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Commercial Sales Manager

Access Dubuque

Commercial Sales Manager

Theisen Home Farm Auto

1 Positions

ID: 4572365

Posted On 10/08/2026

Job Overview

Commercial Sales Manager

Employment Type: Full Time

Supervisor: Director of Merchandising

Job Description

Responsibilities include achieving maximum sales profitability, growth and account penetration within an assigned territory and/or market segment by effectively selling the Theisen’s Brand, products and/or related services. The Commercial Sales Manager is responsible for contacting and securing new business accounts and customers, both for business-to-business relations and brick and mortar locations. Supervise and mentor Commercial Sales associates. This position requires travel (some overnight) within their territory, to trade shows and other events.

Qualifications

  • Bachelor’s degree in business or related field

  • 3 years of outside sales experience

  • An equivalent of combined experience and education will be considered

  • Valid driver’s License with a clean driving record

  • 20% Travel required

Key Responsibilities

  • Establish, develop and maintain business relationships with prospective and current customers in the assigned territory/market segment to generate new business

  • Ensure customer satisfaction by providing a positive experience and responding efficiently to customer inquiries

  • Drive revenue through outside sales by demonstrating products and services to existing and potential customers and assisting them in selecting those best suited for their needs

  • Track and maintain a customer database with up-to-date contact information

  • Research and analyze the territory/market to seek out prospective customers and determine their potential value

  • Develop clear and effective written presentations, proposals, and quotations for current and prospective customers

  • Promote the Theisen’s Brand customer service through community involvement with a minimum of 12 Brand representations

  • Coordinate sales effort with marketing, stores, purchasing, accounting, and logistics

  • Identify advantages and compare company’s products/services by highlighting features, benefits, and pricing

  • Plan and organize personal sales strategy by maximizing ROT through a goal system that is measurable and challenging

  • Provide reports to Purchasing and other members of management regarding customer needs, problems, interests, competitive activities, and potential for new products and services

  • Keep abreast of product applications, technical services, market conditions, competitive activities, advertising and promotional trends through the reading of pertinent literature and consulting with marketing and technical service areas

  • Travel to and participate in trade shows, conventions, and company related vendor training programs

  • Directly supervise Commercial Sales associates, define and facilitate paths for growth, and promote accountability of all subordinates by managing development and monitoring productivity

  • Provide effective performance feedback through employee recognition, rewards, disciplinary action, and annual performance evaluations

  • Perform other tasks as assigned

Required Knowledge, Skills, and Abilities

To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

  • Highly motivated to promote, sell, and secure orders from existing and prospective customers through a relationship-based approach

  • Proficient in Word, Excel, Outlook and Power Point as well as knowledge of spreadsheets and database software

  • Excellent written and verbal communication skills and the ability to effectively express ideas or instructions to others

  • Ability to professionally interact and communicate with individuals at all levels of the organization

  • Excellent organizational skills with the ability to plan, prioritize and organize a diversified workload with multiple priorities

  • Excellent analytical, decision making, and problem-solving abilities

  • Exhibit a high level of integrity and business ethics

  • Experience supervising, counseling, evaluating, training, and disciplining subordinates

  • Excellent leadership skills including enthusiasm, courtesy, empathy, and integrity

  • Outstanding interpersonal, relationship building, employee coaching and development skills

  • Possess a positive attitude, good listening skills and an outgoing personality

Physical Demands

While in the office, frequent physical demands include sitting, standing, walking, dexterity, and light grasping. Occasional physical demands include lifting up to 25 lbs., bending, stooping, reaching, kneeling, squatting, climbing stairs and firmly grasping. The employee is required to accept incoming calls and must be able to hear and speak. Specific vision abilities required by this job include vision adequate for the incumbent to perform the responsibilities and functions of the job efficiently. The associate must have the manual dexterity to manually operate and use a computer and other basic office equipment.

While in the store, frequent physical demands include lifting up to 25 lbs., walking, standing, bending, reaching, dexterity and light grasping. Occasional physical demands include lifting up to and over 50 lbs., climbing stairs, squatting, and firmly grasping. The associate is required to talk and hear. Must be able to work required shifts including nights and weekends, and maintain attendance standards. Specific vision abilities required by this job include vision adequate for the incumbent to perform the responsibilities and functions of the job efficiently. The associate must have the manual dexterity to manually operate and use a computer/cash register and/or RF.

Work Environment and Working Conditions

While in the office, this position will be performed inside a climate-controlled office facility. The noise level is low to medium and typical of an office environment. Potential hazards include electrical hazards. Atmospheric conditions are typical of an office environment and may include exposure to odors and dust.

While in the store, work will normally be performed inside of the store facility; however, some work may occasionally be performed outside in conditions ranging from cold below 32 degrees to heat above 100 degrees. The work environment is usually fast paced with regular deadlines and sales expectations. Extreme noise and vibrations may occasionally be experienced. Associates may be subjected to hazards such as burns, cuts, electrical, explosive, and mechanical. Due to the nature of the work, associates may be exposed atmospheric conditions such as dust fumes, odors, and poor ventilation. For the safety of our associates, all associates may be required to wear protective devices from time to time, depending on the job/task being performed.

Benefits

Part-Time and Full-Time Eligible:

  • Competitive match on 401k

  • PTO

  • Holiday

  • Birthday off – with pay

  • Associate discount and many other benefits

Full-Time Also Eligible:

  • Health insurance

  • Dental insurance

  • Vision insurance

  • Flexible spending accounts

  • Short-term and long-term disability

Company Culture and Values

At Theisen’s, our company culture is built on a foundation of respect, collaboration, and service to our communities. We believe in putting Customer First , working together as One Connected Team , and always finding ways to Give Back . These three pillars guide how we approach our work and interact with each other every day.

We are committed to fostering an inclusive and supportive environment where every associate is valued and encouraged to grow. At Theisen’s, we strive to make a positive impact on our customers, our communities, and each other, creating a workplace where hard work, dedication, and innovation are celebrated.

Theisen’s is proud to be an Equal Opportunity Employer. We do not discriminate against any associate or applicant for employment based on race, color, sex (including pregnancy), age, national origin, religion, sexual orientation, gender identity, disability, status as a veteran, or any other federal, state, or local protected class.

Primary Contact

1768256496429

Nikki Clemen

Recruiter,

Phone

Phone

Phone

Fax

View email address on click.appcast.io

Email

False

False

False

Job Details

Categories

Management/Executive

Retail Sales

Location

Dubuque, IA

Job Type

Employee

Full/Part

Full Time

Company ID

1280

Job REQ #

4572365

# Positions

1

Start Date

20261008

End Date

20261108

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Theisen Home Farm Auto

About the Company

Theisen's is an independent, family-owned chain of Home, Farm and Auto stores, with locations in Dubuque, Maquoketa, Dewitt, Anamosa, Monticello, Tipton, Dyersville, Vinton, lowa Falls, Charles City, New Hampton, Marshalltown, Cedar Rapids (2), Newton, Ames, Grinnell, Pella, Coralville, Indianola, Davenport IA, Sparta WI, Black River Falls WI and Jefferson, WI.

Theisen's is a member of Mid-States Distributing, a buying group comprised of independent, family-owned retailers across the country.

Theisen's was founded in 1927 by Leo & Kathryn Theisen. Theisen's headquarters are in Dubuque where the buying staff, advertising, accounting, human resources, MIS and distribution center are located.

Theisen's employs over 1200 associates. The philosophy at Theisen's is "people buy from people, not companies" and the company stresses that "our associates work with us, not for us". 6201 Chavenelle Road Dubuque , IA 52002-2634 (563)556-4738

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