Business Analyst - Digital Marketing & Commerce ,Dallas TX- Immediate placement
Futran Tech Solutions Pvt. Ltd.
Business Analyst
Essential skill: Digital Marketing & Commerce
Location: Dallas (preferable), or anywhere in the USA
Job Description
Youll need to have:
- Four or more years of relevant work experience.
- Knowledge of Adobe Analytics including both reporting and debugging.
- Experience with ThoughtSpot and SQL.
- Experience with session replay and voice of customer tools such as Glassbox and Medallia.
- Strong analytical skills and comfort with Engagement and Sales-related data analysis.
- Levering quantitative and qualitative data to analyze digital performance and identify opportunities for improvement.
- Exploring data sources to identify emerging trends and behaviors which can lead to insights to promote actionable decisions.
- Defining performance KPIs for various initiatives and delivering accurate insights leveraging complex segments and metrics, primarily in Adobe Analytics.
- Identifying tagging and data issues that impede reporting and working with implementation/GTS teams to resolve them.
- Quantifying potential impact of enhancement opportunities to ensure teams are prioritizing accordingly.
- Partnering with digital business partners and optimization team to identify and execute A/B, multivariate, and AI-driven content, design, and placement tests.
In this hybrid role, you'll have a defined work location that includes work from home and assigned office days set by your manager.
Even better if you have:
- A degree in STEM/ Business.
- Problem-solving and troubleshooting skills.
- Strong attention to detail and organizational skills.
- Verbal, written, interpersonal, and leadership skills.
- Ability to manage deadlines and multiple/simultaneous, highly complex, cross-functional projects/initiatives.
- Ability to work well within a team environment and under the pressure of very stringent deadlines.
- Ability to effectively communicate findings.
- Knowledgeable in either the G-Suite or Microsoft Office document-related applications (e.g. PowerPoint/Slides, Excel/Sheets, etc).
$2,567 per week
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