Director of Community Relations
Manor Lake Management
JOB SUMMARY
To manage the marketing and leasing functions within the community enabling it to reach and maintain an acceptable stabilization rate. Director of Community Relations shall carry out energetic marketing and leasing activity resulting in an acceptable number of move-ins according to market conditions and targeted goals.
SUPERVISORY RESPONSIBILITIES
Sales Coordinator and Move in Coordinator.
RESPONSIBILITIES
ESSENTIAL FUNCTIONS
Assist with the development and implementation of a comprehensive and innovative marketing plan.
Meet and exceed all Sales metrics regarding lead development, inquiries, and closing ratios.
Set and meet goals in consultation with the Executive Director and designated other community staff.
Maintain accurate and complete up to date Leasing and marketing records – Reporting, Daily activity in Welcome Home.
Collect all information pertaining to move-ins.Insuring complete accuracy and process in the proper manner.
Practice the highest standards of ethics, honesty and accuracy in describing our programs, policies and procedures.
Be current on industry trends and local competition. Update competitive analysis quarterly.
Maintain accurate and up to date unit inventory records
Strive continuously to improve selling techniques and contribute to the overall philosophy of our marketing programs .
Train all appropriate on-site staff in Leasing and Sales.
Monitor daily that all rooms are in “rent ready condition” to show timely follow-up on every lead.
Initiate and follow through on all apartment modification requests.
Ensure that related marketing expenses are within budget.
Develop and implement a sound community awareness program (churches, groups, organizations, civic leaders, etc.).
Review and approve all marketing bills to be paid.
Assist with the placement and development of local advertising.
Participate as a Manager on Duty during assigned weekends.
Coordinate with the Executive Director on sales office coverage.
Responsible for coordination of new move-ins.
Conduct yourself professionally and contribute to, service-oriented environment through their appearance, communication, and interactions with residents, families, visitors, and colleagues.
Community Leadership & Emergency Response: Expected to serve as essential leadership personnel during inclement weather and emergency protocols. This includes on-site presence or active coordination of community safety,staffing levels, and resident care in accordance with state regulations.
Any other tasks, assignments, projects or requests as deemed by management.
QUALIFICATIONS
Must be at least 21 years of age.
Must have thorough knowledge of all applicable state regulations governing assisted living.
Must have a satisfactory criminal background check in accordance with state requirements.
Must have a satisfactory credit check.
Demonstrated previous sales or leasing experience
Must read, write, speak, and understand English.
Must demonstrate patience, tact, enthusiasm, and positive attitude towards the elderly.
EDUCATION AND EXPERIENCE
Required Highschool Diploma or GED
Minimum 1 year of secondary education preferred
PHYSICAL REQUIREMENTS
Must have upper body strength adequate to bend, lift, shift, move, twist, and/or assist in moving articles of more than twenty-five pounds.
Must be able to squat, reach, and stretch without distress.
Must be able to tolerate extended periods of walking and standing.
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