Senior Media Planner/Buyer
$54.48k - $84.45kStrategic America
Senior Media Planner/Buyer
Location: Anchorage, Alaska (Hybrid), Des Moines, IA (Hybrid), or Remote. For effective collaboration, this role is best suited for candidates located in the Mountain, Pacific, or Alaska time zones, or those willing to work consistent Alaska Time business hours.
About SA - Our People Think of the world's most talented creative thinkers. Problem-solvers. Strategists. At Strategic America, we don't bring on anything less. The way we see it, if you're going to make the best work of your life, you may as well do it with people you like. At SA, we've always been passionate about our employees. Since 2021, we're also employee owned with participation in an Employee Stock Option Plan (ESOP). Employee ownership ensures SA remains independent and allows our talented team members to share in the company's success. With each year of employment, SAers build equity in the company, becoming fully vested after six years. Our employee-led, leadership-supported ERGs celebrate the diversity of our team, foster inclusivity and belonging, and create a space to connect to each other. Through connections and understanding, we build a stronger and more dynamic team and help every person reach their personal peak.
About SA – The Company When you join SA, you join a strategic team (yes, it's in our name!) who is also wired for action. Authenticity is our focus, and every day we help our clients propel their potential. If you're ready for a fast-paced environment that challenges you, supports you, and rewards you, then look no further. Our clients rely on us and we rely on each other to go the extra mile, to hold ourselves accountable because we're better together and we know we can always find the better way. We strive to create meaning in work and provide more than just a job; a place to belong and grow. As we leap toward our goals that will shape our future, our employee experience is unique. Flexibility, connection, inclusiveness, and collaboration support our well-being and help us be our best. Because when you feel like you belong, work is no longer work – it's personal. We believe better employees lead to better results. Join us as we transform your career! Strategic America recognized as Best-in-Class Employer by Gallagher
About the Role
The Senior Media Planner/Buyer leads the development, execution, and stewardship of paid media campaigns. This role blends strategic planning, hands‑on buying, and data‑driven performance management. The Senior Media Planner/Buyer should have cross-channel expertise and serve as a key partner to clients, internal teams, and vendors.
As a Senior Media Planner/Buyer, you will...
- Develop media strategies that demonstrate a thorough understanding of a client's business and goals/KPIs.
- Have knowledge and experience working in all traditional and programmatic channels.
- Lead client presentations of media strategy and performance.
- Monitor emerging media trends and proactively recommend innovative strategies that capitalize on new opportunities and align with client goals.
- Analyze and interpret data to make data-driven recommendations.
- Execute the planning, buying and stewardship of media campaigns, ensuring timeliness, accuracy and quality in all deliverables.
- Negotiate optimal placements, rates, and added-value opportunities.
- Manage client media budgets, track spending and adjust as needed.
- Resolve billing discrepancies and ensure accurate financial management of media buys.
- Monitor and report on campaign performance using internal and third-party reporting systems.
- Provide actionable campaign insights to guide future media strategies.
- Identify opportunities to expand media services for existing clients.
- Maintain and enhance strong relationships with clients, colleagues and media vendors.
Minimum Qualifications
- 5+ years of experience in media planning and buying.
- Deep knowledge and experience working with a wide range of media, including traditional (broadcast, print, out of home), digital and programmatic channels.
- Excellent communication and interpersonal skills to interact effectively with clients, vendors and internal teams.
- Strong organizational skills, attention to detail, ability to multitask, prioritize and manage multiple projects simultaneously.
- Proficiency in media tools and software, and Microsoft Office Suite.
Our Commitment to Inclusivity and Diversity We are proud to be one of only 25 agencies nationwide, and the first in the Midwest, to earn the 4A's Workplace Enlightenment Certification ®, and we couldn't have done it without our associates, who participated in digital learning sessions on race, ethnicity, gender, sexuality, age, disabilities, and faith. At SA, we are committed to creating an inclusive and diverse environment where people of every background can thrive and feel welcome. Don't meet every single requirement for this role? Studies have shown that women and people of color are less likely to apply to jobs unless they meet every single qualification. Because we are fully committed to our culture of diversity and inclusion, one that reflects the clients we serve and communities we work in, if you're excited about this role but your qualifications don't align perfectly, we encourage you to apply anyway. You may be just the right candidate for this or other roles.
Salary Grade (internal use only) - 6
The Colorado Equal Pay for Equal Work Act requires employers in the state of Colorado to disclose the following information. If the position applied to is not located in Colorado, the following information may not apply. Salary Minimum: $54,483 Salary Maximum: $84,448. Other components of our Total Rewards package are our discretionary bonus plan and employee stock ownership plan, health, dental, and vision insurance coverage, an employee wellness program, life and disability insurance, a retirement savings plan, paid holidays, volunteer time off and paid time off.
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