Executive Director
Morningside of Gastonia
Job Description
Job Description
TerraBella Senior Living proudly serves thousands of residents and families offering a full range of lifestyle and care options including Active Independent Living, Assisted Living, Memory Care, and short-term Respite. With a foundation rooted in purpose, hospitality, and connection, TerraBella fosters communities where both residents and Team Members thrive.
As part of one of the largest senior living organizations in America, TerraBella communities have earned Great Place to Work® certifications from 2022–2026. At TerraBella, culture, growth, and heart define who we are. We continually aspire and invest in learning and development opportunities that support our team members’ professional growth, ensuring every team member has the tools to build a meaningful and rewarding career.
TerraBella Senior Living of Gastonia is located in the growing Gastonia community with convenient access from Charlotte, this leadership role offers the opportunity to make a meaningful impact on the lives of seniors while enjoying an easy commute from the city's larger metropolitan area. As the Assisted Living Director of Health and Wellness, you'll lead a dedicated clinical team, build meaningful relationships with residents and families, and help shape a culture of compassionate, high-quality care. It's an excellent opportunity for an experienced nursing leader seeking professional growth, work-life balance, and the chance to make a difference every day.
TerraBella Senior Living is looking for a Executive Director to join our community.
Does working for the leader in the Senior Housing industry sound like the professional challenge you are seeking? TerraBella Senior Living offers significant opportunities for growth and career advancement. Employees are encouraged to take responsibility for their own careers. You'll be working with incredible individuals with boundless creativity.
Responsibilities:
- Responsible for the operation and management of the community in accordance with the standards and guidelines of the Owners/Board of Directors, Discovery Management Group, and federal/state/local laws and regulations.
- Communicates and models a clear, customer focused vision, based upon a resident centered model of care.
- Demonstrates the ability to identify and build relationships within the local area that drives businesses into the community, as well as effectively price the product, thereby maximizing top-line revenue growth and achieves appropriate market position.
- Ensures the community has an effective external business development strategy in place, with clear accountabilities assigned, is able to articulate results and adjust plan accordingly to maximize referral leads and move-ins.
- Develops a thorough working knowledge of state regulations, policies and procedures dictated for residents; ensures compliance.
- Ensures all resident administrative files are well maintained, current and in compliance with state regulations.
- Meets the financial targets with the goal to maximize capital partners’ return.
- Functional knowledge of all operating programs including memory care, clinical, dining and social programs.
- Prepares, adheres to the community budget.
- Ensures budgeted revenue is achieved or exceeded by maximizing occupancy and room rate.
- Reviews monthly financial statements, implements plans of action for deficiencies.
- Manages key, non-labor operating costs in line with budgeted levels.
- Processes and submits monthly expenses and budget data timely per policies and internal business controls.
- Meets NOI and occupancy expectations.
- Oversees all departments, maintaining full responsibility for efficient operations and compliance with the financial goals established in the approved Operating Budget.
Qualifications:
- Bachelor’s degree, preferably in Business Administration, Hospitality, Hospital Administration, or Health related field.
- Minimum of three years of managerial experience preferably in the senior living, health care or hospitality industries.
- Previous management experience including hiring, coaching, performance management, daily operations supervision and discipline.
- Previous sales experience preferred.
- Demonstration of success in managing operating expenses.
- Administrator License/certification
- Provides leadership by exhibiting confidence in self and others; inspires and motivates others to perform well.
Why Join Us
Discovery Senior Living Earned Coveted Great Place to Work Certification for 2025-2026!
A large part of what makes Discovery different from other companies in this industry is our willingness to embrace change. At Discovery Senior Living, we are constantly challenging how we are doing things to ensure the lifestyle we are offering our residents is absolutely the greatest value proposition in the marketplace. It’s just as important to us that the environment and culture for our team members are constantly refreshed. In addition, embracing and even encouraging change brings a never-ending supply of new energy to our business and our culture. That energy translates to other far-reaching positive impacts on our residents as well as our team members.
Find out what makes working at Discovery unique in the world of senior living. Discover Your Purpose!
Our Culture & Values
So often, what brings people together is deeply rooted in who we are and what we stand for. At Discovery Senior Living, we’re unified by certain, core values, which we call our “Pillars of Excellence.” They make up the fabric of our company, and include TEAMWORK, INTEGRITY, PERFORMANCE, ACCOUNTABILITY, COMPASSION, HARD WORK and CREATIVITY.
Individually, they are our virtues, and together, they make up a roadmap which helps us foster innovation and success.
Benefits You’ll Enjoy
For eligible employees, we offer a comprehensive benefits package that includes competitive pay, medical, dental, vision, life, and disability insurance, paid time off and holidays, a 401(k) with employer match, paid training and career growth opportunities, wellness-related benefits, and additional support through our Employee Assistance Program (EAP).
Equal Opportunity Employer
We are proud to be an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all team members. EOE D/V
A Note to Applicants
This job description outlines the general nature and level of responsibilities for this role and is not an exhaustive list of all duties. Qualified individuals with disabilities, as defined by the ADA, must be able to perform the essential job functions with or without reasonable accommodation, as determined on a case-by-case basis.
Agency Policy
We do not accept unsolicited resumes from staffing agencies. Please refrain from contacting hiring managers directly.
Employment Scam Warning
We only post jobs on our official careers site and accept applications through that platform. We do not conduct interviews via text or social media or ask for personal or banking information.
Regulatory Compliance & Background Screening
Discovery Senior Living complies with all applicable federal, state, and local employment laws and regulatory requirements governing hiring practices, background screening, and workforce eligibility. Employment may be contingent upon successful completion of state-mandated and/or federally required background screenings, which may include criminal history checks, fingerprint-based screening, Level 2 background screening, registry verification, and other screenings required for healthcare and senior living roles with direct or indirect resident access.
Certain positions may be subject to additional requirements under federal programs, including CMS, Medicare, and Medicaid regulations, as well as state-specific licensing or regulatory agencies. Screening requirements vary by role and jurisdiction, and candidates must meet all applicable standards as a condition of employment. These measures support regulatory compliance and help maintain a safe, secure environment for residents, families, and team members.
Employment in Florida is contingent upon completion of a Level 2 background screening in accordance with Florida AHCA requirements. Applicants will be required to complete fingerprinting and background screening through the AHCA Clearinghouse. For more information, please visit:
Thank you for your interest in TerraBella Senior Living careers. If you have any questions about the position you are applying for, please contact the community directly.
No agencies, please. We do not accept any unsolicited resumes from agencies under any circumstances. We receive inquiries from agencies daily. Agencies should not direct any inquiries or emails to hiring managers. Thank you.
EOE D/V
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