Category Marketing Specialist | Brand Activation

$37 - $67 per hour

Temporary

Dahl Consulting

Title : Category Marketing Specialist | Brand Activation
Location : Minneapolis, MN
Job Type : Contract (6 months)
Compensation : $37.00 - $67.00 per hour (W2)
Industry: Retail
---
About the Role
Our firm is recruiting on behalf of a leading national retailer known for delivering innovative consumer products and exceptional brand experiences across multiple categories. We are seeking a Category Marketing Specialist to help bridge brand strategy, packaging development, and cross-functional execution to create compelling consumer experiences. This role is ideal for a marketing professional who thrives in a collaborative environment, enjoys managing complex projects, and can translate consumer insights and business objectives into effective packaging and brand initiatives. The successful candidate will play a key role in connecting strategy, operations, and execution across packaging programs while ensuring consistency and excellence throughout the consumer journey. Job Description
As a Category Marketing Specialist, you will partner with cross-functional teams to develop and execute packaging and marketing initiatives that support brand growth and enhance the consumer experience.
Key Responsibilities
Translate brand, business, and packaging strategies into clear and actionable creative briefs.
Collaborate with cross-functional partners, including Brand Management, Creative, Production Design, Merchandising, Project Management, Strategy & Operations, Marketing, and Insights teams.
Leverage consumer insights, market trends, and competitive intelligence to identify opportunities that strengthen brand communication and improve the consumer experience.
Develop packaging strategies and recommendations that align with broader brand objectives and ensure consistency across products and channels.
Drive alignment among stakeholders to support successful project execution and business outcomes.
Manage project priorities, timelines, budgets, resources, and risks while ensuring projects remain on track.
Partner with internal and external teams to coordinate packaging initiatives from concept through execution.
Facilitate working sessions, establish project context, and support decision-making processes across project teams.
Track project performance, manage budgets, and ensure efficient allocation of resources.
Foster strong cross-functional collaboration and communication to achieve project goals.
Qualifications
Required Qualifications
Bachelor's degree in Marketing, Business, Communications, or a related field.
3 to 5 years of experience in marketing, brand management, category marketing, packaging, project management, or a related field.
Strong verbal and written communication skills.
Proven ability to manage multiple projects simultaneously in a fast-paced environment.
Strong analytical and problem-solving skills with the ability to translate complex information into clear recommendations.
Experience collaborating with cross-functional teams and managing stakeholder relationships.
Proficiency with Microsoft Office applications, including Word, Excel, and PowerPoint.
Strong organizational, planning, and time management skills.
Ability to work independently while maintaining a high level of collaboration and accountability.
Preferred Qualifications
Experience supporting packaging, product marketing, brand marketing, or consumer goods initiatives.
Knowledge of consumer behavior, market research, and category trends.
Experience working within retail, consumer packaged goods (CPG), or related industries.
Familiarity with creative development and packaging production processes.
Experience managing budgets, project timelines, and resource allocation.
Strong presentation and facilitation skills.
Experience working with cross-functional teams in a matrixed organization.
Benefits
Dahl Consulting is proud to offer a comprehensive benefits package to eligible employees that will allow you to choose the best coverage to meet your family’s needs. For details, please review the DAHL Benefits Summary: How to Apply
Take the first step on your new career path! To submit yourself for consideration for this role, simply click the apply button and complete our mobile-friendly online application. Once we’ve reviewed your application details, a recruiter will reach out to you with next steps! Equal Opportunity Statement
As an equal opportunity employer, Dahl Consulting welcomes candidates of all backgrounds and experiences to apply. If this position sounds like the right opportunity for you, we encourage you to take the next step and connect with us. We look forward to meeting you!
#BP.Indeed
#LI-KA1
#LI-Onsite

Apply

Vacancy posted 10 days ago

Similar jobs that could be interesting for youBased on the Category Marketing Specialist | Brand Activation in Minneapolis, MN vacancy

Senior Shopper Marketing & Brand Activation Manager
...Description Own End-to-End Shopper Marketing for Fast-Growing CPG Brands This position reports to Max,... ...ownership Senior Shopper Marketing (Brand Activation) Manager with exceptional project... ...Millie Moon, to other fast-growing categories across our portfolio. It’s a rare...
Brand
Seasonal work
ZURU
Minneapolis, MN
7 days ago
Marketing Specialist
...The Marketing Specialist manages marketing projects from concept through execution, develops customer... ...project kickoffs and coordinate activities across cross-functional teams. Manage... ...Ensure communication materials align with brand standards, product positioning, and...
Brand
The Sherwin-Williams Company
Minneapolis, MN
12 hours ago
Performance Marketing Specialist - Must be local to the Twin Cities, MN
$60k - $75k
...tbigos.com). SUMMARY The Performance Marketing Specialist owns paid media strategy, lead... ...implements approved spend adjustments across active campaigns. Evaluates and tests new... ...accurately, on schedule, and in alignment with brand standards. Monitors automation...
Brand
Temporary work
Seasonal work
Local area
Bigos Management
Golden Valley, MN
7 days ago
Marketing Specialist
$70k - $80k
...Electric Corp Minneapolis, MN Position: Marketing Specialist Department: Sales and Marketing... ...business growth, sales enablement, and brand visibility across Electric Machinery’s... ..., customer needs, and competitive activity to provide actionable market intelligence...
Brand
Internship
Work at office
ELECTRIC MACHINERY COMPANY, a division of WEG
Minneapolis, MN
a month ago
Marketing Specialist
$42.5k - $63.7k
...opportunities in engineering, marketing, sales, supply chain,... ...The Marketing Specialist is responsible for developing... ...channels to drive brand awareness, customer... ...post-event follow-up activities. Collaborate with company... ...or protected category made unlawful by federal...
Brand
Work at office
Local area
IDEX
Saint Paul, MN
3 days ago
Senior Media Planner
$65k - $75k
...Overview space150 exists to put brands on the forefront of culture... ...media in the client's full marketing mix, and could connect a... ...across strategy, planning, activation, and measurement, this role... ...PowerBI, etc. ~ Regulated categories are a big plus: experience planning...
Brand
Temporary work
Work at office
Shift work
space150
Minneapolis, MN
6 days ago
Marketing Content Specialist
$70k - $85k
...communications while maintaining a consistent brand voice. Build a repeatable approach to... ...and business priorities. Support paid marketing efforts by partnering with the Marketing... ...Minneapolis and comfort visiting active construction sites for occasional video shoots...
Brand
Weekly pay
Full time
H1b
Work at office
Local area
Remote work
Work visa
Relocation package
Gardner Builders
Minneapolis, MN
19 days ago
Senior Marketing Coordinator
...Senior Marketing CoordinatorNational multidisciplinary design firm is seeking a talented... ...projects.Are you passionate about building brand awareness? Are you someone who wants to... ...advertisingCoordinate external marketing activities (events, conferences, photoshoots) and...
Brand
Work at office
Northern Impact
Minneapolis, MN
4 days ago
Marketing Coordinator
$26.15 - $33.33 per hour
...Join to apply for the Marketing Coordinator role at Taft Stettinius... ...marketing and business development activities in Minneapolis and assist... ...Area 1 week ago Marketing Specialist – Paid Media (Affiliate + Paid... ...1 day ago Marketing Manager, Brand & Franchise Development Minneapolis...
Brand
Full time
Work experience placement
Work at office
Flexible hours
Taft Stettinius & Hollister
Minneapolis, MN
1 day ago
Head of Influencer Marketing
DescriptionThe Manager, Influencer Marketing Haircare is responsible for developing... ...campaign execution, and partnership activation to maximize brand awareness, engagement, and business performance... ...-Function:Digital MarketingAssignment Category:Fulltime-RegularDepartment:Marketing
Brand
Full time
Estée Lauder
Minneapolis, MN
3 days ago
Marketing Assistant
$52k - $56k
...Company Description Shine Social Brand - About Us At Shine Social Brand, we believe... ...businesses to stand out in competitive markets. Our team thrives on collaboration,... ...Maintain accurate records of marketing activities and results. Collaborate with internal...
Brand
Full time
Internship
Work at office
Alphabe Insight Inc
Minneapolis, MN
2 days ago
Senior Media Planner
$65k - $80k
...results. This role leads the planning, activation, optimization, and measurement of... ...and Analytics teams to deliver integrated marketing solutions. Mentor Media Planners and... ...here to make the world's most adventurous brands impossible to imitate. This role...
Brand
Work at office
Local area
3 days per week
Sixspeed
Minneapolis, MN
18 hours ago
Brand Market Specialist - Minneapolis, MN
...Barrage works with some of the hottest brands in beauty today and provides in-store support... .... Job Summary: As a Brand Market Specialist, you will be the face of the brand you... ...multiple brands & retailers in multiple categories of beauty Opportunities to grow with...
Brand
Part time
Freelance
Seasonal work
Local area
Weekend work
Beauty Barrage
Minneapolis, MN
7 days ago
PT Brand Partnership Associate
$18.01 - $20.04 per hour
...PT Brand Partnership Associate Mall of America - Bloomington, MN Overview Salary... ...School Travel Percentage Road Warrior Category Brand Partnership Description Join... ...responsibilities include but are not limited to: Actively engage with customers using our selling...
Brand
Hourly pay
Temporary work
Part time
Local area
Flexible hours
Afternoon shift
Lovesac
Minneapolis, MN
12 hours ago
Marketing Assistant
$18.58 - $24.72 per hour
...Description Division/Department: Marketing Reports to: Content & Marketing Manager Grade... ...collaboratively prioritize the promotion of events or activities with input from various departments and... ...email communications reflect ASI’s brand identity and voice. SOCIAL MEDIA SUPPORT...
Brand
Hourly pay
Part time
Casual work
Work at office
Local area
Flexible hours
Weekend work
Afternoon shift
American Swedish Institute
Minneapolis, MN
3 days ago
Email Marketing & Retention Specialist
...Description Company Overview Asset Marketing Services, LLC (AMS), the... ...and bullion. Our flagship brand at GOVMINT, offers our customers... ...Email Marketing & Retention Specialist will support the execution... ...deliverables, and cross-functional activities across Marketing,...
Brand
Work at office
Work from home
Asset Marketing Services, LLC
Saint Paul, MN
11 days ago
Lifecycle Marketing Manager
DescriptionLifecycle Marketing ManagerThe Lifecycle Marketing Manager... ...tracking to improve activation, adoption, engagement, renewals... ...evolving priorities.At Internet Brands, we carefully consider a... ...on four high-value vertical categories: Health, Automotive, Legal,...
Brand
Temporary work
Immediate start
Flexible hours
Internet Brands
Minneapolis, MN
3 days ago
Neighborhood Marketing Rep
$80k - $215k
...on how solar can reduce energy costs Representing the Everlight brand with professionalism and integrity Generating excitement and interest... ...-performance environment You enjoy working outdoors and staying active What We Offer Uncapped earning potential in residential sales A...
Brand
Full time
Work at office
Everlight Solar, LLC
Minneapolis, MN
2 days ago
Field Marketing Specialist
$25 per hour
...25.00 - $25.00 Hourly Job Title: Field Marketing Specialist Start Date: Immediate About Gateway: Gateway... ..., we look out for each other and actively find ways to help one another. We all have... ...as a knowledgeable and friendly brand ambassador. Coordinate and execute event...
Brand
Hourly pay
Local area
Immediate start
Flexible hours
Weekend work
Afternoon shift
Gateway Fiber
Fridley, MN
12 hours ago
Marketing Operations Associate Manager
$62.5k - $84.5k
...Electronics, you’ll have the opportunity to shape brands that reach millions of households, work... ...plant and a growing portfolio across categories, Element continues to simplify... ...customers, partners and each other. The Marketing team at Element continues to grow...
Brand
Full time
Freelance
Work at office
Local area
Monday to Friday
Shift work
Afternoon shift
Element Tv Company, Lp
Minneapolis, MN
6 days ago
Marketing Coordinator
$21.5 - $27 per hour
Marketing Coordinator Job Details: Job Location: apg 5250 - Minneapolis, MN 55421, Position... ....00 Hourly, Join apg and Help Shape Our Brand Across the Americas At apg, we create... ...partner events, and regional marketing activities throughout the Americas Support event logistics...
Brand
Hourly pay
Full time
Work at office
Apg Cash Drawer
Minneapolis, MN
1 day ago
Marketing Specialist
$63.7k - $75.2k
We are seeking a Marketing Specialist to join our growing team at Bridgewater Bank. Reporting to... ...marketing campaigns, and go-to-market activities. Develop and write content for marketing... ...communications align with Bridgewater brand standards. Provide cross-functional...
Brand
Temporary work
Work at office
Local area
Bridgewater Bank
Saint Louis Park, MN
1 day ago
Vice President of Marketing
...seeds has grown into a national brand spanning ecommerce, major... ...looking for a Vice President of Marketing to help lead that next... ...partnerships, marketplaces, and retail activation. Working directly with the... ...team, and expansion into new categories—and see the results of your...
Brand
Seasonal work
Local area
SMACKIN’
Minneapolis, MN
1 day ago
Area Vice President, Merch and Marketing
$125k - $195k
...successful execution of innovative category and “Go to Market” (GTM) strategies. Maintains... .... Oversees Area marketing activities. Facilitates and oversees... ...opportunities, marketing, brands management, culinary solutions and other specialists. Due to multiple sites within...
Brand
Minimum wage
Full time
Temporary work
Work at office
Local area
Night shift
US Foods
Minneapolis, MN
2 days ago
Marketing Specialist
$46k - $56k
...Marketing Specialist Founded in 1854, Hamline was the first university in Minnesota and among the... ...to public assistance; membership or activity in a local human rights commission; disability... ...works with the Senior Manager of Brand and Marketing and others across the university...
Brand
Full time
Temporary work
Work at office
Local area
Remote work
Flexible hours
Weekend work
Afternoon shift
Hamline University
Saint Paul, MN
2 days ago
Senior Product Manager, Global Upstream Marketing - TAVI
$113.3k - $226.7k
...medical devices, nutritionals and branded generic medicines. Our 122,00... ...Manager, Global Upstream Marketing - TAVIWorking at AbbottAt... ...differentiated position in the TAVI category, a franchise equipped to grow... ...clinical trends, competitor activity, and evolving customer needs....
Brand
Worldwide
Shift work
Abbott
Minneapolis, MN
1 day ago
Category Manager
Join to apply for the Category Manager role at jlb Join to apply for... ...is passionate about helping brands succeed at Target and Target... ..., Insights, Digital, Shopper Marketing, and more — helping brands thrive... ...$143,000.00 1 week ago Brand Activation Manager - Minneapolis, MN...
Brand
Full time
Temporary work
Seasonal work
jlb
Minneapolis, MN
12 hours ago
Marketing Assistant
$20 - $25 per hour
Marketing Assistant for SkyRide, RowBike & Creative Ventures with Scott Olson Pay: $20-$2... ...Assistant to help manage day-to-day marketing, brand communication, and storytelling across... ...entrepreneur who has built multiple category-defining brands and continues to...
Brand
Remote work
SkyRide Technology Company
Minneapolis, MN
3 days ago
Event Marketing Specialist
$16.5 per hour
...Description Position Purpose: The Event Marketing Specialist is responsible for engaging homeowners... ...a positive representation of the brand while consistently driving high-... ...multiple projects and/or time dependent activities Flexibility, cooperation, customer...
Brand
Full time
Part time
Local area
Flexible hours
Shift work
Renewal by Andersen
Minneapolis, MN
20 days ago
Digital Content Creator, Amazing America
$95k - $120k
...will be the face of the Amazing America brand and play a central role in discovering and... ...services to 177 television stations in 79 markets affiliated with all major broadcast... ...Info Job Identification 16481 Job Category Production/News Locations 3003 Exposition...
Brand
Full time
Work experience placement
H1b
Local area
Remote work
Flexible hours
WCYB/WEMT/CW4
Minneapolis, MN
1 day ago

Do you want to receive more vacancies?

Subscribe and receive similar vacancies to Category Marketing Specialist | Brand Activation. Be the first to apply!