Marketing Specialist - Library Services

Salary: $62,068.00 Annually
Location : Library Support Center, 1290 Indian Lake Road, Daytona Beach, FL
Job Type: Full-Time
Job Number: 26-01328
Department: Community Services
Division: Library Services
Opening Date: 05/28/2026
Closing Date: 6/11/2026 11:59 PM Eastern


Major Functions
The County of Volusia is seeking a Marketing Specialist for the Library Services Division. This position is located in Daytona Beach, Florida and will be responsible for professional work researching, developing, and implementing library division-wide marketing and content for the library website and social media for the Volusia County Library Services Division.
Illustrative Duties
( NOTE : These are intended only as illustrations of the various types of work performed. The omission of specific duties does not exclude them from the position.)

• Establishes research methodology and designs format for data gathering such as surveys, opinion polls, or questionnaires. Examines and analyzes statistical data to determine trends, opinions, etc.
• Serves as account representative to address ongoing marketing programs and public relations programs in the Library Division.
• Develops strategies to obtain corporate sponsorships and endorsements.
• Formulates and implements public relation programs and projects.
• Creates, coordinates and/or produces media materials for programs and special events/projects such as brochures, pamphlets, news releases, posters, etc.
• Works with the Community Information to develop cooperative marketing strategies.
• Prepares related reports for management.
• Attends work on a regular and consistent basis.
• Must adhere to Federal, State, County and Local ordinances.
• Responds to emergency situations.
• Performs other duties as assigned.

Minimum Requirements
Bachelor's degree in Marketing, Communications, Business, Public Relations, or related field.
Minimum of two (2) years of increasingly responsible experience in sales and/or marketing.
Must possess a valid driver's license.
Must obtain a valid Florida driver's license within 30 days of hire and maintain thereafter.
Knowledge, Skills & Abilities

• Knowledge of strategic market-oriented planning processes.
• Knowledge of the techniques and methodology of survey collection and analysis.
• Knowledge of skills and responsibilities of a public information office preferred.
• Knowledge of skills and responsibilities of a print or television news reporter - writing, editing, and on-camera talent. Photography and videography experience is a plus.
• Knowledge of skills and responsibilities of a public relations practitioner.
• Ability to develop marketing and public relations strategies.
• Ability to meet time-sensitive deadlines.
• Ability to influence clients and sponsors.
• Ability to analyze data and identify trends and opinions.
• Develop collateral materials including brochures, advertisements, publications, etc.
• Develop marketing plans.
• Develop place advertising.
• Develop communication campaigns
• Oversaw client accounts.
• Crisis communication experience.
• Public presentations.

ADA REQUIREMENTS
Physical Demands: Ability to see, hear, talk finger dexterity. Ability to lift, carry, push and/or pull 15 pounds (e.g. tables, chairs, pop-up tents), bend, reach, and kneel. Visual acuity (e.g. depth perception, peripheral vision) necessary to operate a motorized vehicle.


Environmental Demands: Primarily inside work with occasional exposure to heat, wind, cold, and/or humidity. Mental Demands: Ability to read and comprehend technical and professional manuals and journals; reports, summaries, memos and letters. Ability to perform advanced mathematical functions including statistics and ratios. Analytical ability to devise programs, plans and ideas from statistical information. Ability to speak publicly and extemporaneous; conversant in theories and techniques of discipline. Ability to write pamphlets, brochures, media materials.

Volusia County is a drug free workplace and an Equal Opportunity Employer committed to a diverse workforce. Veterans' preference in accordance with federal, state, local laws.
We offer a competitive and comprehensive benefits package that includes:
HEALTH INSURANCE

• Medical
• Dental
• Vision
• Flexible Spending Account

RETIREMENT

• Florida Retirement System (FRS)
• Deferred Retirement Option Program (DROP)
• Deferred Compensation (475 Plan)

SUPPLEMENTAL INSURANCE

• Life Insurance
• Short Term Disability Insurance
• Long Term Disability Insurance
• Cancer Insurance
• Critical Illness Insurance

PAID TIME OFF

• Personal Leave
• Holidays
• Bereavement
• Military

HOLIDAYS
The County of Volusia observes the following holidays annually:

• New Year's Day
• Martin Luther King Day
• Good Friday
• Memorial Day
• Independence Day
• Labor Day
• Veterans Day
• Thanksgiving (and day after)
• Christmas

ADDITIONAL BENEFITS

• Tuition Reimbursement
• Onsite Wellness/Fitness Center
• Computer Purchase Program
• Direct Deposit Payroll

Temporary and intermittent employees are not paid for holidays and are not eligible for benefits.
01



NOTE: Your response to the following supplemental questions must match the information in the work experience section on your application. If your responses do not match, your application will be deemed incomplete and will disqualify you from further consideration.

• I have read and understand the above statement.

02


Do you have a valid Florida driver's license?

• Yes
• No

03


If you answered "No" to the previous question, will you be able to obtain a Florida driver's license at the time of hire if selected for the position?

• Yes
• No
• Not Applicable

04


Do possess a Bachelor's degree in Public Relations, Marketing, Advertising, Communications or related field? If yes, please list your degree below. If no, please indicate N/A.
05


Do you possess two (2) years of experience in marketing, public relations, advertising, or related field?

• Yes
• No

06


If you answered "Yes" to the previous question, please indicate the following:
(1) the number of years,

(2) position title
(3) brief description of your experience and
(4) the name of the agency/organization(s).


If you answered "No", please indicate N/A..
07


Have you ever worked as a temporary/lease employee for the County of Volusia? If yes, please indicate when, position title and department/division. If no, please indicate N/A.
08


Where did you hear about this position?

• County of Volusia Website
• Indeed.com
• Orlandojobs.com
• Social Media Sites ( Facebook, Twitter, Linked In)
• Other

09


If you answered "Other" to the previous question, please indicate which specific source.
Required Question