Public Information Officer
City of Stow
Position Title
The Public Information Officer position leads and coordinates the City's internal and external communications, acting as a liaison between City administration and the community.
Essential Functions
The essential functions of this position include:
- Leading marketing, branding, community relations, and media relations for the City to ensure consistent and accurate public messaging.
- Developing, implementing, and managing internal and external communication strategies aligned with City priorities and initiatives.
- Drafting, editing, and distributing content including press releases, public announcements, speeches, website content, and social media communications.
- Serving as the primary point of contact for media inquiries; coordinating interviews, preparing City officials, and responding to requests for information.
- Overseeing and managing all City social media accounts, including content creation, scheduling, monitoring, and public engagement.
- Managing and maintaining the City's website in coordination with all departments to ensure timely, accurate, and user-friendly information.
- Coordinating communication efforts related to City programs, services, events, and initiatives to promote community awareness and engagement.
- Developing and coordinating emergency and crisis communication strategies, including timely dissemination of information during public safety incidents or service disruptions.
- Ensuring consistency of City branding, messaging, and public-facing materials across all departments and communication platforms.
- Monitoring and evaluating communication efforts, including social media and website analytics, to assess effectiveness and inform improvements.
- Assisting in coordinating responses to public records requests and ensuring communications align with applicable laws, policies, and City standards.
*The duties listed above are intended only as illustrations of the various types of work that may be performed. The omission of specific duties does not exclude them if the work is similar, related, or a logical assignment to the position.
Qualifications
The qualifications for this position include:
- Bachelor's degree in public relations, journalism, communications, English, marketing, or related field.
- A minimum of 4 years' experience in public relations, communications, print or broadcast journalism, publishing, or closely related field.
- Must possess thorough knowledge of various forms of marketing, and public relations.
- Must have a working knowledge of personal computers, Microsoft Office, and all social media platforms.
- Must have the ability to establish effective working relationships and communicate effectively, both orally and in writing, with City employees and officials and the general public.
- Must possess and maintain a valid State of Ohio Driver's License throughout the term of employment.
Preferred: Experience in local government or a comparable public-sector setting.
The physical demands described here are representative of those required to perform the essential functions of this position. Reasonable accommodations may be made to enable individuals with disabilities to perform these functions.
This position requires frequent sitting, standing, walking, and communication. Occasional use of hands to operate office equipment and reach with arms is required. Vision abilities required include close, distance, and peripheral vision, as well as the ability to adjust focus.
The employee must occasionally lift and/or move up to 25 pounds. Specific vision abilities required by this job include close vision, distance vision, color vision, peripheral vision, depth perception, and the ability to adjust focus.
The work environment characteristics described here are representative of those encountered while performing the essential functions of this position. Reasonable accommodations may be made as needed.
Work is performed in both office and outdoor settings. The position may involve occasional exposure to varying weather conditions, noise levels, and environmental elements associated with various events or general work related business operations.
$80k - $115k
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