Marketing & Catering Director

Marketing & Catering – Chick-fil-A Brenham

Role Summary: The Marketing & Catering Director is responsible for growing the Chick-fil-A Brenham brand in the local community, driving catering sales, and ensuring every guest and team member interaction reflects our shared vision and values. This leader owns marketing strategy and execution, builds community relationships, oversees catering operations, and serves as a visible ambassador of Chick-fil-A's culture of care and excellence.

Duties and Responsibilities

Marketing & Brand Growth

• Develop and execute a comprehensive local marketing strategy that builds brand awareness, drives guest traffic, and differentiates Chick-fil-A Brenham in the community

• Plan, promote, and execute in-store events, limited-time offers, and seasonal campaigns that generate excitement, loyalty, and repeat visits

• Collaborate with the leadership team to align all marketing efforts with business goals, sales targets, and operational capacity

• Track and report key performance metrics including social engagement, catering revenue, event turnout, and online review trends

Community Engagement

• Represent Chick-fil-A at community, school, and other local events and organization gatherings as a positive brand ambassador

• Build and maintain relationships with schools, churches, nonprofits, sports leagues, and businesses across Washington County

• Proactively identify and pursue new partnership opportunities that align with our mission and bring genuine value to the community

• Embody Chick-fil-A's values of honor, dignity, and respect in every community interaction

Catering Sales & Execution

• Drive catering revenue by proactively prospecting new clients, following up on leads, and nurturing long-term relationships

• Maintain a well-organized catering pipeline; communicate upcoming orders, timelines, and special requests clearly to the restaurant operations team

Leadership & Culture

• Lead by example—consistently model the Chick-fil-A Core 4 and cultivating a culture of honor, dignity, and respect

• Serve as a servant leader who goes the extra mile, invests in people, and brings energy and positivity to the team

• Participate actively in leadership team meetings; share marketing recaps, contribute ideas, and help develop team strategy

• Identify and invest in team members who show interest in marketing, hospitality, or community relations—helping grow the next generation of leaders

Requirements

• Strong written and verbal communication skills with the confidence to represent the brand in professional and community settings

• Self-motivated, creative, resourceful—able to take initiative, work independently, and execute ideas from concept to completion

• Highly organized and detail-oriented with the ability to manage multiple projects, priorities, and deadlines simultaneously

• Genuine passion for people, hospitality, and making a meaningful positive impact in the local community

• Growth mindset—always looking to improve, open to feedback, and motivated to implement new systems and ideas

Measurements of Success

• Catering revenue grows quarter over quarter and consistently meets or exceeds established sales targets

• Social media engagement, follower count, and content quality trend positively month over month

• A minimum of 2 community partnerships or events are planned and executed each month

• CEM scores reflect improvement in hospitality-influenced areas: Attentive & Courteous, Overall Experience

• Online reviews and guest feedback consistently reflect a positive, on-brand experience

• Catering orders are fulfilled with zero errors, on-time delivery, and high guest satisfaction ratings

Working at a Chick-fil-A® restaurant is more than a job – it’s an opportunity for teamwork and leadership development in a positive, people-focused environment. Most Chick-fil-A restaurants are locally owned and operated by independent, franchised Operators who invest in the future of their Team Members and give back to their communities.