging, pricing, and visual storytelling remain consistent across TikTok Shop, Amazon, and Shopify.
- Cross-Team Collaboration: Work with brand management, Amazon sales, graphics, and other relevant departments to provide updated content for assigned accounts.
- Reporting: Prepare monthly performance reports across all platforms with actionable, data-driven recommendations for growth.
- Industry Experience: 2-3+ years of hands-on e-commerce experience, specifically within the Beauty, Cosmetics, Skincare, or Personal Care industry preferred.
- Platform Expertise: Proven track record managing TikTok Shop (or TikTok commerce campaigns) and Amazon Seller Central. Solid working knowledge of Shopify highly preferred.
- Digital Advertising: Hands-on experience with Facebook/Instagram, Google Ads, and TikTok Ads.
- Design Tools: Photoshop / Canva knowledge a plus.
- Software Skills: Proficiency in Microsoft Excel, PowerPoint, and Word.
- Language Skills: Bilingual proficiency in English and Korean (written and verbal) strongly preferred.
- Analytical Mindset: Comfortable translating performance data into actionable insights.
- Trend-Savvy: Deep understanding of the social commerce landscape, TikTok algorithm, and digital beauty trends.
- Work Style: Self-motivated, resourceful, flexible, and efficient in a fast-paced, high-growth environment.
All your information will be kept confidential according to EEO guidelines.
Vacancy posted 3 days ago
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