Marketing Associate

Intercoastal Mortgage (Full-Time, Entry-Level)

Location
Hybrid - Work from Home / Northern Virginia (Reston, VA)


Reports To
Marketing Director


About the Role
We're seeking a creative and motivated Marketing Associate to join our mortgage lending team. This full-time entry-level position is ideal for a recent college graduate or someone with 1-2 years of marketing experience.


In this role, you'll support brand initiatives, produce engaging content, and help deliver a high-quality marketing experience to our loan officers, partners, and customers. This position is perfect for someone who is task-oriented, curious, self-directed, detail-focused, has strong communication skills, and is a motivated team player.


This is a hybrid position with regular work-from-home days and required visits to our Reston, VA headquarters 2-3 times per month. Must be willing to travel as needed.

Key Responsibilities
Graphic Design & Content Creation (30%)

• Design digital and print marketing materials, including flyers, social media posts, email graphics, print ads, and collateral using InDesign and Canva
• Maintain the brand content repository to ensure visual consistency across all assets
• Collaborate with the team on campaign themes, visual direction, and creative concepts
• Partner with the Compliance Department to ensure all creative materials meet mortgage industry regulations and company guidelines

CRM & Marketing Automation (30%)

• Support brand marketing campaigns, including email blasts, workflow automation, and audience segmentation
• Maintain accurate customer and partner data in the CRM system
• Assist with reporting and performance analytics for email and marketing campaigns
• Ensure all automated content, templates, and messaging comply with regulatory standards

Social Media & Video Support (20%)

• Collaborate with the Social Media Marketing Specialist to plan and produce short-form video content (Reels, TikTok, etc.)
• Capture and edit vertical video for social media platforms
• Help execute the company's social media strategy and posting schedule
• Submit all social content for compliance review and make revisions as needed

General Marketing Support (20%)

• Assist with event preparation, including creation of marketing materials and logistics
• Help manage the digital asset library and marketing request queue
• Research industry trends, competitors, tools, best practices, and compliance requirements
• Provide administrative and project-based support to the Marketing Director and team

Qualifications
Required:

• Bachelor's degree in Marketing, Communications, Graphic Design, Business, or a related field OR 1-2 years of relevant marketing experience
• Intermediate proficiency in Canva and InDesign (Adobe Creative Suite is a plus)
• Strong understanding of major social media platforms, especially Instagram, Facebook, and LinkedIn
• Basic video editing skills (CapCut, Canva, Adobe Premiere, or similar)
• Willingness and ability to quickly learn new tools and technologies
• Excellent organizational and time management skills with the ability to handle multiple priorities
• Strong written and verbal communication skills
• High attention to detail and accuracy

Preferred:

• Experience in real estate, mortgage, or financial services
• Familiarity with email marketing platforms and automation tools
• Experience with marketing analytics (email metrics, social insights, campaign reporting)
• Knowledge of mortgage industry compliance requirements (or willingness to learn)

Who You Are

• Task-Oriented : You can effectively juggle multiple projects and see them through to completion
• Curious : You ask thoughtful questions and look for ways to improve processes and systems
• Self-Directed : You manage your time well and take initiative to work independently
• Collaborative : You thrive in a team environment and communicate effectively with others
• Creative : You enjoy brainstorming ideas and bringing visual concepts to life