Business Development Manager

About the Role

We are building our health system go-to-market from the ground up. As our first Business Development focused on this motion, you will be at the tip of the spear — identifying and opening net-new health system and IDN accounts, qualifying the right opportunities, and handing off a pipeline the AE team can close. This is not a high-volume call-blasting role. It is a research-driven, executive-outreach role that requires you to understand how health systems buy and who the right people are to engage.

What You'll Do

• Build and execute targeted outbound sequences into named health system accounts, prioritizing regional systems and IDNs.

• Research and map stakeholders across VP Access, Ambulatory Ops, Contact Center, and CIO orgs — understanding the org before the first touch.

• Craft personalized, outcome-oriented outreach (email, phone, LinkedIn) that speaks to access KPIs, staffing challenges, and digital transformation priorities.

• Qualify inbound and outbound leads against ICP criteria; hand off fully briefed, multi-threaded opportunities to the AE.

• Build contact lists and maintain clean, accurate CRM records (Salesforce or equivalent) from day one.

• Partner closely with the AE on account strategy, sequencing, and messaging iteration.

• Surface insights from prospecting — what resonates, what objections come up, which personas engage — to sharpen the playbook.

You're a Great Fit If You…

• Are an outbound builder: You've generated qualified pipeline from cold outreach — you can point to sequences, conversion rates, and meetings booked.

• Have strong healthcare context: You understand (or are genuinely curious about) how health systems are organized and how they make decisions.

• Lead with a research-first approach: You don't spray and pray. You do the work before the outreach.

• Showcase strong executive presence and credibility: You can communicate confidently with VP-level personas — your writing is clear and your positioning is value-driven, not feature-driven.

• Are disciplined and process driven: You log everything, follow a cadence, and don't let tasks fall through the cracks.

Strong Plus

• Prior SDR or BDR experience targeting health systems, IDNs, or provider-side healthcare organizations.

• Familiarity with patient access, contact center, or digital front door domains — even conceptually.

• Awareness of EHR ecosystems (Epic, Oracle Health/Cerner) or contact center platforms (Genesys, NICE, Five9).

• Experience using sequencing tools (Outreach, Salesloft) and intent data platforms (6sense, Bombora).

What We're Looking For

• 1–3 years of SDR/BDR experience, ideally in enterprise SaaS or healthcare technology.

• Track record of exceeding meeting or pipeline quotas in an outbound-heavy environment.

• Strong written communication — you write emails people actually reply to.

• Curious, resilient, and comfortable operating without a fully baked playbook.

• Coachable and collaborative — you see the AE partnership as a two-way relationship.