Assistant Manager, CRM & Lifecycle Marketing

job summary:



Assistant Manager, CRM & Lifecycle Marketing :

Calling all originals: At Levi Strauss & Co., you can be yourself - and be part of something bigger. We're a

company of people who like to forge our own path and leave the world better than we found it. Who believe

that what makes us different makes us stronger. So add your voice. Make an impact. Find your fit - and your

future.

We're looking for a data-driven Assistant Manager to join our CRM & Lifecycle Marketing team. This role will

play a key role in shaping our customer retention strategy across email, mobile messaging, and loyalty

experiences. You will leverage customer insights, segmentation, testing, and personalization to optimize

lifecycle journeys that drive engagement, repeat purchases, and long-term customer value. Working closely

with cross-functional partners, you'll help create customer experiences that reflect our brand's voice and values

while delivering a best-in-class experience across eCommerce and retail. This individual will report to the CRM

& Lifecycle Marketing Manager.

KEY RESPONSIBILITIES:

- Support Marketing Manager with strategy, execution, and optimization of CRM lifecycle marketing

programs across email and mobile messaging.

- Develop and optimize lifecycle programs that leverage segmentation and personalization to drive

engagement and retention.

- Build and maintain a testing roadmap, leveraging A/B testing and customer insights to continuously

improve campaign and journey performance.

- Own performance reporting for lifecycle programs, presenting insights, test results, and data-driven

recommendations to leadership and cross-functional partners.

- Manage the end-to-end execution of lifecycle campaigns, overseeing planning, asset delivery, QA, and

deployment to ensure a best-in-class customer experience.

- Partner cross-functionally with Loyalty, Retail, Product, Analytics, Data Science, Creative,

Merchandising, and external vendors to uncover customer insights, develop audience strategies, and

deliver personalized, customer-centric experiences.

QUALIFICATIONS:

- BS/BA in marketing, business, or related field, or equivalent experience

- At least 2-3 years of experience in B2C marketing or a similar role

- Must be a self-starter who takes initiative and demonstrates excellent follow-through

- Excellent project management skills with precise attention to detail and natural curiosity

- Ability to work under pressure, agile, thrives under a fast-paced environment

- Fearless - willing to test new ideas in a channel

- Excellent written and verbal communications skills

- Must have deep understanding of B2C customer journey from top to bottom of marketing funnel

- Strong analytical skills with previous experience using web analytics tools; have the ability to turn

numbers into actionable insights

- Cordial and Movable Ink experience a plus

Randstad is an at-will employer. This means that either the company or the employee may terminate the employment relationship at any time, for any reason, with or without notice.

Equal Opportunity Employer: Race, Color, Religion, Sex, Sexual Orientation, Gender Identity, National Origin, Age, Genetic Information, Disability, Protected Veteran Status, or any other legally protected group status.

At Randstad, we welcome people of all abilities and want to ensure that our hiring and interview process meets the needs of all applicants. If you require a reasonable accommodation to make your application or interview experience a great one, please contact View email address on us.fitly.work.

Pay offered to a successful candidate will be based on several factors including the candidate's education, work experience, work location, specific job duties, certifications, etc. In addition, Randstad offers a comprehensive benefits package, including health, an incentive and recognition program, and 401K contribution (all benefits are based on eligibility).

This posting is open for thirty (30) days. 



 
location: San Francisco, CA
job type: Permanent
salary: 45 - 45 USD per hour

Equal Opportunity Employer: Race, Color, Religion, Sex, Sexual Orientation, Gender Identity, National Origin, Age, Genetic Information, Disability, Protected Veteran Status, or any other legally protected group status.

At Randstad, we welcome people of all abilities and want to ensure that our hiring and interview process meets the needs of all applicants. If you require a reasonable accommodation to make your application or interview experience a great one, please contact View email address on us.fitly.work.

Pay offered to a successful candidate will be based on several factors including the candidate's education, work experience, work location, specific job duties, certifications, etc. In addition, Randstad offers a comprehensive benefits package, including: medical, prescription, dental, vision, AD&D, and life insurance offerings, short-term disability, and a 401K plan (all benefits are based on eligibility).

This posting is open for thirty (30) days.

Qualified applicants in San Francisco with criminal histories will be considered for employment in accordance with the San Francisco Fair Chance Ordinance.




Qualified applicants with arrest or conviction records will be considered for employment in accordance with the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act.




We will consider for employment all qualified Applicants, including those with criminal histories, in a manner consistent with the requirements of applicable state and local laws, including the City of Los Angeles' Fair Chance Initiative for Hiring Ordinance.