Creative Evaluation Lead, Artwork
$210k - $330kNetflix, Inc.
Location Los Gatos, CA, Los Angeles, CA, or Remote (within the US). Regular travel to Los Gatos and Los Angeles is required. Team The Content Platform Operations & Publishing (CPOP) team sits at the intersection of AI and machine learning, the consumer experience and Netflix Studio. We develop innovative approaches to how we promote, localize, and distribute our content to make the product experience personal and relevant. Role Creative Evaluation Lead, Artwork with hands‑on experience in artwork creation and a strong grasp of how AI is reshaping the image landscape, to lead strategic initiatives that transform our promotional artwork workflows and embed AI production readiness across Netflix. Responsibilities Contribute to AI R&D and experimentation – support R&D sprints on new AI models and evaluation methods by designing creative rubrics, defining standardized asset‑level pass/fail criteria, and using gold‑standard creative references to enable scale annotation and QC. Evaluate and improve AI model outputs – oversee annotators in QCing model outputs, drive alignment on creative standards, and synthesize findings into clear creative decisions for model improvements. Leverage AI solutions on content launches – execute AI solutions within active fulfillment workflows to create promotional assets for content launches, ensuring reliability, quality, and scalability. Build and maintain a creative learning loop – establish feedback loops by identifying patterns in human intervention during live asset fulfillment to inform model improvement opportunities. Translate creative needs into AI opportunities – partner with creative fulfillment teams to turn real creative production pain points into potential AI opportunities, collaborating with Product Managers to shape them into product concepts and requirements. Lead training and maintain living documentation – responsible for annotator and end‑user training, own up‑to‑date training documentation on all AI model capabilities to enable effective, scalable AI use across the organization. Stay ahead of the AI landscape – track external developments in AI for imagery and adjacent AI fields, synthesize relevant trends, and recommend actions that inform our workflows and long‑term strategy. Qualifications 7+ years of hands‑on professional creative making experience with a focus on artwork, ideally in product, marketing, entertainment, gaming, or related fields. Strong portfolio of video creative demonstrating craft (composition, color, typography, etc.) and ability to work with brand or creative constraints. Familiarity with AI image and/or video tools (e.g., Runway, Midjourney, DALL·E, Stable Diffusion, Firefly, Leonardo) and how they’re used in creative workflows. Experience creating or contributing to artwork style guides and templates (key art, social, title treatments, etc.). Experience with QC processes for artwork assets (creative quality, brand consistency, technical checks). Skills and Competencies Blending Art and Science – understands how strong artwork assets are made and can translate quantitative findings into clear creative diagnoses. Strong communication – articulates why a creative asset works or doesn’t, and explains this clearly to both creative and technical stakeholders. Cross‑discipline collaboration – comfortable working closely with Product Management, Operations, Creative, Data Science, and Engineering teams. Systems mindset – interested in improving models and workflows, not just individual artwork assets, and passionate about scaling creative production. Hands‑on mentality – willing to roll up sleeves and do what’s needed to move work forward. Agility and adaptability – comfortable in fast‑paced, iterative, data‑driven environments with evolving tools and incomplete information. Detail‑oriented – sharp eye for inconsistencies, errors, and off‑brand elements. Benefits Competitive salary range: $210,000.00 – $330,000.00. Health plans and mental health support. 401(k) retirement plan with employer match. Stock option program. Disability programs, health savings and flexible spending accounts. Family‑forming benefits and life & serious injury benefits. Paid leave of absence and paid time off (35 days annually for hourly employees; flexible time off for salaried employees). Equal Opportunity We are an equal‑opportunity employer and celebrate diversity. We do not discriminate on the basis of race, religion, color, ancestry, national origin, caste, sex, sexual orientation, gender identity or expression, age, disability, medical condition, pregnancy, genetic makeup, marital status, or military service. #J-18808-Ljbffr Netflix, Inc.
$86.27 - $92 per hour
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