Senior Manager, Paid Search

Overview

Senior Manager, Paid Search at

DEPT . This is a fully remote position; you must be willing to work CST hours.
About DEPT

We are pioneers at heart, leaning forward to create tomorrow. We were born digital and are a new model of agency with a deep skillset in tech and marketing. We hire curious, self-driven, talented people who never stop innovating. Our culture is big enough to provide global tools and opportunities, while small enough to invest in your growth and autonomy.
Job Responsibilities

Maintaining an advanced understanding of primary paid media channels and how they fit within the funnel – Google Ads and Microsoft Ads
Driving account strategy geared toward achieving or exceeding client efficiency and growth goals
Developing and executing appropriate account management monitoring and optimization techniques to drive performance toward client targets and budgets
Quantifying and prioritizing initiatives with the greatest impact on account performance
Driving the creation of client roadmaps, testing plans, reports/dashboards, and QBRs/FBRs to meet client needs
Managing the performance of designated client portfolios to meet client performance goals and budgets
Writing, reviewing, and ensuring agendas meet client needs for status calls and management updates
Leading client calls, discussing completed projects, performance, and planned initiatives/long-term optimization strategy
Ensuring all account management efforts go through a QA process and are delivered error-free
Owning the relationship between DEPT and dedicated platform reps (e.g., Google, LinkedIn); collaborating to identify and vet new opportunities while maintaining platform best practices
Owning the paid media strategic roadmap on all accounts and coordinating initiatives with growth teams for the holistic client roadmap
Manage at least one direct report, developing the team members skills and advancing account progress
Qualifications

Minimum of 4 years of paid search experience; comfortable with budgeting, bidding, and testing methodology
Experience across Google network types (display and search), including app campaigns
Experience with campaigns such as UAC, ACi, Google app campaigns, GDN, performance max, and discovery campaigns
Experience with A/B testing
Proven history presenting findings and recommendations for account optimizations to clients
Strong analytical and reporting skills; proficient in Excel
Strong written and verbal communication skills
Additional Qualifications

Energetic, creative marketing enthusiast; hands-on, eager to learn and grow
Entrepreneurial spirit; able to work independently and in a team
What We Offer

Healthcare, Dental, and Vision coverage
401k plan with matching
PTO
Paid Company Holidays
Parental Leave
Salary & Location

US Remote Range:

$73,900—$110,000 USD
Location: United States (Remote)

#J-18808-Ljbffr