Manager, Digital & Social Investment

Develop data-driven digital media plans directly linked to achieving specific campaign objectives in national and local markets Confidently make activation and campaign set up recommendations based on historical performance, industry best practices, and individual client needs Evaluate media vendor proposals, allocate budgets across vendors, and negotiate pricing Meet with sales representatives and vendors to keep abreast of industry trends, new media solutions, and marketplace conditions Communicate pertinent market information to interagency teams as necessary Agency Omnicom Media Job Function Media Job Subfunction Media Planning and Buying Job Description Strategy and Plan Development Develop data-driven digital media plans directly linked to achieving specific campaign objectives in national and local markets Confidently make activation and campaign set up recommendations based on historical performance, industry best practices, and individual client needs Evaluate media vendor proposals, allocate budgets across vendors, and negotiate pricing Meet with sales representatives and vendors to keep abreast of industry trends, new media solutions, and marketplace conditions Communicate pertinent market information to interagency teams as necessary Negotiation & Stewardship Oversee activation of all digital and social campaigns within client media specifications by the assigned deadlines to ensure campaign launch dates are met Maintain accurate records of buys, budgets, revisions, credits, etc. Monitor campaign delivery to meet budget requirements, impression delivery, achievement of client-specific KPIs Recommend performance-led optimizations to improve campaign efficiency, engagement and conversions Collaborate with Analytics to provide tracking reports and post-buy delivery analyses Manage and monitor clearance of discrepancies and accounting functions on a timely basis Qualifications 3-5 years of experience in a digital media role Must have digital ad operations expertise inclusive of campaign set up, appending UTMs, campaign QA, taxonomy, tracking and mapping Knowledge of the digital marketing landscape inclusive of social, site direct and programmatic Analytical thinking and the ability to work with numbers Ability to write clearly and concisely and present orally in an articulate and confident manner Exceptional organization skills and attention to detail while juggling multiple tasks Ability to work as part of a team $50,000-95,000 To the extent permissible by local law, Omnicom’s policy requires employees to work in the office for a minimum of three days a week, unless additional in-office days are directed by their agency or manager. Omnicom is committed to hiring and developing exceptional talent. We agree that talent is uniquely distributed, and we’re focused on developing inclusive teams that can bring the best solutions to everything we do. We strongly believe that celebrating what makes us different makes us better together. Join us—we look forward to getting to know you. We will process your personal data in accordance with our Recruitment Privacy Notice. Link to Recruitment Privacy Notice: For US Job Seekers It is the policy of Omnicom and any of its affiliates to provide equal employment opportunities to all employees and applicants for employment without regard to race, religion, color, ethnic origin, gender, gender identity, age, marital status, veteran status, sexual orientation, disability, or any other basis prohibited by applicable federal, state, or local law. EOE/AA/M/D/V/F. $50,000-95,000 #J-18808-Ljbffr