Sales Manager

The Sales Manager is responsible for leading, managing, and holding accountable the Inside Sales team and Project Managers within a multi-process metal fabrication environment. This role oversees quoting for complex, high-volume fabrication jobs, ensures accurate capture of customer requirements, collaborates with marketing on targeted market entry, and represents the company to customers through tours, onboarding, and external communication of capabilities.


This position is accountable for installing discipline in the sales process through EOS management tools, driving quoting efficiency and quality, and partnering cross-functionally with Planning, Operations, and Marketing to ensure successful delivery and profitable growth. The Sales Manager will later be expected to build and lead an Outside Sales function as the company transitions from primarily organic growth into proactive new market development.

Key Responsibilities

• Lead, Manage, and hold Accountable (LMA) Inside Sales and Project Management teams.
• Conduct weekly EOS L10 meetings, set rocks, manage scorecards, and ensure accountability to performance metrics.
• Coach team members across multiple generations, addressing performance gaps and motivating diverse workstyles.
• Oversee review and completion of complex multi-line-item quotes (100–300+ parts per job).
• Ensure quoting accuracy by applying cost models, overhead rates, routings, machine burdens, and capacity trade-offs.
• Present quote rationale to leadership, including financial impact and risk considerations.
• Reduce quote cycle time while maintaining or improving quality.
• Act as a credible, customer-facing representative during tours, onboarding, and issue resolution.
• Partner with Marketing to identify and target new markets, diversify customer base, and reduce concentration risk.
• Capture and accurately translate customer requirements into quotes and production commitments.
• Communicate company capabilities to external audiences in a professional, consultative manner.
• Work closely with Planning, Operations, and other leaders to align sales with production capacity and lead times.
• Make make/buy and outsource decisions in partnership with Operations.
• Co-develop annual sales budgets, forecasts, and departmental budgets with leadership.
• Track performance against goals and adjust strategies to meet company revenue and margin objectives.
• Prepare reports and analysis using Excel and ERP (Fulcrum).
• Phase 2: Build and manage an Outside Sales team, adding hunter capability.

• 7–10 years in sales management, estimating, or project management within metal fabrication, sheet metal, custom fabrication, or closely analogous discrete manufacturing industry.
• Direct experience leading teams of 8–12+ employees across inside sales, quoting, or project management.
• Proven ability to handle complex quoting and pricing of multi-step fabricated products.

Technical Skills

• Advanced proficiency in Excel for reporting, quoting, and cost analysis.
• ERP experience (Fulcrum preferred; others acceptable).
• Ability to read and interpret engineering drawings (SolidWorks/AutoCAD viewers, Bluebeam, or similar).
• Strong financial literacy with proven ability to explain P&L impacts of pricing decisions.

Education

• Bachelor’s degree preferred (Engineering, Industrial, or Business). Equivalent work experience acceptable. Industrial/Continuous Improvement/Engineering background a plus.

Leadership & Soft Skills

• Proven ability to coach and hold teams accountable.
• Strong verbal and written communication skills across multiple levels (shop floor to executives).
• Culture fit: hungry, humble, smart; embraces flexibility and collaboration.

Why Join Us

• Be the architect of an sales function in a company committed to its people and its growth.
• Partner with a leadership team that values candor, humor, and collaboration.
• Help shape a culture that blends industrial grit with genuine care.
• Competitive pay, bonus opportunities, and the chance to make an enduring impact.