Associate, Digital Activation

We are OMD, Cannes Lions 2024 Media Network of the Year, RECMA's Best-Performing Media Network Globally, and COMvergence's #1 Global Agency Network. As the world's largest media network, with more than 12,000 people working in over 100 countries, we excel at making better decisions, faster. By combining innovation, creativity, empathy, and evidence, we help clients move faster, reach further, and take smarter risks in a world full of opportunities


We pride ourselves on being a people-obsessed, outcomes-focused business that applies evidence and data-based solutions, married with the practice of empathy, to drive performance and growth. When working with our clients, we put ourselves in the shoes of the consumer in order to see the world through their eyes. We focus on finding greater empathy with the consumer so as to uncover insights and opportunities that deliver more valued and valuable connections.


Responsibilities


The Associate, Digital Activation should be passionate and inquisitive about digital media, have an eagerness to learn and work well within a team environment. He/she is responsible for supporting the digital planning team in various regards, as needed. With supervision from the Senior Associate, the Associate manages the execution of media research, campaign trafficking, data compilation and billing. The Associate is also responsible engaging and establishing relationships with vendors and learning about the digital marketplace.


Support

• Assist the Associate, Senior Associate, Manager and Associate Director(s) in planning functions such as media research, campaign trafficking, data compilation and billing Organization

• Maintenance of status sheets, development of meeting recaps, process trackers, etc.

• Prioritization of day to day task across brand(s) and campaigns

Development

• Attend publisher meetings and develop an understanding of the digital marketplace and build relationships amongst the vendor community

• Attend training sessions/webinars to become fluent in media planning tools and platforms

Presentation Skills

• Comfort speaking in front of others

• Clear articulation of questions

Campaign Execution

• With supervision of the Senior Associate, manage trafficking process with outside agencies/publishers

• Perform campaign QA

• Retrieve creative specifications from publishers and coordinate with creative agencies for asset delivery and campaign launch

• Ensure campaigns launch smoothly and assist with campaign status validation (screenshots, live links etc.)

Billing

• With supervision of Senior Associate, maintain the client billing process

• Work with BPM's to help resolve discrepancies with invoices

Qualifications

• Bachelor's degree, preferably with a concentration in Advertising, Marketing, Communications and/or related field

• Proficiency in use of Microsoft Office, specifically Excel, PowerPoint and Word

• An eagerness and passion to learn more about digital media - Comfort level with speaking in front of others

• Excellent verbal and writing skills

• Strong attention to detail

#LI-SO1

This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on relevant experience, other job-related qualifications/skills, and geographic location (to account for comparative cost of living). The Company reserves the right to modify this pay range at any time. For this role, benefits include: health insurance, vision insurance, dental insurance, 401(k), Healthcare Flexible Spending Account, Dependent Care Flexible Spending Account, vacation days, sick days, personal days, paid parental leave, paid medical leave, and STD/LTD insurance benefits.

Compensation Range

$34,000-$60,000 USD

This role is hybrid, requiring three (3) days per week in the office. The remaining two (2) days may be worked remotely. Specific in-office days will be discussed during the interview process, with flexibility to align with team needs. Please note that the number or required in-office days may be adjusted over time, potentially increasing the number of required in-office days based on business needs.

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