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Business Analyst - Digital Marketing & Commerce ,Dallas TX- Immediate placement

Futran Tech Solutions Pvt. Ltd.

Business Analyst

Essential skill: Digital Marketing & Commerce

Location: Dallas (preferable), or anywhere in the USA

Job Description

Youll need to have:

  • Four or more years of relevant work experience.
  • Knowledge of Adobe Analytics including both reporting and debugging.
  • Experience with ThoughtSpot and SQL.
  • Experience with session replay and voice of customer tools such as Glassbox and Medallia.
  • Strong analytical skills and comfort with Engagement and Sales-related data analysis.
  • Levering quantitative and qualitative data to analyze digital performance and identify opportunities for improvement.
  • Exploring data sources to identify emerging trends and behaviors which can lead to insights to promote actionable decisions.
  • Defining performance KPIs for various initiatives and delivering accurate insights leveraging complex segments and metrics, primarily in Adobe Analytics.
  • Identifying tagging and data issues that impede reporting and working with implementation/GTS teams to resolve them.
  • Quantifying potential impact of enhancement opportunities to ensure teams are prioritizing accordingly.
  • Partnering with digital business partners and optimization team to identify and execute A/B, multivariate, and AI-driven content, design, and placement tests.

In this hybrid role, you'll have a defined work location that includes work from home and assigned office days set by your manager.

Even better if you have:

  • A degree in STEM/ Business.
  • Problem-solving and troubleshooting skills.
  • Strong attention to detail and organizational skills.
  • Verbal, written, interpersonal, and leadership skills.
  • Ability to manage deadlines and multiple/simultaneous, highly complex, cross-functional projects/initiatives.
  • Ability to work well within a team environment and under the pressure of very stringent deadlines.
  • Ability to effectively communicate findings.
  • Knowledgeable in either the G-Suite or Microsoft Office document-related applications (e.g. PowerPoint/Slides, Excel/Sheets, etc).
Vacancy posted 1 day ago
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