Founding Product Marketer

Our client needs a Founding Product Marketer with 4–5+ years of B2B product marketing experience at a high-growth tech startup who can build the marketing function from the ground up. This person should be comfortable operating as a team of one (with agency partners for leverage), working directly with the founder, and have a track record of owning positioning, messaging, and launches end-to-end. Bonus points for enterprise sales environment experience and being deeply AI-native in daily workflows. Responsibilities Own the company's positioning and messaging across all channels — website, sales materials, social, and every customer touchpoint — to stake the company's claim as the category leader in AI for heavy industry. Build sales enablement materials that move deals forward: pitch decks, one-pagers, case studies, and competitive intel. Translate new product capabilities into compelling launches and communications, working closely with product and engineering. Turn customer deployments into credible proof points and case studies for a technical industrial audience. Manage and coordinate multiple agency partners (content, events, social media) as execution arms, providing strategic direction and quality control. Run a consistent content rhythm across LinkedIn, website, and email — being the "brain" behind what the company says and how it says it. Build AI into every marketing workflow so one person delivers the output of a team. Must-haves 4–7 years of experience in B2B marketing, with a focus on B2B product marketing in tech. Experience in high-growth startups. Exceptional writing and editing skills with a high taste bar; ask for writing samples or portfolio pieces early. Fluency with AI tools in daily marketing workflows — should already be using them daily; if they can't give specific examples of how, that's a pass. Self-motivated and hungry to learn and grow. Comfortable with ambiguity; builds playbooks from scratch rather than expecting to inherit one. Strong judgment on quality — won't offload thinking to AI. Cross-functional collaboration with sales, product, and engineering. End-to-end ownership — has shipped things soup-to-nuts, not just contributed to a piece of a larger team's project. At least one stint of 2+ years where they built something meaningful and saw results. Nice-to-haves Agency and vendor management experience. Strong customer marketer background with rigorous case study and customer storytelling work. #J-18808-Ljbffr Product Pulse