Digital Communications Manager

Job Description

We are seeking a collaborative and versatile digital marketing professional to join our Digital Operations team as part of our Digital Marketing department. This role will support and execute across key digital channels including web, email, SMS, and live chat while helping strengthen operational processes, reporting, and cross-functional coordination.

This person will serve as a flexible contributor across the team-helping execute campaigns and site updates, supporting systems and operational needs, contributing to reporting and optimization efforts, and stepping in where additional support is needed across channels.

The ideal candidate has approximately 5+ years of experience in digital marketing, communications, or digital operations, with hands-on experience managing web and/or CRM-driven channels in a fast-paced environment.

Responsibilities

• Support execution across digital channels including web, email, and SMS
• Assist with website content updates, QA, publishing, and optimization efforts
• Build and deploy email and SMS campaigns
• Partner with internal stakeholders to intake, prioritize, and execute digital requests
• Help manage and optimize digital systems, workflows, and operational processes
• Monitor campaign and channel performance and contribute to reporting and insights
• Support troubleshooting and issue resolution across digital platforms and tools
• Maintain documentation, calendars, and process standards to improve team efficiency
• Contribute ideas for improving customer experience, engagement, and operational effectiveness
• Serve as a cross-functional team player who can flex across priorities as business needs evolve

Qualifications

• 5+ years of experience in digital marketing, digital communications, or digital operations
• Hands-on experience with web content management systems (CMS)
• Experience executing email and/or SMS marketing campaigns
• HTML/CSS knowledge
• Strong organizational skills with the ability to manage multiple projects and deadlines
• Comfortable working cross-functionally with marketing, sales, content, and operational teams
• Strong attention to detail, especially around QA and execution accuracy
• Experience with reporting and analytics tools is preferred
• Familiarity with accessibility standards, SEO, or UX best practices is a plus
• Experience supporting digital systems, workflows, or platform administration is a plus

Preferred Skills / Platforms

• CMS platforms (Storyblok, WordPress, Sitecore, Contentful, etc.)
• Email platforms (Salesforce Marketing Cloud, Braze, HubSpot, Marketo, etc.)
• SMS platforms (Salesforce Marketing Cloud)
• Google Analytics or other reporting tools (Optimizely, Hotjar, etc.)
• Project management tools (Wrike, Asana, Jira, etc.)

What Success Looks Like

• Acts as a dependable execution partner across digital channels
• Helps improve team efficiency and operational consistency
• Brings flexibility and adaptability to evolving priorities
• Identifies gaps and proactively steps in to support the broader team
• Contributes thoughtful ideas grounded in customer experience and performance data

Why you'll love working here: Perks, Benefits, and more!

This is the most fun, high caliber place you'll ever work. Ask any employee why they love EF (whether they've been here 10 minutes or 10 years) and they'll probably tell you the same thing: it's the people. When you work at EF, you join a purpose-driven, international and energetic community that thrives on continuous learning, fearless innovation and mutual support.


In addition, you can expect:

• Commitment to professional growth: robust monthly calendar of trainings and workshops
• Four weeks paid vacation your first year, ten paid holidays, and two floating holidays
• Exciting business travel opportunities
• 25% company match on your 401(k) contributions
• Market-leading medical, dental and vision coverage, along with options for life and disability insurance, accident and hospital insurance, legal and pet insurance
• Dependent care, healthcare and commuter Flex Spending Accounts (FSAs)
• Access to fertility care and family-building support
• Wellness benefits including a yearly fitness reimbursement
• Frequent social and learning events, including access to our employee-run resource groups
• Robust Employee Assistance Program
• Tenure-based sabbatical eligibility
• EF Product Discounts (discounts on travel, international language schools, Au Pair program and more)
• Discounts at local venues and businesses
• Amazing offices designed to match the caliber of the people who work there, plus the flexibility of working from home one day a week.
• Compensation range for this role is $75,000-$100,000, based on experience.

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About Us

Some companies are in the business of banking. Others are in the business of shoes. Or sports. Or soft drinks. At EF, we're in a different kind of business. One that's a little less tangible, and a lot more important. Because our business, what we make, makes everything else possible. We're in the business of understanding. Between people. Between cultures.

For over half a century we've been the leader in international educational programs and experiences designed to foster such understanding. Through language, cultural exchange, academic studies, and educational travel, we create the kinds of immersive experiences that challenge biases, open minds, and pave the way for a more understanding world.


You'll find our offices and schools located in some of the world's greatest cities, and filled with smart, driven people (over 50,000 of us) who push each other to be better every day. But it's what we do together - building greater understanding, breaking down barriers, and creating a better world - that makes all the difference.


Founded in 1965 in Sweden, EF (Education First) is a global association of education companies that share a common mission of opening the world through education. EF has been recognized on Forbes 2025 and 2024 World's Best Employers and 2024 Top Companies for Women lists, Fast Company's 2025 Next Big Things In Tech, and was a 2024 App Store Award winner in Cultural Impact.

About the Team

EF Educational Tours teams up with educators to take students beyond the classroom on immersive international travel programs. We deliver educational experiences powered by a proven learning method that's designed to build essential skills, like curiosity and communication. Our tours are where learning meets life-they give students firsthand experience of the world, and unlock the type of personal growth that prepares them for their futures.


Learn more about EF Educational Tours: