SLED Market Sales Director
Four Inc.
Location: Hybrid in Herndon, VA (3 days/week on site).
Security Clearance: Not required.
Position Overview
To continue to drive and maintain the growth of our business, Four Inc. is seeking an experienced State, Local, and Higher Education (SLED) Market Sales Director to lead Four Inc.’s strategic SLED business efforts under our public sector channel program.
In this position, you will play a pivotal role in expanding Four Inc.’s SLED market presence, identifying and securing strategic contract vehicles, developing sales partnerships with existing and new technology vendors, and building and maintaining strategic relationships with SLED customers and respected procurement organizations. In addition, lead Market Intelligence efforts to help craft informed and tactical GTM strategies, provide subject matter expertise representing Four Inc. at strategic events, and build strategic channel partnerships with SLED Value-Added Resellers and solutions providers. The SLED Market Sales Director will help us deliver exceptional value through our channel to customers throughout the U.S. SLED market segment.
Four Inc. partners with enterprise technology manufacturers, value-added resellers, and systems integrators to sell their products and services to the U.S. public sector via our Public Sector channel programs, contract vehicles, and socio-economic designations.
Essential Functions
Lead the Four Inc. SLED business sales strategy and execution.
Own the growth strategy for the SLED account landscape, including target agencies, contract vehicles, partner motions, priority pursuits and achieve growth goals.
Establish and maintain strong relationships with Four Inc.’s portfolio of manufacturers and partners to understand their SLED strategies.
Increase contract utilization of Four Inc.’s existing SLED contract portfolio.
Develop and implement comprehensive capture and management plans for targeted SLED contract vehicles, including business case justifications, win strategies, and pricing strategy recommendations.
Foster strong relationships with key SLED decision-makers across the SLED market.
Actively engage in territory planning, relationship development, and new opportunity identification, collaborating with account sales teams, manufacturers, and partners.
Develop best practices training for all stakeholders to understand contract requirements, regulations, and management and reporting requirements, with comprehensive ownership from contract award to closeout.
Collaborate closely with staff across the Four Inc. team to ensure an effective go-to-market strategy and active marketing of the SLED program.
Bring market insight into our ecosystem by monitoring agency priorities, procurement trends, competitor activity, and emerging technology needs across SLED marketplace.
Maintain a disciplined pipeline, accurate forecasts, and strong opportunity governance to consistently perform against revenue goals.
This position requires occasional business travel, generally anticipated to be 2–3 trips per quarter. Travel may occur in concentrated periods based on business needs, customer engagements, conferences, partner meetings, and other strategic priorities. While travel is not expected to be continuous, the employee must be comfortable with periods of increased travel when business requirements dictate.
Uphold Four Inc.’s core values and guiding principles in all interactions, decisions, and responsibilities.
Other duties as assigned.
Our Core Values
At Four Inc., our values guide how we work, make decisions, and serve our customers and each other. We look for team members who embody:
Integrity - We act with honesty, accountability, and transparency.
Excellence - We strive for high-quality results and going above and beyond.
Innovation - We embrace new creativity, continuous learning, and forward thinking.
Growth - We prioritize development and expansion as individuals and as an organization.
Compassion - We lead with empathy, respect, and consideration for others.
Better Together - We collaborate, support one another, and recognize that our best results come from working as a team.
What We Offer
Competitive compensation and benefits, including medical, dental, and vision insurance, a 401(k) with company match, company-paid life insurance, short-term and long-term disability insurance, paid time off, all federal holidays off, and more. Company culture and perks, including regular office happy hours, a peer-to-peer recognition program, complimentary access to the building gym, and a hybrid work environment.
A collaborative team environment with opportunities for professional development and career growth as the company expands.
Qualifications
Bachelor’s degree in business administration or a related field.
5–10 years of SLED IT sales and acquisition experience.
Familiarity with state and local acquisition contracts and sales cycles – Specifically NASPO, OMNIA, TX DIR, and SourceWell.
Strong leadership and management skills, with the ability to inspire and motivate team members.
Proven ability to adapt to evolving market dynamics and industry trends, with a forward-thinking mindset to anticipate and capitalize on emerging opportunities.
Knowledge of the enterprise sales process, including RFPs/RFQs/RFIs, proposals, and public sector teaming arrangements with strategic resellers, systems integrators, and other partners.
Demonstrated understanding of complex enterprise software and hardware sales cycles, technology solutions, and industry terminology.
SLED event and tradeshow experience representing value propositions to prospects to identify opportunities and build pipeline.
Excellent analytical, problem-solving, and decision-making abilities.
Exceptional communication and interpersonal skills, with the ability to collaborate effectively with internal and external stakeholders.
Excellent computer skills and proficiency in MS Office applications, Customer Relationship Management (CRM) experience, and understanding of workflow and other support systems.
Ability to manage and contribute to a strong team environment, with a proven ability to manage issue resolution processes and provide excellent customer service.
Ability to function in a matrixed leadership environment, serving as an overlay to multiple sales teams and various business functions.
Physical Requirements
The work is generally sedentary and performed in an office or remote setting; however, some travel to government or partner sites may be required. The position may require:
Visual acuity to view computer screens, read technical documents, and perform data analysis and data entry
Ability to sit or stand for extended periods
Manual dexterity sufficient to operate a keyboard, mouse, and other office equipment
Occasional lifting or carrying of equipment, boxes, or documents (typically under 40 lbs)
Ability to hear and speak clearly in virtual and in-person meetings
Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions of the position.
About the Company
Four Inc. is a public sector technology provider with a long history of delivering exceptional results in the federal marketplace. We specialize in providing software solutions to U.S. government agencies, helping them modernize, secure, and optimize their mission-critical operations. With a proven track record of success and a strong, collaborative culture, we are expanding our team to continue driving innovation and digital transformation in the public sector.
Four Inc. is a federal contractor and an Equal Opportunity Employer, including disabled persons and veterans. We are committed to providing equal employment opportunities without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, protected veteran status, or any other protected characteristic under applicable law. We actively seek to recruit, hire, and promote qualified veterans and individuals with disabilities.
If you are a qualified individual with a disability or a disabled veteran and require a reasonable accommodation to apply for a position, please contact us at View email address on click.appcast.io. This job opening will be listed with the appropriate state workforce agency as required under the Vietnam Era Veterans’ Readjustment Assistance Act (VEVRAA).
Vacancy posted 2 hours ago
Similar jobs that could be interesting for youBased on the SLED Market Sales Director in Richmond, VA vacancy
- ...Director of Sales & Marketing - Homebuilding Industry Position Summary The Director of Sales & Marketing is responsible for driving revenue growth, achieving sales goals across all communities and market areas, and leading the company’s overall sales and marketing...SuggestedFull timeContract workWork at officeLocal area
- ...SUMMARY Reporting to the General Manager and with a dotted line reporting relationship with the Proprietor, the Director of Sales and Marketing is responsible for shaping and executing innovative marketing strategies that elevate The Inn’s brand positioning, drive global...SuggestedContract workLocal areaWorldwide
- ...am -5:00pm Job Description Oversees all aspects of the marketing department. Leads the sales team to ensure consistency in all operations. Responsible... ...of residents. Prepares monthly reports for Executive Director and Eastshore Support office. Conducts walk throughs with...SuggestedFull timeTemporary workWork at officeImmediate start
$150k - $175k
...Sales Director – Industrial Controls & Process Systems Richmond, VA / Mid-Atlantic Retained Search – PeopleSolutions PeopleSolutions has been retained by a well-established industrial controls and process equipment company to identify an experienced Sales Director...SuggestedFull timeFor contractorsFor subcontractor- ...Senior Sales Director, HoldCo & Agency Sales (NYC / CHI) About Surfside Surfside is the advertising operating system built for... ...Leadership: Proven ability to work across sales, strategy, product, marketing, operations, and executive leadership. Entrepreneurial...SuggestedFlexible hours
- ...Sales Director, Data Center Energy Solutions Distributed Energy Storage for AI Data Center Development Our client is an established... ...company has a well-established and growing presence in the US market. The business is now taking this capability into the AI data...Permanent employmentFull timeLocal areaImmediate startRemote work
- ...Director of Delivery & Service – USA Location: Remote in the US or Texas / Project-Based Extensive Travel Required Across the United States Key Responsibilities Build and scale Shenling's U.S. aftermarket service organization from the ground up. Develop...Remote work
$220k - $250k
...Senior Sales Director - Stationary Machinery OEM, North America Seeking a Senior Sales Director - North American Commercial Lead for... ...collaborate closely with Product Line Management, Engineering, Marketing, Customer Service, Supply Chain, and Operations to deliver...Remote work- ...DIRECTOR OF LUXURY TRANSIENT SALES Ultra-Luxury Resort | Florida | Remote – NYC-Based An exceptional opportunity for a luxury hospitality sales leader to drive high-value transient business and develop private resort buyouts for an exclusive ultra-luxury Florida...Remote work
- ...seeking a dynamic Named Account Manager, SLED to contribute to the success of our rapidly... ...Accounts Manager, SLED you will:Drive direct sales engagements into a set of K-12 Named... ...NYPrevious experience designing business plans and market strategies to increase salesExperience in...Contract workWorldwide
- ...Manager (RAM) is an exciting role within the Fortinet sales organization that is focused on an important subset of the SLED (State, Local Government and Education) segment.... ...CA State Agencies. RAM will execute a Go-To Market Strategy derived from prospecting and...Work at officeLocal areaWorldwideHome officeFlexible hours
- ...Position Overview The Marketing Director serves as the sole marketing professional for KBS and is responsible for planning, developing, and executing all marketing and branding initiatives. This role supports business development efforts through high-quality proposals...Work at officeFlexible hoursShift work
$136.44k - $181.91k
...flexibility you need to thrive and deliver lasting impact. Join us as we digitally connect the world and shape the future. The Director II Sales, SLED oversees all sales activities related to the Lumen Solution portfolio within State, Local Government, and Education Sales....Full timeTemporary workLocal area- ...strongly preferred. Reports to: VP, Federal Sales Travel: ~30%, primarily NCR, COCOM... ...a portfolio — new mission centers, new directorates, new programs of record. What youll... ...apparatus. You will have a Sales Engineer, marketing, and executive air cover — and you will...Contract workFor contractors
$187.3k - $213.7k
...Director, Agency Partnerships Ad Sales - Capital One Ad Solutions (Remote) Key Responsibilities Include: Own the overall strategy, growth, and... ...executives across account management, measurement/analytics, marketing, events and executive leadership Maintain a deep...Full timePart timeLocal areaRemote work- ...Senior Director of Channel Sales, AI cybersecurity, Remote Senior Director of Channel Sales, AI cybersecurity, Remote About the Company... ...traction, and expanding aggressively in a massive, high-demand market. The Opportunity As Senior Director of Channel Sales...Remote work
$92.36k - $133.41k
...clients and communities. About the role Responsible for equipping the sales organization with the training, tools, insights, and processes needed to drive growth in the level-funded health insurance market. Partners closely with Sales, Client Management, Product, Marketing...Full timeRemote work$90k - $93k
...Job Title Director of Sales Company Shamin Hotels Location Richmond, VA23235 Salary Range $90,000.00 - $93,000.00 (Base + Commission per year... ...comprehensive sales strategies to increase revenue and market share for hotel rooms, catering services, and food and beverage...Daily paidTemporary workWeekend workAfternoon shift- ...The Director of Sales is responsible for leading the overall sales strategy, execution, and performance of our dealer and distribution channels... ...into clear sales priorities, revenue and margin targets, market-development strategies, and measurable expectations. This leader...Work at officeLocal areaMonday to FridayNight shift
$221.41k - $280.07k
...Alliance Sales Executive, Associate Director: Microsoft – State & Local Government At EY, we're all in to shape your future with confidence. We'... ...insight, technology expertise, and solution depth to drive market-leading growth. As EY's growth catalyst, S&SP shapes and...Summer holidayLocal areaFlexible hours$85k - $110k
Market Development Manager (Remote, US Based role) Drive Growth Beyond the Expected We’re looking for a highly motivated, entrepreneurial... ..., trade shows, and relationship building Maintain a robust sales pipeline and CRM accuracy Collaborate cross-functionally with Operations...Contract workLocal areaRemote workFlexible hours$122k - $160k
...the client and the organization. The role coordinates with pre-sales and inside sales for deal pursuit and works with internal teams... ...to participate in deal pursuit and with internal teams such as marketing, product development, and customer service to deliver comprehensive...Full timeTemporary workWork experience placementLocal areaImmediate startRelocationFlexible hoursShift work$217k - $247.7k
Senior Director, Client Development Ad Sales - Capital One Ad Solutions (Remote)Capital One Ad Solutions is seeking an ambitious, high-impact **Senior... ...deep expertise in digital advertising, performance marketing, data-driven campaign optimization, and strategic account...Full timePart timeLocal areaRemote work$187.3k - $213.7k
...Director, Client Development Ad Sales - Capital One Ad Solutions (Remote) Capital One Ad Solutions is looking for a Director to join the Partnerships... ..., and be responsible for successfully executing their marketing campaigns from start to finish. Key Responsibilities...Full timePart timeLocal areaRemote work- ...We are hiring for a Market Manager to lead and grow our Richmond and Virginia Beach markets. The Market Manager oversees additional points of service distribution through multiple branches, satellite locations and/or VIP sites. This role is responsible for three key...Full timeWork at officeLocal areaRemote workFlexible hoursShift work
- ...events, assisting with promotions, and helping to raise public awareness through creative outreach. The role requires a valid driver’s license, a flexible schedule, and the ability to work with the Promotions/Marketing team to ensure successful events. #J-18808-Ljbffr...Part timeFlexible hours
$145.6k - $218.4k
Job Description SummaryThe Senior Manager, Market Access & Reimbursement will help shape and execute U.S. reimbursement and market access strategies for icobrain, an innovative imaging solution designed to support clinical decision-making and improve patient care.This...For contractorsVisa sponsorshipWork visaRelocation packageShift work$96.6k - $185k
...Fair360 and others. If you're as passionate about your future as we are, join our team.KPMG is currently seeking a Manager, Content Marketing (Exec & Transactions) to join our Clients and Markets organization.Responsibilities:Partner hand-in-glove with Insights &...Contract workH1bLocal area- ...growing consumer-facing organization is seeking an experienced marketing executive to provide strategic leadership during a pivotal phase... ...expansion.Partner with senior leaders across operations, sales, finance, and product teams to drive strategic planning, market...Contract workLocal area
- ..., the company has a presence on all continents with its own sales and marketing organisations and manufacturing facilities. Around the globe... ...Position Title: Marketing ManagerReports to: Regional Marketing Director, North AmericaLocation: Richmond, VA (preferred) or...Full timeApprenticeshipLocal areaWorldwideFlexible hoursShift work
Do you want to receive more vacancies?
Subscribe and receive similar vacancies to SLED Market Sales Director. Be the first to apply!
Related searches
- email marketing manager Richmond, VA
- remote marketing manager Richmond, VA
- global marketing director Richmond, VA
- senior marketing project manager Richmond, VA
- marketing automation manager Richmond, VA
- global marketing manager Richmond, VA
- local marketing manager Richmond, VA
- internet marketing manager Richmond, VA
- chief marketing officer Richmond, VA
- marketing manager healthcare Richmond, VA





