Outreach Coordinator

Overview

COMPANY OVERVIEW

Smile America Partners is a leading provider of school-based dental care programs, partnering with school districts across 20 states to deliver preventive dental services directly to students in their school communities. Our mission is to improve children's oral health and remove barriers to dental care by bringing quality services to where kids already are — school. Our corporate headquarters are located in Farmington Hills, Michigan.

POSITION SUMMARY

The Outreach Coordinator (Inside Sales) is a key driver of Smile America Partners' growth strategy, responsible for proactively engaging schools and school districts across our 20-state service area. Operating from our Farmington Hills corporate office, this individual will manage a high-volume outbound sales cadence — calling school administrators, sending targeted email campaigns, and booking service appointments — to expand our school-based dental program footprint. This position reports directly to the Inside Sales Manager.

KEY RESPONSIBILITIES

• Maintain detailed, accurate records of all outreach activity, opportunities, and pipeline status in the company CRM system.
• Utilize AI-assisted sales messaging tools to personalize outreach at scale and improve email and call effectiveness.
• Collaborate with the Inside Sales Manager to refine scripts, messaging strategies, and outreach sequencing.
• Meet or exceed weekly, monthly, and quarterly KPIs for call volume, email volume, scheduled appointments, and schools enrolled.
• Develop and maintain strong working knowledge of Smile America Partners' programs, service offerings, and school district partnerships.
• Participate in team sales meetings, training sessions, and performance reviews on a regular basis.
• Provide market feedback to management on competitive landscape, school responses, and objections encountered in the field.

QUALIFICATIONS

Required:

• 3–5 years of demonstrated inside sales experience in a B2B or high-volume outbound sales environment.
• Proven track record of meeting or exceeding sales activity metrics including daily call and email quotas.
• Strong verbal and written communication skills with the ability to connect quickly with school administrators and decision-makers.
• Organized and self-motivated with the ability to manage a high-activity daily schedule independently.
• Comfort with rejection and persistence in outbound prospecting; resilient and goal-oriented mindset.
• Proficiency with Microsoft Office Suite (Outlook, Word, Excel).

Preferred (Highly Valued):

• Experience with CRM platforms (e.g., ACT, SalesForce.com, Dynamics, or similar) for pipeline tracking, activity logging, and reporting.
• Experience leveraging AI-powered sales tools for messaging optimization, email personalization, or call preparation (e.g., ChatGPT, Claude AI, or similar).
• Background selling to educational institutions, school districts, or public sector organizations.
• Familiarity with healthcare, dental, or wellness-related services a plus.
• 3+ years of inside sales experience selling healthcare, dental, or school-based services strongly preferred.
• Prior experience calling on schools or school administrators is a plus.
• Bachelor’s degree preferred; minimum of 3 years of directly related job experience accepted in lieu of degree.

WORK ENVIRONMENT & SCHEDULE

• Full-time, on-site position at Smile America Partners' corporate office in Farmington Hills, Michigan.
• Standard business hours aligned with school district operating schedules across Eastern and Central time zones.
• Performance-driven, fast-paced, team-oriented sales floor environment with regular coaching and performance feedback.
• Access to company-provided technology including CRM, email platforms, and AI sales tools.
• Performance-driven, fast-paced, team-oriented sales environment with real-time coaching and ongoing performance feedback from leadership.

COMPENSATION PLAN — FARMINGTON HILLS, MI MARKET

Smile America Partners offers a competitive total compensation package designed to reward consistent daily activity and strong performance outcomes. 

• Benefits: Comprehensive medical, dental, and vision insurance; 401(k); paid time off; and professional development resources including AI sales tool subscriptions and CRM training.

Who We Are

Smile America Partners is the nation's leading in-school dental program founded almost two decades ago by two moms, who happen to also be dentists. The founders saw a tremendous need among underserved school aged children who did not have easy access to dental care and who often suffered from poor oral hygiene, tooth decay, pain and associated medical problems. Knowing that many parents could not take their children to the dentist due to issues including time off from work and transportation challenges, they sought to bring the care to the need. Today, through its dental partners, Smile America Partners provides preventive and restorative care to approximately 500,000 children per year.

Tooth decay is the most common, and preventable disease among children, more common than asthma. In fact, each year, over 51 million school hours are lost due to oral health related issues.

Smile America Partners affiliates with state licensed dentists, hygienists and assistants who use state-of-the-art portable equipment to provide all services onsite, directly in the school or in a self-contained mobile dental facility on site at the school. If portable equipment is used, classrooms, auditoriums or other school venues are literally transformed into fully functional dental offices for the day. Our expertise, obtained through years of experience bringing mobile dental care to schools, as well as through our highly qualified staff, enables us to bring exceptional care with minimal disruption to the normal school routine.

Smile America Partners is currently active in 20 states and has ongoing strategic partnerships with over 8,000 school districts, including 21 of the 25 largest school districts in the country.

Given the ongoing lack of access for many underserved children across the country, our services are in great demand and we are always looking for caring, compassionate professionals to join our team and play their part in making a difference in the lives of today's underserved children.

Rewarding Work. Competitive Compensation. Smile America Partners.

Smile America Partners is an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, gender identity, sexual orientation or protected veteran status.