Product Marketing Associate

Product Marketing Associate

Wurth Baer Supply Company is one of the nation's leading specialty wholesale distributors to the woodworking industry, offering an extensive inventory of decorative and functional hardware, board & panel products, woodworking machinery, surfacing materials, tools and shop supplies. The company generates over $400M in annual revenue and operates 29 distribution locations across the Upper Midwest, Midwest, Ohio Valley, East, and Northeastern United States. Wurth Baer Supply Company is a wholly owned subsidiary of the Wurth Group, a €20B+ privately held company headquartered in Künzelsau, Germany, with 450+ companies in over 80 countries.

Position Summary

We are seeking a proactive and enthusiastic Product Marketing Associate to join our marketing team onsite (non-remote) at our headquarters in Vernon Hills, IL. As a Marketing Associate, you will play a crucial role in supporting various marketing initiatives to promote our products, services, and brand. You will collaborate with cross-functional teams to implement marketing campaigns, analyze performance metrics, and contribute to the overall growth of the organization. The ideal candidate is detail-oriented, brings fresh ideas, stays up to date on digital and social media trends, and thrives in a fast-paced, team-oriented environment.

Key Responsibilities

• Assist in the planning, creation, and execution of marketing initiatives across digital and traditional channels
• Manage and support social media content creation, scheduling, and tracking to grow and maintain a consistent brand presence
• Support email marketing campaigns, including design, content development, and performance tracking
• Ensure brand guidelines and messaging are consistently applied across all marketing materials and communication channels
• Provide support for event coordination, including tradeshows, marketing events, and other promotional activities to enhance brand visibility and generate leads.
• Collaborate closely with the Marketing and Product Management teams to develop effective marketing materials such as social media graphics, emails, flyers, catalogs, and promotional assets
• Play a key support role in product launches and ongoing promotional efforts
• Assist with special projects as needed, including market research, analytics, campaign tracking, and reporting
• Support administrative and operational marketing tasks, including SAP-related work (training provided if needed)
• Track and analyze performance of social, digital, and other marketing campaigns and share insights with the team
• Stay current on marketing trends, social media best practices, and emerging tools and platforms

Qualifications

• Bachelor's degree is strongly preferred (Marketing, Communications, Business, or a related field)
• Prior experience in a marketing role with a strong focus on digital and social media marketing
• Proficiency in Adobe Creative Cloud (Photoshop, Illustrator, InDesign required)
• Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint) and familiarity with marketing software and tools is advantageous.
• Graphic design experience, with the ability to create visually engaging social posts, emails, and print materials
• Experience with email marketing platforms and social media management tools
• Familiarity with SAP is a plus, but not required
• Strong organizational skills and attention to detail
• Excellent communication and collaboration skills
• Self-motivated, adaptable, and eager to learn and take on new challenges
• Creative thinker who brings fresh ideas and is willing to try new approaches

What We're Looking For

This role is ideal for someone who enjoys being a key support player, takes pride in helping a team succeed, and is passionate about marketing, creativity, and collaboration. You should be comfortable juggling multiple projects, working cross-functionally, and contributing both strategically and tactically to everything from tradeshows to digital campaigns.

Location: Würth Baer Supply Company - 909 Forest Edge Drive - Vernon Hills, IL 60061

Excellent Culture: This is a company where you can be yourself with a fun and upbeat culture.

Long-Tenured Employees: Many of our employees have been here for 15 to 30+ years.

Room for Growth: Würth Baer Supply Company is part of the Würth Group of Germany, a privately held company netting over $20 billion annually with a long legacy of promoting from within.

Comfortable Interview Process: Conversational and transparent.

Compensation: $60k to $65k annual salary range based on experience.

Pre-Employment Screening: We test for all forms of THC at this company. Testing positive for THC on a pre-employment drug screen will disqualify you.

Job Type: Direct hire to WBSC. No agencies. No contracts. No third parties. Full time with benefits and PTO.

Benefits

• Bundled consumer-driven Medical (Blue Cross Blue Shield), Dental (Aetna), and Vision (VSP) pricing. New hires receive full access to benefits from the 1st of the month following date of hire.
• 401(k) with matching program starts immediately. Company will match half of the first 5% of annual compensation.
• 8 paid company holidays
• 2 weeks' vacation (0 to 5 years), 3 weeks' vacation (5 to 10 years), 4 weeks' vacation (10 to 15 years), 5 weeks' vacation (15+ years)
• Sick time that is not excessive or categorized under special medical leave will not come out of your vacation time – honor system for salaried employees
• Tuition reimbursement program
• Referral program
• Employee discount

Equal Opportunity Employer

• Würth Baer Supply Company is an Equal Opportunity Employer.

Equal Opportunity Employer This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.