Sales Data Analyst

Sales Data Analyst

The future of energy is digitized, decarbonized and localized. At SmartestEnergy, we need revolutionary thinkers to help our customers make the most of this new landscape, thinking differently to find smart solutions to complex problems.

Formed in 2001, we're an agile business driven by entrepreneurial thinking. As a subsidiary of the Marubeni Corporation, we also have strong investment and infrastructure behind us. As well as our three offices in the US, we have three offices in the UK and another in Australia. Further expansion is planned for 2026 and beyond which means global career opportunities for you, with plenty of potential to explore new markets.

When you join our Team, you will have the opportunity to contribute and make an impact every single day.

Overview

Reporting to Head of Sales, the Sales Data Analyst is a mid-level sales and relationship advisor responsible for driving commercial success through SEUS. This role will involve a deep understanding of internal and external data and information with a desired outcome of clear and actionable insights. Formulating and tracking market information and tracking performance within the business.

In This Role, You Will Be Involved With The Following:

• Analyze Sales Performance
• Understand current data by product, region, CPMs, and Brokers.
• Formulate a daily, weekly, and monthly reporting pack to share across sales leadership and company management.
• Deep understanding of all systems and origination of data, to establish controls and verification.
• Establish structure and control around reporting.
• Sales & Opportunity Management
• Lead or support the origination and negotiation of complex deals involving structured pricing, non-standard terms, or multi-site accounts.
• Serve as a liaison between brokers and internal teams (pricing, SS, operations) to resolve issues, accelerate close timelines, and maintain broker satisfaction.
• Provide market insights and partner feedback to support product innovation and competitive positioning.
• Highlight areas of focus through win and loss rates.
• KPI Tracking
• Build and maintain dashboards for tracking KPIs.
• Geographic segmentation and performance at an ISO, State, and Utility level.
• Product conversion rates.
• Delivery weekly and monthly updates of performance to Sales Leadership Teams.
• Broker Sales Metrics
• Understanding what channels sales are being derived from, highlighting areas of improvements that can be extrapolated on.
• Ensuring broker payments and compensation plans are aligned with company objectives.
• Monitoring that we are maximizing each channel relationship in line with wallet share of each broker.
• Forecasting and Pipeline Management
• Support sales forecasting with data driven information.
• Identify gaps in targets and actions to fill such gaps.
• Data Management & Tools
• Develop a standard set of data from Salesforce, Billing platforms and other data sets for the use of AI to analyze data.

To be successful in this role, you are likely to have the following skills/experience:

• 2-5 years in sales data analytics, preferably in retail energy sales
• Proficient in:
• Excel
• SQL
• BI Tools (Power BI)
• AI implementation a plus
• Understanding of deregulated energy markets
• Translating large data sets into actionable business insights.
• Ability to connect data to sales strategy
• Strategic and analytical thinker with a bias for action
• Customer- and partner-centric mindset
• Comfortable working in a fast-paced, high-growth environment
• Highly collaborative, with strong interpersonal and influencing skills
• Committed to continuous improvement and team development

Diversity

Celebrating our inclusive and diverse culture is core to what we do. We value everybody irrespective of race, color, religion, sex (including pregnancy, sexual orientation, or gender identity), national origin, age, disability and genetic information (including family medical history). EOE.

We know that for our business to thrive we need diverse talent with a range of backgrounds, skills and capabilities in each of the countries in which we operate. We view diversity as one of the key enablers that helps our business to grow.

We are committed to the full inclusion of all qualified individuals. If a reasonable accommodation is needed to participate in the job application or interview process, please reach out to the HR & People Team via email View email address on click.appcast.io so we can discuss with you further.