Manager, Marketing Communications

Role Description

The Manager of Marketing Communications is responsible for planning, organizing, and implementing all marketing communications activities and materials including:

• Internal and external event planning and strategies
• Digital content development and support
• Digital sales enablement tools lead
• Content generation for trade events
• Digital advertising and online communication efforts including e-mail, web, and social media

This role works within the Medical Informatics Business Unit (BU), specifically with the Marketing Communications team, and in collaboration with BU product management and downstream marketing to develop and execute the communications strategy.

Qualifications

• At least five years’ marketing communications or advertising experience in the healthcare space, agency and/or client-side, IT, and B-2-B space
• PACS or enterprise imaging marketing experience either in a clinical setting or within a PACS vendor marketing team
• Experience with online communications, demand generation, lead nurturing, media planning, sales enablement tools, events, and trade show marketing
• High attention to detail and project management skills with proven experience in managing projects and campaigns to successful on-time completion
• Demonstrated ability to manage a variety of assignments simultaneously
• Bachelor’s degree in journalism, marketing, communications, or advertising

Requirements

• Excellent written and verbal communication skills
• Effective communication skills to work within healthcare product management, Sales and company communications to tell the clinical story
• Strong presentation and analytic skills
• Proficient using Microsoft Office, digital marketing, and Sales enablement tools such as Salesforce, Pardot, Showpad, etc.

Benefits

• Occasional travel to exhibits, Fujifilm site locations, and customer sites (approximately 25%)
• Remote work option available