In-Market Campaign Assistant, Las Vegas

In-Market Campaign AssistantOriginal X Productions (OGX), operators of worldwide location-based entertainment experiences including Hershey Super Sweet Adventure and The FRIENDS™ Experience, is seeking a part-time In-Market Campaign Assistant to support marketing campaign planning, execution, and activation for The FRIENDS™ Experience: The One in Vegas. This role will work closely with Las Vegas venue leadership while serving as an extension of the full Marketing & Revenue team, supporting a range of responsibilities including, but not limited to: advertising campaigns, programming activations, market research, and direct-to-consumer promotional marketing.The In-Market Campaign Assistant is a part-time, Las Vegas-based extension of OGX Productions' Marketing & Revenue team, providing on-the-ground support for The FRIENDS™ Experience: The One in Vegas. Key functions for this role may include verifying media placements, supporting promotional activations, gathering market intelligence, and representing TFE at local vendor and industry events. This role requires an independent, resourceful individual comfortable working with remote supervision across a wide range of marketing assignments. Responsibilities will evolve based on campaign and business needs.This position pays $20.00-$25.00 per hour.Primary duties and responsibilities include:Campaign & Media Research/VerificationPhysically inspect out-of-home (OOH) advertising placements (billboards, digital displays, transit, etc.) within the greater LV market to validate vendor-supplied estimated impressions for upcoming campaigns and confirm proof of performance (POP) for current ad flightsPhotograph and catalog placements to support campaign research and vendor accountabilityMarket Research & IntelligenceTrack foot traffic levels, trends, and patterns inside MGM Grand and along the Las Vegas Strip, as well as other key tourist destinations within the marketObserve and document visitor volume, flow, and any visible contextual demographic/psychographic indicatorsConduct competitive scans of nearby attractions, promotions, seasonal pricing, and programming activationsCompile and report findings back to M&R team on a weekly cadencePromotional & Direct-to-Consumer (DTC) MarketingExecute brand ambassador flyering and other grassroots promotional activities in high-traffic areasCultivate strong relationships and ongoing engagement with hotel concierge throughout Las Vegas (primarily focused on the Strip) to ensure TFE remains prominent in their offerings and to collate feedback for M&R teamHost familiarization (FAM) visits with local group and convention planners to include TFE within offers and itinerariesEvent & Activation SupportServe as the on-site host/hostess for ticketed or promotional programming and events, managing guest experience and representing the brandCoordinate planning and logistics with third-party vendors and private-event partners (caterers, event rental companies, etc.)Assist with setup, staffing coordination, and day-of execution for events and activationsCommunity & Industry PresenceAttend Las Vegas Convention and Visitors Authority (LVCVA) mixers, networking events, and relevant industry functions as a representative of OGX/TFEBuild and maintain relationships with local tourism, hospitality, and marketing contacts that benefit the brand's presence in marketGeneralServe as the local point of contact for M&R team for any task requiring in-person presence in Las VegasOther duties as assignedRequirements:Must be able to work a flexible schedule including weekends, evenings, and holidays as neededMust be able to work both independently and collaboratively across teamsStrong written and verbal communication skills requiredProficiency with Google Workspace is required; experience with event ticketing platforms (e.g., Leap) is a plusMust be comfortable remaining focused in fast-paced environmentsMust be adaptable to a wide and varied range of assignmentsIdeal proficiencies:Experience working on advertising/promotional campaignsBasic familiarity of marketing concepts, metrics, and terminology (e.g., impressions, CPM, seasonality, etc.)Exceptional written and interpersonal communication skillsHighly organized and detail-orientedStrong problem-solving and critical-thinking skills, with a solution-oriented mindsetAbility to multitask and prioritize effectively toward a defined outcome or objectiveSelf-starter with a proactive mindset and positive attitudeStrong networking skills and relationships with key local contacts, vendors, and organizationsExperience:At least two (2) years experience working in advertising/marketing/promotions, events, service/hospitality, or travel/tourism industriesFamiliarity with essential systems and platforms, including Google Workspace, Slack, Zoom, and Monday.com preferredExperience in entertainment, attractions, live events, experiential environments, or hospitality is a plusWhy Work at OGXFor us, it's all about the fans and creating experiences they will love. We create happiness. We are an equal opportunity employer and encourage people with disabilities and from other diverse backgrounds to apply.