Channel Marketing Manager

PIMCO is a global leader in active fixed income with deep expertise across public and private markets. We invest our clients’ capital across a range of fixed income and credit opportunities, leveraging our decades of experience navigating complex debt markets. Our flexible capital base and deep relationships with issuers have helped us become one of the world’s largest providers of traditional and nontraditional solutions for companies that need financing and investors who seek strong risk-adjusted returns. Since 1971, our people have shaped our organization through a high-performance inclusive culture, in which we celebrate diverse thinking. We invest in our people and strive to imprint our CORE values of Collaboration, Openness, Responsibility and Excellence. We believe each of us is here to help others succeed and this has led to PIMCO being recognized as an innovator, industry thought leader and trusted advisor to our clients. Position Description PIMCO is seeking an accomplished and motivated Vice President, Channel Marketing Manager to join our U.S. Global Wealth Management (GWM) Marketing team. The successful candidate brings strong channel marketing expertise and a technology-forward mindset, leveraging data, automation, AI, and emerging capabilities to drive business growth, enhance client engagement, and deliver measurable outcomes. This is a modern, commercially minded marketer who combines strategic thinking with execution excellence and continually seeks new ways to create value for the business and our clients. In this role, you will lead the development and execution of data-driven, multi-year marketing strategies across key growth segments, supporting PIMCO’s engagement with U.S. financial advisors and contributing to the firm's growth agenda. This includes owning segmentation strategies, activating targeted campaigns, and delivering integrated marketing programs that strengthen audience engagement, support distribution priorities, and generate measurable impact. A central focus of the role is evolving PIMCO's client segmentation framework to ensure marketing investments are aligned with the most relevant audiences and opportunities. Drawing on client insights, market intelligence, campaign performance, and business priorities, this individual will continuously refine audience strategies, improve targeting, and identify opportunities to deepen client relationships and support business outcomes. Partnering closely with sales leadership and client-facing teams, you will translate business priorities into actionable marketing strategies. Acting as a key point of coordination across Digital, Events, Content, Creative, and Analytics teams, you will ensure alignment between business objectives and marketing execution while delivering integrated marketing programs that create a cohesive client experience across channels. The ideal candidate combines deep experience in investments and advisor distribution with a strong understanding of business drivers and an ability to translate strategy into execution. This role offers meaningful opportunities to grow in scope and influence, with increasing responsibility for shaping the future direction of PIMCO's channel marketing strategy. You will play a key role in supporting business growth and elevating marketing's impact across the firm. About You You have a demonstrated track record of leveraging data, technology, automation, and AI to create business value and enhance marketing effectiveness at scale. You bring strong integrated marketing expertise, connecting audience insights, content, digital, events, analytics, and distribution priorities into cohesive programs that drive engagement and impact. You are a strong business partner who works closely with sales and other stakeholders to understand evolving needs, identify opportunities, and translate data, business priorities, and audience insights into impactful marketing solutions. You are a highly organized, detail-oriented operator with strong project and program management skills, able to manage multiple priorities, proactively communicate with stakeholders, drive execution, and close loops. You are highly collaborative, communicate and influence effectively across cross-functional stakeholders, build alignment, and consistently deliver results. You are a strategic thinker and problem solver, comfortable navigating ambiguity and identifying opportunities to advance business objectives. You combine strategic vision with a hands-on approach, equally comfortable shaping strategy and executing against it. You can translate complex financial concepts into clear, compelling, audience-relevant messaging and are an exceptional communicator, both verbally and in writing. You bring creativity, curiosity, and a test-and-learn mindset, consistently identifying opportunities to improve marketing effectiveness, scalability, and ways of working. You build credibility through high integrity, sound judgment, accountability, and consistent execution, and embody PIMCO's Core Values: Collaboration, Openness, Responsibility, and Excellence. You are intellectually curious and committed to continuous learning, staying ahead of client expectations, market trends, and emerging marketing capabilities. You thrive in lean, fast-paced, growth-oriented environments and are energized by finding smarter, more effective ways of working. You demonstrate strong emotional intelligence and stakeholder awareness, enabling you to build trusted relationships and drive alignment across diverse groups. Responsibilities Key responsibilities include, but are not limited to: Develop and implement integrated, multi-channel marketing strategies aligned with business and firmwide growth objectives. Design and execute multi-year marketing plans to support key client segments and distribution priorities. Own client segmentation and audience strategy, leveraging insights and analytics to inform targeting, enhance personalization, and optimize marketing investments. Lead the development and activation of integrated marketing programs that drive awareness, engagement, and conversion across the client lifecycle. Partner closely with sales leadership and client-facing teams to identify opportunities, translate business needs into actionable marketing strategies, and align marketing initiatives with sales priorities. Serve as a key point of coordination across Digital, Events, Content, Creative, Analytics, and other partners to deliver cohesive client experiences across channels. Localize and activate broader marketing campaigns to ensure regional relevance and effectiveness. Leverage data, analytics, and marketing technology to measure performance, generate insights, and optimise marketing strategies, using automation to drive efficiency and scale. Maintain a test-and-learn mindset, continuously refining strategies and campaigns based on performance data, client feedback, and market insights. Drive the adoption of innovative tools, technologies, and ways of working to enhance marketing effectiveness, scalability, and business impact. Manage and prioritize a dynamic portfolio of initiatives in response to evolving business needs and market opportunities. Support sales teams by ensuring access to relevant, timely, and effective marketing resources. Ensure marketing activities comply with applicable regulatory requirements in partnership with Compliance. Qualifications Bachelor’s degree required. 8+ years of experience in asset management or financial services marketing. Strong knowledge of intermediary, institutional, and/or advisor client segments. Demonstrated experience developing and executing integrated marketing strategies that support business growth and client engagement across digital, content, event, paid media, and sales enablement channels. Proven success partnering with sales teams to drive commercial outcomes. Experience leveraging data, marketing technology, and automation to enhance channel marketing effectiveness and efficiency. Genuine interest in applying innovative tools, including AI, to improve campaign performance and scalability. Deep understanding of client investment needs and decision-making processes. Knowledge of investment products (e.g., Models, Alternatives, Municipals, SMAs, ETFs) preferred. Strong digital marketing, campaign management, and performance measurement capabilities. Familiarity with marketing and project management platforms (e.g., Smartsheet, Seismic). Agile marketing experience is desirable. PIMCO follows a total compensation approach when rewarding employees which includes a base salary and a discretionary bonus. Base salary is the fixed component of compensation that is determined by core job responsibilities, relevant experience, internal level, and market factors. The discretionary bonus is used to award performance and therefore is determined by company, business, team, and individual performance. Salary Range: $ 150,000.00 - $ 225,000.00 Equal Employment Opportunity and Aff ... Statement PIMCO recruits and hires qualified candidates without regard to race, national origin, ancestry, religion (including religious dress and grooming practices), sex (including pregnancy, childbirth, breastfeeding, or related medical conditions), sexual orientation, gender (including gender identity and expression), age, military or veteran status, disability (physical or mental), any factor prohibited by law, and as such affirms in policy and practice to support and promote the concept of equal employment opportunity and affirmative action, in accordance with all applicable federal, state, provincial and municipal laws. The company also prohibits discrimination on other basis such as medical condition, or marital status under applicable laws. Applicants with Disabilities PIMCO is an Equal Employment Opportunity/Affirmative Action employer. We provide reasonable accommodation for qualified individuals with disabilities, including veterans, in job application procedures. 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