Head of Growth Marketing

Meet Sievo We are Sievo – the leading procurement analytics SaaS company. We help the largest companies in the world, household brands like Levi’s, Kellogg’s and Mars, to generate cost savings, understand their procurement data, make data-driven decisions, reduce emissions, drive supply chain resilience, and beyond. Each year, we process enterprise spend equivalent to 2% of the global GDP. Pretty cool, right? For the past decade, Sievo has been growing about 30% a year on a profitable basis, and over the past five years, we have executed a highly successful expansion into the US market that we want to continue further. In 2022, we raised a $44 million growth investment from the US-based Susquehanna Growth Equity to further accelerate our growth in our key markets, including the US. At the core of our success are talented people from all over the world with different backgrounds and perspectives. Headquartered in Finland, our 400+ Sievonians are based across Helsinki, Chicago, London, and Bucharest. Our core values are caring, exceeding, and honesty, and these values make us grow bigger and better, not bigger and bitter. About the role We are looking for a talented Head of Growth Marketing to join Sievo’s global Marketing team. With the ultimate goal of driving a qualified sales pipeline and top-line revenue growth, you’ll be leading our global Growth Marketing strategy, growth marketing team members and efforts. While you manage a global growth marketing strategy, there is a heavy emphasis to further boost our US market expansion. We are seeking a strategic thinker and a doer with a proven track record of implementing successful, data-driven growth marketing strategies in the B2B SaaS space. You’re a hands-on leader who can balance strategic vision with tactical execution and ensure alignment of marketing activities with company goals and objectives and translate those into tangible growth marketing initiatives. You will be responsible for all Growth Marketing initiatives, including planning, executing, and optimizing integrated marketing campaigns across various channels in paid, owned and earned media, and reporting on their success. This is a full-time and global role, in which you’ll be reporting directly to the SVP of Marketing, member of Sievo’s management team, currently based out of Chicago. What you’ll get to do as our Head of Growth Marketing Growth Marketing strategy and execution : Develop and carry out a comprehensive growth marketing strategy that drives pipeline and revenue impact amongst our ICP of enterprise accounts. You will manage both new client acquisition as well as cross and upsell revenue growth strategies and execution across paid, owned, and earned media. While you can derive best practices from your past experiences, you can adapt learnings to Sievo’s specific context. Be a player-coach in a talented team : Hire, coach and directly manage a high-performing growth marketing team, as well as manage our 3rd party agency and freelancer relationships. You will directly oversee existing domains of Demand Generation, Performance Marketing, Website Development, Marketing Operations, and Event Marketing, whilst continue to build the team as we grow. Marketing ROI, reporting and data driven strategies : Regularly analyze and report on the performance and ROI of marketing initiatives, their connection to the revenue funnel and determine areas of investment in the growth marketing domain. You will provide regular reports and insights to leadership and GTM teams on marketing ROI. Foster culture and practices of innovation and lead with insight : Design and execute data-driven experiments to test and optimize various marketing channels and tactics. You’ll recommend and discover untapped areas of growth, double down on the most important growth drivers, and identify initiatives to start, continue and stop doing. Work and win together as a team : Effortlessly collaborate and build rapport cross-functionally with other revenue teams, including the wider marketing team, sales, customer success and revenue operations teams to ensure alignment. Along with other marketing managers, you get to shape and contribute to Sievo’s wider marketing strategy Modernize Marketing Technology stack in the AI era : Identify and leverage new and emerging platforms, tools, and trends to drive growth and innovation. You love staying up-to-date with the latest trends and best practices in GTM tech that keeps us efficient, and helps us scaling efforts without sacrificing quality What we are looking for: Proven experience in various Growth Marketing domains in B2B SaaS context, including digital marketing, performance marketing, web development, demand generation, marketing operations, and event marketing. Our expectation is that you have a solid base understanding of all the above, while possessing a deeper understanding of some of the above. Proven track record of leading, scaling, and coaching high performing marketing teams Strong self-starter attitude: whilst the role expects collaboration, you are comfortable leading with own ideas, and continuously bring recommendations and insight to the table proactively Strong analytical and data-driven mindset: capability to create and understand marketing contributions to sales and revenue figures and making meaningful analysis on key data. Proficiency in various MarTech solutions: marketing automation tools, CRM/CMS systems such as Salesforce and Hubspot, analytics, and AI tools Excellent communication and presentation skills, with the ability to articulate complex concepts clearly and concisely for various audiences. Strong collaboration and relationship-building skills, with the ability to work effectively cross-functionally with other revenue teams, including Sales & Customer Success and Revenue Operations. Excellent project management skills, with the ability to manage multiple competing priorities and deadlines effectively. Readiness for international business travel: While you are based out of the US, you are prepared to collaborate with existing team members based in Europe over a 8-hour time zone difference. This role will require periodic travel to Europe multiple times per year. What we consider as additional advantage in this role: Experience in Enterprise B2B SaaS GTM motions with high sales touch Understanding of Procurement and/or Supply Chain Management or related fields While we are open to candidates across the US, we have a preference over candidates based in Chicago, IL where our US office is located What awaits you at Sievo A unique opportunity to make a big impact in a strategic marketing role with a global scope A culture of transparency and accountability: operate in an environment that empowers leaders to take ownership, make decisions, and drive meaningful results Unlimited PTO (minimum 25 days off per year, up to 4 consecutive weeks off) Paid Parental Leave Medical, dental and vision insurance plan FSA, HSA - HSA employer match contributions Short-Term & Long-Term Disability insurance Life Insurance / AD&D And more electable benefits! 401k with a 4% match Home internet and mobile phone plan stipend, commuter benefits, and a home office stipend Employee Stock Option Program Salary range for this position is $170,000 – $225,000. The exact salary will be determined based on the chosen candidate’s experience and qualifications for the position. At Sievo, we celebrate and support differences and strive to create a culture where everyone feels valued and included. As an Equal Opportunity Employer, we do not discriminate against any individual in hiring or employment based on gender, gender identity or expression, age, ethnic or national origin, nationality, language, religion or belief, opinion, disability, state of health, sexual orientation, or other personal reasons. We acknowledge the impact of imposter syndrome during job search, especially for underrepresented groups. If you're interested in the position and believe that you have the potential to excel in it, we encourage you to apply. #J-18808-Ljbffr