Product Marketing Manager

At Wizards of the Coast, we connect people around the world through play and imagination. From our genre-defining games like Magic: The Gathering\u00ae and Dungeons \u0026 Dragons\u00ae to our growing multiverse, we continue to innovate and build new ways to foster friendship and connection. That\u2019s where you come in!\n\nWizards of the Coast is seeking a Product Marketing Manager to support D\u0026D Beyond, the official digital toolset and platform for Dungeons \u0026 Dragons. This role will partner closely with Product, Brand, Creative, and Community teams to help shape how D\u0026D Beyond features, content, and releases are positioned and brought to market. \n \n\n\nAs a Product Marketing Manager, you will contribute to defining player-facing messaging, support feature launches, and ensure our digital experiences are aligned with audience needs and brand standards. You will act as a strong cross-functional collaborator\u2014helping translate product capabilities into compelling player value and ensuring marketing readiness across digital touchpoints. \n \n\n\n## What You\u0027ll Do: \n \n\n\n## Product Positioning \u0026 Messaging\n\n * Partner with Product and Marketing to develop positioning and messaging for D\u0026D Beyond features, content releases, and platform enhancements.\n * Translate product updates and technical capabilities into clear, player-facing value propositions.\n * Contribute to messaging frameworks that support both feature adoption and long-term engagement.\n\n\n\n## \nLaunch \u0026 Go-to-Market Support\n\n * Support cross-functional launch planning for new features, subscriptions, and digital content releases.\n * Ensure marketing deliverables are aligned across homepage placements, email, in-product messaging, and campaign assets.\n * Partner with content teams to support deployment of product updates across D\u0026D Beyond.\n\n\n\n## \nCross-Functional Collaboration\n\n * Work closely with Product Managers to stay informed on roadmap priorities and upcoming releases.\n * Align with Brand and Creative teams to ensure visual and narrative consistency.\n * Support internal communications and documentation to keep stakeholders aligned on product marketing priorities.\n\n\n\n## \nWhat You\u0027ll Bring:\n\n * 3\u20135 years of experience in product marketing, digital marketing, or related roles.\n * Experience marketing digital products, SaaS platforms, subscriptions, or live-service experiences.\n * Strong written and verbal communication skills with the ability to simplify complex product concepts.\n * Experience collaborating cross-functionally with Product, Design, and Engineering teams.\n * Comfortable balancing strategic thinking with hands-on execution.\n * Familiarity with Dungeons \u0026 Dragons and/or tabletop roleplaying games strongly preferred.\n\n\n\n## \nBonus Points:\n\n * Experience working on franchises based on original intellectual property or with fan-led communities.\n * Knowledge of subscription models and feature adoption strategies.\n * Experience supporting lifecycle marketing or engagement initiatives. \n \n#wizards \n \n\n\n\n\nWe are an Equal Opportunity / Affirmative Action Employer\n\nWizards of the Coast is committed to equality of opportunity in all aspects of employment. We are committed to making all employment decisions without regard to race, color, religion, sex, sexual orientation, gender identity or expression, national origin, age, marital status, or any other legally protected status.\n\nWe will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. If you have a disability and require assistance in this application process and need to request an accommodation, please contact your recruiter or coordinator.\n\nThe base salary range for this position is $85,800.00 to $148,600.00. The hiring range will vary based on factors such as experience, skills, location and market conditions. Additionally, employees may be eligible for annual and long-term incentives as part of their overall compensation package.\n\nOur Comprehensive Benefits Package Includes:\n\n * Health \u0026 Wellness: Medical, Dental, and Vision Insurance\n * Time Off to Recharge: Paid Vacation \u0026 Holidays\n * Financial Well-being: Generous 401(k) Match\n * Life \u0026 Family Support: Paid Parental Leave\n * Giving Back: Volunteer \u0026 Employee Giving Programs\n * Level Up Your Skills: Tuition Reimbursement\n * Exclusive Perks: Product Discounts \u0026 More!\n\n\n\n#Wizards\n