Analyst II, Marketing Analytics

Data Analyst II

Company: Cox Automotive - USA

Job Family Group: Data Intelligence & Science

Management Level: Individual Contributor

Flexible Work Option: Can work remotely anywhere in the specified country

Travel %

No

Work Shift: Day

Compensation: Compensation includes a base salary in the range of $67,100.00 - $100,700.00. The base salary may vary within the anticipated base pay range based on factors such as the ultimate location of the position and the selected candidate's knowledge, skills, and abilities. Position may be eligible for additional compensation that may include an incentive program.

Job Description: This position is remote/work from home. If within 25 miles of any of the office locations listed, the role will be hybrid. This hire will be required to work Eastern, Central or Mountain hours.

The Analyst II, Marketing Analytics develops and executes reporting, visualization, and analysis for assigned campaigns and products. Working within a defined scope across a subset of brands and products, this role builds and maintains dashboards and reports, prepares data for analysis, and conducts campaign performance analysis that supports data-driven decisions.

This role works closely with analytics teammates and marketing stakeholders to deliver accurate, timely reporting and clear visualizations. The ideal candidate executes independently within scope, applies sound analytical technique, and communicates findings clearly to support the team's insights and recommendations.

What You'll Do

Reporting & Data Visualization

• Develop and maintain dashboards and reports for assigned products and campaigns using tools such as Tableau, Power BI, or DOMO.
• Design and develop analytics and visualizations that offer clear visibility into campaign performance.
• Execute recurring reporting on a defined schedule, ensuring accuracy and consistency.
• Apply visualization best practices for readability and stakeholder usability.

Campaign Performance Analysis

• Analyze the performance of assigned campaigns across owned and paid channels, including email, digital, social, and SEO/SEM.
• Conduct pre- and post-campaign analysis and support target list development.
• Generate performance insights and share reports highlighting cross-channel effectiveness.
• Support attribution and ROI reporting for assigned campaigns.

Data Preparation & Quality

• Extract and prepare data from enterprise sources such as Snowflake and Google Analytics using SQL.
• Build data workflows that support recurring reporting and analysis.
• Perform data validation and quality checks to ensure the accuracy of datasets used for analysis.
• Document report logic and metric definitions to support consistency and reuse.

Collaboration & Development

• Partner with analytics teammates and marketing stakeholders to meet reporting needs within assigned scope.
• Present findings clearly to support team analyses and recommendations.
• Learn and apply new tools, techniques, and best practices in marketing analytics and data visualization.

What's in It for You?

Here's a sneak peek at the benefits you could experience as a Cox employee:

• A competitive salary and top-notch bonus/incentive plans.
• Exceptional work-life balance, flexible time-off policies and accommodating work schedules.
• Comprehensive healthcare, with multiple options for individuals and families.
• Generous 401(k) retirement plans with company match.
• Professional development and continuing education opportunities.
• Inclusive parental leave policies, plus comprehensive fertility coverage and adoption assistance.
• Extra perks like pet insurance, employee discounts and much more.

Who You Are

Minimum:

• Bachelor's degree in related discipline and 2 years' experience in a related field. The right candidate could also have a different combination, such as a master's degree and up to 2 years' experience; or 6 years' experience in a related field.
• Experience in marketing analytics or business intelligence, including reporting and data visualization.
• Experience preparing and analyzing data to support marketing decisions.
• Analytical Thinking (Foundational): applies analytical techniques to interpret data and reach sound conclusions.
• Drive for Results: delivers accurate, timely work and meets deadlines.
• Build Relationships: collaborates effectively with teammates and stakeholders.
• Focus on Customers: keeps stakeholder needs central to reporting and analysis.
• Communicate Effectively: presents findings clearly to teammates and stakeholders
• Proficient in data visualization and reporting tools such as Tableau, Power BI, or DOMO.
• Working knowledge of SQL for extracting and preparing data (e.g., Snowflake, Google Analytics).
• Familiarity with web and marketing analytics platforms such as Adobe Analytics and Google Analytics.
• Familiarity with Salesforce CRM, Marketing Cloud, and Data Cloud
• Proficient in Microsoft Excel and PowerPoint.

Join the Cox family of businesses and make your mark today!

Drug Testing: To be employed in this role, you'll need to clear a pre-employment drug test. Cox Automotive does not currently administer a pre-employment drug test for marijuana for this position. However, we are a drug-free workplace, so the possession, use or being under the influence of drugs illegal under federal or state law during work hours, on company property and/or in company vehicles is prohibited.

Benefits: The Company offers eligible employees the flexibility to take as much vacation with pay as they deem consistent with their duties, the company's needs, and its obligations; seven paid holidays throughout the calendar year; and up to 160 hours of paid wellness annually for their own wellness or that of family members. Employees are also eligible for additional paid time off in the form of bereavement leave, time off to vote, jury duty leave, volunteer time off, military leave, and parental leave.

About Us: Through groundbreaking technology and a commitment to stellar experiences for drivers and dealers alike, Cox Automotive employees are transforming the way the world buys, owns, sells – or simply uses – cars. Cox Automotive employees get to work on iconic consumer brands like Autotrader and Kelley Blue Book and industry-leading dealer-facing companies like vAuto and Manheim, all while enjoying the people-centered atmosphere that is central to our life at Cox. Benefits of working at Cox may include health care insurance (medical, dental, vision), retirement planning (401(k)), and paid days off (sick leave, parental leave, flexible vacation/wellness days, and/or PTO). For more details on what benefits you may be offered, visit our benefits page. Cox is an Equal Employment Opportunity employer – All qualified applicants/employees will receive consideration for employment without regard to that individual's age, race, color, religion or creed, national origin or ancestry, sex (including pregnancy), sexual orientation, gender, gender identity, physical or mental disability, veteran status, genetic information, ethnicity, citizenship, or any other characteristic protected by law. Cox provides reasonable accommodations when requested by a qualified applicant or employee with disability, unless such accommodations would cause an undue hardship.EOE, including disability/vetsApplicants must currently be authorized to work in the United States for any employer without current or future sponsorship. No OPT, CPT, STEM/OPT or visa sponsorship now or in future.