Sales Development Associate

Job Description

Job Description

Company Overview: ZKTeco WFM is a dynamic and innovative company with a focus in Time and Attendance data collection solutions. As we continue to expand our global presence, we are seeking a talented Sales Development Associate to join our team and help drive new opportunities and success of our new product.

Position Overview: The Sales Development Associate supports the growth of our partner business, with a specific focus on the Workforce Management and Time & Attendance marketplace, by identifying and engaging potential partners who will integrate their software with ZKTeco WFM products. This entry-level position focuses on researching organizations, initiating contact with decision-makers, and qualifying prospects to create new business opportunities for the sales team. The ideal candidate is energetic, organized, and eager to learn about workforce data collection technology to help grow the sales pipeline.

Key Responsibilities:

• Research and identify potential software partners in the workforce management, scheduling, and time-tracking solutions that are in need of a data collection solution or are candidates for ZKTeco WFM to replace their existing data collection solution.
• Conduct outbound prospecting via email, phone, and social platforms to generate interest and set qualified meetings for the sales team. This activity will be aligned with the Marketing team and regional Sales office needs.
• Understand the competition including strengths and weaknesses and area of operation to better target messaging and opportunities.
• Qualify inbound and outbound leads and maintain accurate records of activity in the CRM system
• Work closely with the Head of Growth and Engagement to hand off qualified opportunities and ensure a smooth transition for follow-up meetings or demos.
• Position includes support of the US, UK and EU marketplace.
• Track outreach metrics, appointments, and conversion rates; provide weekly progress reports to management.
• Stay informed about industry trends, competitors, and evolving workforce management technologies.

Qualifications

• Bachelor’s degree in business, Marketing, Communications, or related field (or equivalent work experience)
• 0–2 years of experience in sales, business development, or customer engagement (internship experience welcomed)
• Excellent communication and interpersonal skills, with the ability to articulate value propositions clearly and confidently 
• Strong organizational skills with the ability to manage multiple leads and priorities effectively
• Familiarity with CRM systems (e.g., Zoho, Salesforce, HubSpot) and prospecting tools (e.g., LinkedIn Sales Navigator, ZoomInfo)
• Self-motivated, proactive, and driven to meet or exceed goals
• Adaptability and flexibility to thrive in a fast-paced, dynamic environment.
• Must work and be available during EST hours, however from time-to-time communication may be require during UK/EU time zone. 
• Collaborative team player with the ability to work cross-functionally and build strong relationships across departments.

Preferred Attributes

• Prior experience or exposure to Data Collection Hardware, Workforce Management Technology, Human Resources and Payroll software, or related solutions 
• Exposure to Software Integration sales
• Understanding of workforce management concepts such as time tracking, scheduling, labor cost control, and compliance a plus
• Demonstrated success in outreach, lead generation, or appointment setting