Vice President, Banking Product Marketing - Asset & Wealth Management

Job Description

J.P. Morgan Asset & Wealth Management is a global leader in banking, investing, and wealth management. Its clients include institutions, high-net-worth individuals, and retail investors in every major market worldwide. The division offers investment management across all major asset classes, including equities, fixed income, alternatives, multi-asset, and money market funds. For individual investors, the business also provides retirement products and services, brokerage and banking services—including trusts and estates—along with loans, mortgages, and deposits.

As the Vice President, Banking Product Marketing within J.P. Morgan Asset & Wealth Management, you will play a vital role in the conception and delivery of strategic marketing priorities, offers, and content for our deposits business.

Job responsibilities

• Own the deposits marketing strategy and value proposition for ultra-high-net-worth global clients and prospects, defining a differentiated story that positions deposits as core to the Private Bank relationship. Partner closely with global deposits product and marketing leadership to tailor the story to a variety of client types and personas. Create content programs, websites, and other marketing deliverables to drive commercial success.
• Lead the creation and execution of strategic marketing offers designed to drive net new money onto our platform. Establish an ongoing test-and-learn discipline across offer type, messaging, client segments, and channels to grow balances.
• Partner across deposits product leadership, client experience, and marketing to reimagine the everyday banking experience, delivering an enhanced debit card and checking and savings experience that leads—and disrupts—the industry.
• Innovate using LLMs and other AI tools to create more efficient and effective marketing.
• Work effectively with a wide range of stakeholders across levels, regions, and channels.

Required qualifications, capabilities, and skills

• BA or BS degree.
• 8+ years of marketing experience in financial services, with a demonstrated track record of success and increasing responsibility.
• Strong knowledge of financial services.
• Experience partnering with a wide variety of stakeholders to meet shared objectives.
• Strong writing and editorial skills, with experience delivering impactful marketing for print and digital channels.
• Strong project management skills, with the ability to manage multiple priorities, communicate progress, and track deliverables through completion.
• Ability to build relationships and influence across a large, matrixed organization.
• Demonstrated ability to work both independently and as part of a collaborative team.

About Us

JPMorganChase, one of the oldest financial institutions, offers innovative financial solutions to millions of consumers, small businesses and many of the world’s most prominent corporate, institutional and government clients under the J.P. Morgan and Chase brands. Our history spans over 200 years and today we are a leader in investment banking, consumer and small business banking, commercial banking, financial transaction processing and asset management.

We offer a competitive total rewards package including base salary determined based on the role, experience, skill set and location. Those in eligible roles may receive commission-based pay and/or discretionary incentive compensation, paid in the form of cash and/or forfeitable equity, awarded in recognition of individual achievements and contributions. We also offer a range of benefits and programs to meet employee needs, based on eligibility. These benefits include comprehensive health care coverage, on-site health and wellness centers, a retirement savings plan, backup childcare, tuition reimbursement, mental health support, financial coaching and more. Additional details about total compensation and benefits will be provided during the hiring process. 

We recognize that our people are our strength and the diverse talents they bring to our global workforce are directly linked to our success. We are an equal opportunity employer and place a high value on diversity and inclusion at our company. We do not discriminate on the basis of any protected attribute, including race, religion, color, national origin, gender, sexual orientation, gender identity, gender expression, age, marital or veteran status, pregnancy or disability, or any other basis protected under applicable law. We also make reasonable accommodations for applicants’ and employees’ religious practices and beliefs, as well as mental health or physical disability needs. Visit our  FAQs for more information about requesting an accommodation.

JPMorgan Chase & Co. is an Equal Opportunity Employer, including Disability/Veterans

About the Team

J.P. Morgan Asset & Wealth Management delivers industry-leading investment management and private banking solutions. Asset Management provides individuals, advisors and institutions with strategies and expertise that span the full spectrum of asset classes through our global network of investment professionals. Wealth Management helps individuals, families and foundations take a more intentional approach to their wealth or finances to better define, focus and realize their goals.​