Product Marketing Director

To get the best candidate experience, please consider applying for a maximum of 3 roles within 12 months to ensure you are not duplicating efforts. Job Category Marketing & Communications Job Details About Salesforce Salesforce is the #1 AI CRM, where humans with agents drive customer success together. Here, ambition meets action. Tech meets trust. And innovation isn’t a buzzword — it’s a way of life. The world of work as we know it is changing and we're looking for Trailblazers who are passionate about bettering business and the world through AI, driving innovation, and keeping Salesforce's core values at the heart of it all. Ready to level-up your career at the company leading workforce transformation in the agentic era? You’re in the right place! Agentforce is the future of AI, and you are the future of Salesforce. Salesforce is the #1 AI CRM, helping companies become Agentic Enterprises where humans and AI agents drive customer success together. Our trusted platform unifies people, agents, apps, and data so work happens with shared context, governed execution, and continuous intelligence. The Role The Revenue Cloud Product Marketing team owns the messaging and market narrative for Salesforce’s revenue lifecycle management portfolio—spanning Configure, Price, Quote (CPQ), Billing,Subscription Management, and Contract Lifecycle Management. This role shapes how Revenue Cloud is positioned in the market, translating complex capabilities into a clear, differentiated story that resonates with CFOs, RevOps leaders, CROs, and technical buyers. The ideal candidate understands how enterprise companies manage the quote-to-cash process end to end and can connect technical capabilities to meaningful business outcomes. You will develop buyer-centric positioning, messaging, and content that guide go-to-market execution across campaigns, enablement, launches, and field programs—partnering closely with teams across marketing, sales, product, and enablement that bring the strategy to market. You will also represent Revenue Cloud in cross-Salesforce initiatives, ensuring its story is coherent, competitive, and compellingly connected to the broader Salesforce platform. Key Responsibilities Use-Case & Solution Narratives: Build the cross-product use-case library for the highest-value Revenue Cloud scenarios enterprise buyers evaluate (e.g., AI-assisted quoting, automated revenue recognition, subscription lifecycle with Agentforce). Ensure every narrative is grounded in customer outcomes, financially defensible, and insulated from competitors. Agentic Revenue Narrative: Define how Salesforce tells the story of AI across the revenue lifecycle—from agents that recommend deal structures and pricing to those that execute renewals, billing, and revenue processes. Translate technical capabilities into differentiated, outcome-driven messaging that demonstrates how Agentforce combines intelligence with governed data, rules, and workflows. Buyer Journey Frameworks: Map messaging to how CFOs, VP RevOps, and CROs make purchasing decisions. Build the frameworks field teams and Cloud CMOs use to reach these executives with the right story at every stage. GTM Activation & Demand Generation: Convert solution narratives into pipeline-generating assets: first-call decks, solution briefs, executive presentations, campaign frameworks, and field enablement. Partner with demand gen and campaigns teams, work within the Drive Enablement Excellence and Global Campaigns guilds, and track how narrative investments translate to pipeline and conversion. Competitive Differentiation: Own Revenue Cloud competitive positioning. Drive the core argument that Salesforce is the only platform that connects the full revenue lifecycle. Operationalize into proof points, battle cards, and objection handlers for sellers. Cross-Salesforce Alignment: Represent Revenue Cloud in corporate campaigns, company-wide launches, and cross-BU programs. Ensure the revenue lifecycle narrative is coordinated with Sales Cloud, Service Cloud, and Platform — and that Revenue Cloud's voice is present and distinct in Salesforce's biggest moments. Skills and Experience Experience: 10+ years in product or solution marketing within enterprise SaaS, with a proven track record in financial, revenue operations, or monetization-adjacent domains. Revenue Process Expertise: Deep familiarity with quote-to-cash, CPQ, billing, subscription management, or revenue recognition — either from a marketing or practitioner background. Solution-First Approach: Demonstrated success building narratives centered on CFO/RevOps business problems rather than product feature lists. Demand Gen Fluency: Proven ability to work alongside demand gen partners to translate messaging choices into campaign performance and pipeline outcomes. Enterprise Buying Knowledge: Fluency in how finance and revenue operations teams evaluate, consolidate, and purchase enterprise platforms. Influence Without Authority: Proven ability to operate effectively in a matrixed organization, aligning with Sales Cloud, Platform, Finance stakeholders, and corporate Marketing. Communication: Exceptional written communication skills — able to write a CFO-facing executive narrative, a solution brief, and a competitive battle card in the same unified voice. AI Fluency: Strong understanding of Agentforce and AI agents applied to revenue workflows, with a personal habit of using AI tools to produce sharper output, faster. Leadership Track Record: A history of owning scope beyond the formal job description and visible ambition to grow into broader revenue marketing or GTM leadership. Nice to Have Experience marketing CPQ, billing, ERP, or financial operations software. A professional background in revenue operations, finance, or management consulting prior to moving into marketing. Familiarity with Salesforce Revenue Cloud products (Salesforce CPQ, Salesforce Billing, Revenue Lifecycle Management). An MBA or equivalent analytical rigor. Unleash Your Potential When you join Salesforce, you’ll be limitless in all areas of your life. Our benefits and resources support you to find balance and be your best, and our AI agents accelerate your impact so you can do your best. Together, we’ll bring the power of Agentforce to organizations of all sizes and deliver amazing experiences that customers love. Apply today to not only shape the future — but to redefine what’s possible — for yourself, for AI, and the world. Accommodations If you need a reasonable accommodation during the application or the recruiting process, please submit a request via this Accommodations Request Form. Please note that Salesforce uses artificial intelligence (AI) tools to help our recruiters assess and evaluate candidates’ resumes and qualifications throughout the recruiting process. Humans will always make any candidate selection and hiring decisions. Please see our Candidate Privacy Statement for more information about how we use your personal data and your rights, including with regard to use of AI tools and opt out options. Posting Statement Salesforce is an equal opportunity employer and maintains a policy of non-discrimination with all employees and applicants for employment. What does that mean exactly? It means that at Salesforce, we believe in equality for all. And we believe we can lead the path to equality in part by creating a workplace that’s inclusive, and free from discrimination. Know your rights: workplace discrimination is illegal. Any employee or potential employee will be assessed on the basis of merit, competence and qualifications – without regard to race, religion, color, national origin, sex, sexual orientation, gender expression or identity, transgender status, age, disability, veteran or marital status, political viewpoint, or other classifications protected by law. This policy applies to current and prospective employees, no matter where they are in their Salesforce employment journey. It also applies to recruiting, hiring, job assignment, compensation, promotion, benefits, training, assessment of job performance, discipline, termination, and everything in between. Recruiting, hiring, and promotion decisions at Salesforce are fair and based on merit. The same goes for compensation, benefits, promotions, transfers, reduction in workforce, recall, training, and education. In the United States, compensation offered will be determined by factors such as location, job level, job-related knowledge, skills, and experience. Certain roles may be eligible for incentive compensation, equity, and benefits. Salesforce offers a variety of benefits to help you live well including: time off programs, medical, dental, vision, mental health support, paid parental leave, life and disability insurance, 401(k), and an employee stock purchasing program. More details about company benefits can be found at the following link: At Salesforce, we believe in equitable compensation practices that reflect the dynamic nature of labor markets across various regions. The typical base salary range for this position is $164,000 - $261,500 annually. The range represents base salary only, and does not include company bonus, incentive for sales roles, equity or benefits, as applicable.