Sales Director (Washington DC-Baltimore Area)

Build it. Shape it. Scale it.

IQM is redefining how modern advertisers navigate complex, highly regulated media environments. Our AI‑driven media buying platform is built to deliver smarter decision making, greater transparency, and real performance at scale where precision matters most! We’re building a team of curious and driven problem solvers who want to make an impact and help define what’s next in advertising.

Job Opportunity

IQM is seeking an experienced Sales Director, Public Affairs to join our growing Political and Advocacy team. In this role, you will own a personal book of business and drive both net new and expansion revenue with public affairs firms, trade associations, corporate government relations teams, lobbying organizations, and issue advocacy groups.

You will lead the full sales cycle from prospecting and pitching through negotiation and close, while partnering closely with Ad Operations and Customer Success to ensure seamless activation on IQM’s DSP and DMP. As a trusted, consultative seller, you will articulate IQM’s value across CTV, video, display, audio, and native, mapping platform capabilities to issue-based audience strategies, stakeholder targeting, legislative district precision, and privacy compliant execution.

The ideal candidate brings deep programmatic expertise, strong knowledge of public affairs and issue advocacy, and a proven track record of exceeding quota in year-round issue campaign environments.

This role is hybrid, meaning team members are expected to work one to two days per week in person at one of the office locations in either NY/DC.

At this time, IQM does not sponsor new applicants for employment authorization for this position.

What You’ll Do

• Sales and Revenue Generation: Identify, pursue, and close direct sales opportunities with public affairs firms, trade associations, corporate government affairs teams, and issue advocacy organizations. Own the full sales cycle from prospecting through close, ensuring strong deal flow and accurate forecasting.
• Account Growth and Strategy: Develop strategic account plans to expand IQM’s footprint across the public affairs and issue advocacy ecosystem. Drive renewals and incremental spend through consultative selling and long term relationship building.
• Client Advisory: Serve as a trusted advisor by aligning IQM’s data, platform, and audience capabilities with issue campaign objectives. Guide clients on stakeholder audience targeting, legislative district precision, and compliant programmatic execution across year-round advocacy efforts.
• Cross Functional Collaboration: Partner closely with Ad Operations, Customer Success, and Marketing teams to support onboarding, campaign execution, post campaign analysis, and client enablement.
• Market and Product Feedback: Gather client insights and competitive intelligence to inform product development and strategic roadmaps. Stay current on public affairs data partnerships, programmatic trends, and regulatory developments affecting issue advocacy and corporate communications.
• Pipeline and Reporting: Maintain accurate deal records, activity tracking, and forecasts in HubSpot. Contribute to pipeline reviews and share best practices across the Political and Advocacy Sales team.

Who You Are

• 4 to 6+ years of experience in ad tech, digital media sales, or programmatic platforms, with strong understanding of data driven campaign execution.
• 4 to 8+ years of experience in public affairs, issue advocacy, corporate government relations, or campaign consulting, with deep familiarity across the full advocacy lifecycle.
• Proven ability to meet or exceed seven figure sales quotas in competitive public affairs or advocacy advertising environments.
• Strong understanding of DSPs, DMPs, stakeholder audience data, issue-based targeting, and measurement within public affairs media.
• Comfortable navigating bipartisan and multi-stakeholder environments and building long term trust with senior decision makers.
• Highly organized, strategic, and motivated by owning outcomes in fast-paced advocacy and policy environments.

We’re Excited If You Have

• An established network across public affairs firms, trade associations, corporate GR teams, lobbying organizations, and 501(c)(4) advocacy groups.
• Experience selling programmatic, CTV, and data driven media solutions to public affairs and issue advocacy clients.
• Strong working knowledge of lobbying disclosure requirements, 501(c)(3)/(c)(4) compliance, and privacy regulations as they apply to issue advocacy.
• Experience using HubSpot, Excel, LinkedIn Sales Navigator, and public affairs research tools.
• Willingness to travel for client meetings, industry conferences, and advocacy events throughout the year.

Compensation

This role is designed for high-impact sellers motivated by ownership, performance, and upside.

The base salary range is $120,000 - $130,000+ per year, reflecting IQM's good-faith estimate at the time of posting; final base salary depends on experience and qualifications. Beyond base, IQM offers an aggressive commission structure — OTE is projected at $400,000–$600,000, with uncapped earning potential on gross spend, paid monthly from the first dollar for top performers.

This is an opportunity to build meaningful revenue, tap into a high-growth political vertical, and be directly rewarded for the impact you drive.

Working at IQM

At IQM, we believe that happy, healthy employees are the key to our success! That’s why we’ve built a benefits package that’s got you covered from head to toe, and your bank account too.

• 100% Employer-Paid Healthcare: IQM covers 100% of employee healthcare premiums, so you can focus on your work, not your benefits costs.
• Health and Wellness: Stay in top shape with multiple medical plan options, plus dental and vision coverage. A healthy smile and clear vision go a long way.
• Future Proof Your Finances: Our 401(k) program comes with a 3% company match, and you can save anywhere from 1% to 80% of your paycheck, whether retirement means a beach, the mountains, or something in between.
• Total Well-Being: From physical health to mental wellness and financial peace of mind, we offer resources to support every part of your journey, so you can feel great and do your best work.

At IQM, we’re not just building a team, we’re creating a workplace where you can thrive!

About IQM

IQM is a global media buying platform that empowers political, healthcare and other specialty advertisers in highly regulated verticals to use and enhance their data to make better ad buying decisions.

Our platform enables advertisers to construct precise audience segments that align seamlessly with their desired target audience base, using their own data, top-tier third-party data sources, and IQM’s proprietary AI-driven audience intelligence engine. This leads to more accurate forecasting, budgeting and targeting, as well as delivering campaigns that perform better across screens and formats.

Over the past year, IQM has been awarded:

• Best New Product: IQM Power Segments — Reed Awards, 2026
• Engineering Team of the Year — CampaignTech Awards, 2025
• Best Customer Service | Tech Vendor — CampaignTech Awards, 2025
• Best Demand-Side Platform — MarTech Breakthrough Awards, 2025
• Best Demand-Side Technology — AdExchanger Awards, 2025
• Best Use of Online Targeting | U.S. House/Senate — Reed Awards, 2025

Highlighting IQM’s leadership in innovation and excellence in programmatic advertising.

For more information, visit iqm.com .

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