Site Merchandising Associate - Calvin Klein

About the Role The Vendor Specialist owns and elevates brand integrity and performance across the digital customer experience on Macys.com. The role ensures consistent, best‑in‑class brand presentation and product discovery, optimizes product details, taxonomy, search, and promotional execution to drive engagement and conversion. Essential Functions Own and elevate brand integrity across all customer touchpoints and devices, establishing best practices aligned with company strategy. Use the vendor asset management tool to pull and submit imagery and copy for product onboarding. Optimize Product Detail Pages to drive discovery and conversion, ensuring alignment with brand standards across size, fit, tagging, layout, imagery, reviews, and user‑generated content. Advocate for appropriate brand exposure through taxonomy optimization, navigation, in partnership with SEO, UX, and vendor teams. Enhance product discovery by optimizing on‑site search, including branded search terms and redirect performance. Drive effective event execution by optimizing promo codes, PWPs, GWPs, sequencing, and product boosting. Partner cross‑functionally with teams—Media Network, Marketing, CRM, Buying, Business Office, and Site Merchandising—to provide performance insights, influence strategy, and support integrated 360° campaigns. Protect brand integrity by maintaining consistent presentation, managing pricing and promotional exposure, safeguarding against reseller misuse, and acting as a trusted brand advocate. Serve as a brand expert, maintaining deep knowledge of brand identity, customer, product, and competitive positioning within Macy’s and the broader marketplace. Provide detailed vendor recaps on a weekly, monthly, and quarterly basis, synthesizing data, telling a story, and supporting actionable insights. Host quarterly business reviews to evaluate prior performance and develop forward‑looking strategies. Maintain a holistic understanding of category performance both internally and externally to optimize the brand experience. Support ad‑hoc projects as needed. Competencies Identify online opportunities to increase sales, conversion, and profit performance. Strategize and collaborate with merchant teams to understand business strategy, objectives, and priorities. Prepare and present Key Quarterly Business Reviews to optimize taxonomy & search strategies. Build strategic cross‑functional relationships to leverage resources for best‑in‑class event execution. Innovate and improve the customer experience through competitive analysis and opportunity discovery. Seek opportunities to grow business by improving the customer shopping experience. Data Analysis Work with business intelligence, experimentation, and relevancy teams to develop comprehensive site audit strategies. Qualifications and Competencies Bachelor's Degree from a 4‑year college or university preferred. 3‑5 years direct experience in a similar role. Ability to share technical information and communicate solutions to all business levels. Strong project management skills—prioritizing multiple objectives and communicating timelines. Proactive product and project ownership. Creative, strategic, and technical thinking. Proficiency with MS Office. Flexibility to work a schedule based on department and company needs. Benefits Merchandise discounts. Performance‑based incentives. Annual merit review. Employee Assistance Program providing mental health counseling and legal/financial advice. Tuition reimbursement. Competitive pay and benefits, including health, vision, dental, life, disability insurance, 401(k) match, paid time off, and eight paid holidays. Career development through continuous learning and leadership programs. Community engagement opportunities via Colleague Resource Groups and volunteer programs. EEO Statement Macy's, Inc. is an Equal Opportunity Employer, committed to a diverse and inclusive work environment. #J-18808-Ljbffr Macy's