Growth Marketer

Growth Marketer

This is a remote position. Our client is looking for a part-time Growth Marketer to help scale their community, strengthen brand presence, and accelerate subscriber and revenue growth. Over the past few years, they have built a meaningful digital brand that inspires working parents through authentic content, creativity, and innovation — transforming challenges into opportunities for balance and growth. This role is ideal for a strategic yet hands-on digital marketer who thrives on experimentation, loves building systems that work, and has a genuine passion for growth. The Growth Marketer will take ownership of content strategy, campaign execution, and performance optimization to drive measurable engagement, conversions, and revenue.

Responsibilities:

• Develop and maintain a content cadence across multiple channels, ensuring consistent and engaging communication.
• Create, edit, and repurpose social media content that resonates with audiences and has the potential to go viral.
• Design and optimize email campaigns, building automations and sequences that convert followers into subscribers.
• Build and refine landing pages, funnels, and lead magnets to enhance conversion rates and list growth.
• Test and iterate on content formats, copy, and visual strategies to improve reach and engagement.
• Set up systems for tracking and analyzing campaign performance, reporting insights, and making data-driven adjustments.
• Manage and optimize multi-channel marketing campaigns (email, social, web, partnerships, etc.).
• Collaborate directly with leadership to develop creative growth strategies and new product ideas.
• Identify partnership opportunities that drive meaningful growth — focusing on audience quality over vanity metrics.
• Use AI and automation tools to streamline processes and enhance marketing output.
• Support brand consistency and storytelling across all marketing initiatives.

Requirements:

• Proven experience in digital marketing, growth, or content strategy (preferably in a startup or creative environment).
• Strong knowledge of social media platforms, content creation, and analytics.
• Proficiency with tools like ConvertKit (or Kit), Substack, LinkedIn, Notion, Descript, and Canva.
• Data-driven mindset with the ability to translate insights into actionable marketing decisions.
• Excellent written communication skills and a flair for engaging, on-brand copy.
• Highly organized and capable of managing multiple projects simultaneously.
• Curiosity and willingness to experiment with new tools, tactics, and formats.

Qualifications:

• Bachelor's degree in Marketing, Communications, Business, or related field preferred.
• Strong understanding of funnels, conversions, and customer acquisition.
• Experience creating and managing multi-channel campaigns (social, email, and web).
• Comfortable using AI tools for content ideation, automation, and testing.
• Self-starter who works well independently in an asynchronous, flexible work environment.
• Strategic thinker who balances creativity with structure and results.

Benefits:

• Part-time, 100% remote position.
• Flexible schedule with asynchronous collaboration.
• Opportunity to shape the growth of a purpose-driven brand.
• Creative autonomy to test, build, and scale new marketing strategies.
• Long-term potential for expanded responsibilities and partnership as the business grows.