Senior Hubspot CRM Specialist

Doing meaningful work that makes a vibrant impact on the world around you. Growing your expertise and expanding your skillset with every project. Owning your ambition and fueling your career growth. Imagine yourself as part of a team that answers the call of the most coveted opportunity. X‑Rite Pantone, a Veralto company, provides end‑to‑end color management solutions for clients in every industry where color matters. At X‑Rite Pantone, you’ll blend art and science of color to help customers inspire, select, measure, formulate, communicate, and match color so that users get it right the first time, every time. Along the way, you’ll build a vibrant career through rich skill‑building opportunities, on‑the‑job learning, and coaching and training that support your development and growth. Senior HubSpot CRM Specialist , you will serve as the technical authority and strategic owner of the HubSpot ecosystem across the organization. You’ll leverage your deep technical expertise and proven track record in CRM strategy to independently define standards, drive enterprise‑wide decisions, and ensure we unlock the full potential of HubSpot to accelerate our strategic growth objectives. This is an exciting time to step into this role as we embed HubSpot—spanning Marketing Hub, Sales Hub, and Service Hub Enterprise—into our e‑commerce platform to supercharge our marketing, sales, and customer service capabilities. You will lead this transformation end‑to‑end, shaping the CRM roadmap, influencing cross‑functional stakeholders, and establishing best practices that scale. What You’ll Do Own the HubSpot strategy and roadmap, serving as the subject matter expert across Marketing Hub, Sales Hub, and Service Hub while ensuring the platform supports business growth objectives. Lead CRM governance and optimization, establishing scalable standards for data architecture, automation, user permissions, lifecycle management, and platform administration. Design and enhance CRM processes, including segmentation, lead scoring, pipeline management, workflow automation, and customer journey orchestration to improve conversion and customer engagement. Drive enterprise‑wide data quality and integrity, implementing governance practices, data validation, cleansing, deduplication, and user adoption strategies. Develop actionable reporting and business intelligence, leveraging HubSpot and Power BI to provide visibility into pipeline performance, marketing effectiveness, attribution modelling, campaign automation, customer lifecycle metrics, and revenue impact. Partner with Sales, Marketing, Customer Service, and Digital teams to translate business requirements into scalable CRM solutions and prioritize platform enhancements. Lead the evolution of the HubSpot ecosystem, evaluating new capabilities, managing integrations with e‑commerce and marketing technologies, and recommending improvements that create measurable business value. What You’ll Bring 5+ years of experience in CRM, Revenue Operations, Marketing Operations, Sales Operations, or a related discipline, including significant hands‑on ownership of HubSpot in a complex business environment. Deep HubSpot expertise, including administration and optimization of Marketing Hub, Sales Hub, and Service Hub, with experience building workflows, reporting, segmentation, automation, and integrations. Strong analytical capabilities, including experience with Power BI, CRM reporting, customer journey analysis, and translating data into business recommendations. Hands‑on expertise deploying and administering HubSpot preferably across e‑commerce and SaaS businesses, coupled with a strong track record of connecting data from GA4 and e‑commerce platforms (e.g., BigCommerce, Magento) to CRM systems for a unified data flow. Experience influencing cross‑functional stakeholders, establishing best practices, driving adoption, and serving as a trusted advisor on CRM strategy and operations. Bachelor’s degree in Business, Marketing, Analytics, or a related field, plus experience supporting e‑commerce, digital customer journeys, or integrated marketing and sales technology ecosystems. X‑Rite Pantone is proud to be part of the Product Quality & Innovation segment of Veralto (NYSE: VLTO), a $5 B global leader dedicated to ensuring access to clean water, safe food and medicine, and trusted essential goods. When you join Veralto’s vibrant global network of 17,000 associates, you join a unique culture and work environment where purpose meets possibility: where the work you do has an everyday impact on the resources and essentials we all rely on, and where you’ll have valuable opportunities to deepen your skillset, pursue your ambitions, and grow your career. Together, we’re safeguarding the world’s most vital resources, and building rewarding careers along the way. US ONLY The below range reflects the possible compensation for this role at the time of posting. We may ultimately pay more or less than the posted range. An associate’s position within the salary range will be based on several factors, including, but not limited to, relevant education, qualifications, certifications, experience, skills, seniority, geographic location, performance, shift, travel requirements, sales or revenue‑based metrics, any collective bargaining agreements, and business or organizational needs. Compensation range: $120,000–$135,000 USD per year. This role is also eligible for bonus pay. We offer a comprehensive package of benefits including paid time off, medical/dental/vision insurance, and 401(k) to eligible employees. US residents: In any materials you submit, you may redact or remove age‑identifying information such as age, date of birth, or dates of school attendance or graduation. You will not be penalized for redacting or removing this information. Veralto Corporation and all Veralto Companies are committed to equal opportunity regardless of race, color, national origin, religion, sex, age, marital status, disability, veteran status, sexual orientation, gender identity, or other characteristics protected by law. We value diversity and the existence of similarities and differences, both visible and not, found in our workforce, workplace and throughout the markets we serve. The EEO posters are available here. We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform crucial job functions, and to receive other benefits and privileges of employment. Please contact us at View email address on click.appcast.io to request accommodation. Unsolicited Assistance We do not accept unsolicited assistance from any headhunters or recruitment firms for any of our job openings. All resumes or profiles submitted by search firms to any employee at any of the Veralto companies, in any form without a valid, signed search agreement in place for the specific position, approved by Talent Acquisition, will be deemed the sole property of Veralto and its companies. No fee will be paid in the event the candidate is hired by Veralto and its companies because of the unsolicited referral. #J-18808-Ljbffr