CONTENT WRITER & DIGITAL MARKETER

Essential Functions Content Writing Research, write, and edit articles for the monthly newsletter and other ministry publications. Craft engaging, high-quality content for the website, social media, and marketing materials. Develop storylines and narratives around faculty highlights, student testimonies, alumni updates, and ministry initiatives through articles, graphics, reels, and videos. Write persuasive copy for fundraising campaigns, event promotion, and donor communications. Edit and proofread all content for clarity, accuracy, and consistency with the seminary's voice. Maintain a content calendar and adhere to publishing deadlines. Interviewing, Video & Podcast Production Conduct video and audio interviews with professors and supporters to gather stories and content. Record and edit interviews, short‑form videos, and podcast episodes for use on social media platforms and YouTube. Manage the full production workflow from raw footage/audio to finished, published content. Digital Marketing & Social Media Develop and execute social media content and campaigns across Facebook, Instagram, YouTube, and other relevant platforms. Schedule and publish posts using social media management tools. Monitor comments and messages, and engage with the online community in a manner consistent with the seminary's mission and tone. Assist with website updates and content management to ensure social media and website remain aligned and up to date. Support email marketing and newsletter distribution through platforms such as Mailchimp or SendGrid. Optimize content for SEO and audience growth across web and social channels. Track and report monthly on social media and content performance (growth, engagement, reach), and recommend strategy improvements based on data. #J-18808-Ljbffr Westminster Theological Seminary