Marketing Digital Content Creator

Job Details Job Location: Heath, OH 43056 SUMMARY: As a Digital Content Creator, you are primarily responsible for producing engaging and creative content for various digital platforms. You will collaborate with marketing, design, and communication teams to develop content that aligns with the brand's messaging and goals. This role requires a combination of creative skills, technical knowledge, and the ability to adapt to changing digital trends. ESSENTIAL DUTIES AND RESPONSIBILITIES Work closely with the marketing team and others in the company to develop, create, and produce videos, including promotional, product, marketing, and company videos Publish and distribute videos on all relevant social media channels (Facebook, YouTube, etc.) Responsible for assisting and growing our social subscribers and relevant engagement Engage in opportunities to develop original content, including company events Create engaging marketing emails for Vance Outdoors & Sportsman’s Outdoor Superstore Monitor and analyze content performance using analytics tools, making data-driven decisions to enhance content effectiveness. Responsible for conceptualizing and developing new video ideas Consistency with branding across all content Accuracy and strong attention to detail on all work performed Assist with Web Content Creator duties Responsible for promoting a positive culture within the location/department. Enforces safety, health, and security rules. Adhere to all company policies and procedures. All other duties as required by management. COMPETENCIES To perform the job successfully, an individual should demonstrate the following competencies: Intellectual Analytical - Synthesizes complex or diverse information; uses intuition and experience to complement data. Problem Solving - Identifies and resolves problems in a timely manner; gathers and analyzes information skillfully; develops alternative solutions; works well in group problem solving situations; uses reason even when dealing with emotional topics. Project Management - Communicates changes and progress. Technical Skills - Assesses own strengths and weaknesses; pursues training and development opportunities; strives to continuously build knowledge and skills; shares expertise with others. Interpersonal Customer Service - Manages difficult or emotional customer situations; responds promptly to customer needs; solicits customer feedback to improve service; responds to requests for service and assistance; meets commitments. Interpersonal Skills - Focuses on solving conflict, not blaming; maintains confidentiality; listens to others without interrupting; keeps emotions under control; remains open to others' ideas and tries new things. Oral Communication - Speaks clearly and persuasively in positive or negative situations; listens and gets clarification; responds well to questions; demonstrates group presentation skills. Teamwork - Balances team and individual responsibilities; exhibits objectivity and openness to others' views; gives and welcomes feedback; contributes to building a positive team spirit; puts success of team above own interests; able to build morale and group commitments to goals and objectives; supports everyone's efforts to succeed. Leadership Visionary Leadership - Displays passion and optimism; inspires respect and trust; mobilizes others to fulfill the vision; provides vision and inspiration to peers and subordinates. Change Management - Communicates changes effectively; builds commitment and overcomes resistance; prepares and supports those affected by change; monitors transition and evaluates results. Leadership - Exhibits confidence in self and others; inspires and motivates others to perform well; effectively influences actions and opinions of others; accepts feedback from others; gives appropriate recognition to others. Quality Management - Looks for ways to improve and promote quality; demonstrates accuracy and thoroughness. Organization Diversity - Shows respect and sensitivity for cultural differences; promotes a harassment‑free environment. Ethics - Treats people with respect; keeps commitments; inspires the trust of others; upholds organizational values. Organizational Support - Follows policies and procedures; completes administrative tasks correctly and on time; supports organization's goals and values; supports affirmative action and respects diversity. Self-management Judgment - Displays willingness to make decisions; exhibits sound and accurate judgment; supports and explains reasoning for decisions; includes appropriate people in decision-making process; makes timely decisions. Motivation - Sets and achieves challenging goals; demonstrates persistence and overcomes obstacles; measures self against standard of excellence; takes calculated risks to accomplish goals. Professionalism - Approaches others in a tactful manner; reacts well under pressure; treats others with respect and consideration regardless of their status or position; accepts responsibility for own actions; follows through on commitments. Quality - Demonstrates accuracy and thoroughness; looks for ways to improve and promote quality; applies feedback to improve performance; monitors own work to ensure quality. Quantity - Meets productivity standards; completes work in timely manner; strives to increase productivity; works quickly. Safety And Security - Observes safety and security procedures; determines appropriate action beyond guidelines; reports potentially unsafe conditions; uses equipment and materials properly. Adaptability - Adapts to changes in the work environment; manages competing demands; changes approach or method to best fit the situation; able to deal with frequent change, delays, or unexpected events. Attendance/Punctuality - Consistently at work and on time; ensures work responsibilities are covered when absent; arrives at meetings and appointments on time. Dependability - Follows instructions, responds to management direction; takes responsibility for own actions; keeps commitments; commits to long hours of work when necessary to reach goals; completes tasks on time or notifies appropriate person with an alternate plan. Initiative - Volunteers readily; undertakes self‑development activities; seeks increased responsibilities; takes independent actions and calculated risks; looks for and takes advantage of opportunities; asks for and offers help when needed. Innovation - Displays original thinking and creativity; meets challenges with resourcefulness; generates suggestions for improving work; develops innovative approaches and ideas; presents ideas and information in a manner that gets others' attention. Qualifications To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. EDUCATION AND/OR EXPERIENCE High school diploma or general education degree (GED); and one to three months related experience and/or training; or equivalent combination of education and experience. LANGUAGE SKILLS Ability to read and comprehend simple instructions, short correspondence, and memos. Ability to write simple correspondence. Ability to effectively present information in one‑on‑one and small group situations to customers, clients, and other employees of the organization. MATHEMATICAL SKILLS Ability to add and subtract two digit numbers and to multiply and divide with 10's and 100's. Ability to perform these operations using units of American money and weight measurement, volume, and distance. REASONING ABILITY Ability to apply common sense understanding to carry out detailed but uninvolved written or oral instructions. Ability to deal with problems involving a few concrete variables in standardized situations. COMPUTER SKILLS To perform this job successfully, an individual should have knowledge of: Microsoft Suite, CRM Software, Point of Service Systems; Internet Software. PHYSICAL DEMANDS The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform essential functions. While performing the duties of this job, the employee is regularly required to sit; use hands to finger, handle, or feel; reach with hands and arms and talk or hear. The employee is occasionally required to walk, stoop, kneel, crouch, or crawl. The employee must regularly lift and /or move up to 10 pounds WORK ENVIRONMENT The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform essential functions. The noise level in the work environment is usually moderate. Essential Functions/Physical Requirements: Marketing Digital Content Creator Equipment Used: Computer, Keyboard, Phone, Copier Check marks indicate the extent to which the employee performs the following: Lifting / Carrying N R O F Activity N R O F 10 lbs. or less x Sit x Up to 20 lbs. x Stand x Up to 70 lbs x Walk x 100 lbs or more x Bend x Pushing/Pulling Squat x 10 lbs or less x Kneel x Up to 20 lbs x Twist/Turn x Up to 70 lbs x Climb x 100 lbs or more x Reach Over Shoulder x Drive - Auto trans x Type/Keyboard x Drive - Standard x (N = Never; R = Rarely, 1-15%; O = Occasionally, 16-45%; F = Frequently 46-100%) #J-18808-Ljbffr Vance Outdoors, Inc.