Manager, Marketing Operations

Role Overview The Manager, Marketing Operations supports the Director in building a high‑performing, future‑ready marketing organization. This role strengthens the marketing function by improving processes, systems, data visibility, and operational discipline. It combines marketing operations, MarTech management, and capability building to ensure marketing teams work efficiently, make data‑driven decisions, and deliver consistent, high‑quality output. The ideal candidate streamlines workflows, enhances measurement, and leverages AI/GenAI to automate tasks, reduce costs, optimize marketing execution and elevate customer experiences. This role is hands‑on, detail‑oriented, and essential to enabling the Marketing organization transformations. Key Responsibilities Design, document, and optimize operational processes by developing comprehensive Standard Operating Procedures (SOPs) to ensure clarity, scalability, and high‑quality execution. Manage the configuration, permissions, governance, auditing, and documentation of the MarTech stack, including conducting regular platform audits to evaluate performance, adoption, and opportunities for consolidation or automation. Support in developing, maintaining, and executing a multi‑year Marketing Operations and MarTech roadmap aligned to business priorities and marketing transformation goals. Define, implement, and operationalize marketing standards, frameworks, and operating models to drive consistency, scalability, and efficiency across teams. Leverage AI/GenAI to improve productivity and reduce costs by automating routine tasks and streamlining workflows, minimizing manual intervention across marketing operations. Coordinate cross‑functional marketing activities, facilitating clear timelines, resource planning, and KPI tracking across teams. Provide support for budgeting, forecasting, and management of marketing expenditures. Facilitate training for marketing teams on processes, platforms, governance, and operational best practices. Ensure compliance with privacy, data governance, and accessibility standards (GDPR, CCPA, WCAG). Leverage Power BI dashboards, Google Analytics, and Excel for performance analysis, operational visibility, and reporting. Collaborate with various functions within the marketing team and across departments throughout the organization. Required Qualifications Bachelor’s degree. 7+ years of experience in marketing operations, MarTech, or digital systems. 4+ years of experience driving marketing operational efficiency through process design, workflow optimization, and governance, including hands‑on management of MarTech platforms. 2+ years of experience applying AI/GenAI capabilities to improve efficiency and enhance marketing effectiveness. Preferred Qualifications Degree in Marketing, Business, Digital Technology, Analytics or a related field. Master’s degree. Experience working in a role closely related to marketing operations, MarTech, or digital systems. Experience in marketing analytics. Hands‑on experience with DAM, workflow tools, CRM, marketing automation platforms, CMS, and analytics tools. Demonstrated ability to support transformation and capability‑building initiatives, thriving in ambiguous environments and adapting to evolving priorities. Strong communication, storytelling, and effective collaboration skills; capable of influencing and partnering across marketing, IT, finance, analytics, and external agencies. Pay Range The annual salary for this position is between $96,000.00 - $192,000.00 annually. Factors which may affect pay within this range include, but are not limited to, skills, education, experience, and other unique qualifications of the successful candidate. Other Compensation This position is entitled to short‑term cash incentives, subject to plan requirements. Benefits Health Care Benefits: Medical, Dental, Vision; Wellness incentives Retirement Benefits Time off and Leave: Paid vacation days, up to 15 days; paid sick days, up to 5 days; paid personal leave, up to 5 days; paid holidays, up to 13 days; birth and adoption leave; parental leave; family and medical leave; bereavement leave; jury duty leave; military leave; purchased vacation Disability: Short‑term and long‑term disability Life Insurance and Accidental Death and Dismemberment Tax‑Advantaged Accounts: Health Savings Account; Health Care Spending Account; Dependent Care Spending Account Tuition Assistance Carrier EEO Statement and Accommodations Process Carrier is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability or veteran status or any other applicable state or federal protected class. Carrier provides affirmative action in employment for qualified individuals with a Disability and Protected Veterans in compliance with section 503 of Rehabilitation Act and the Vietnam Era Veterans' Readjustment Assistance Act. If you require a reasonable accommodation to complete the application process, participate in an interview, or otherwise engage in the hiring process, please contact us at View email address on click.appcast.io. We will make every effort to meet your needs in accordance with applicable laws. Applications will be accepted for at least 3 days from Job Posting Date: 6 May 2026. #J-18808-Ljbffr Carrier