Digital Marketing Strategist

Digital Marketing Strategist

A fast-growing innovation team within a large consumer organization is seeking a Digital Strategist to support the launch and growth of new venture concepts. This role operates in a fast-paced, test-and-learn environment, executing digital campaigns, supporting e-commerce initiatives, and helping teams rapidly experiment with new go-to-market ideas.

This is a hands-on role for someone who enjoys building, testing, and optimizing digital experiences in a startup-like environment.

Opportunity Type: Contract to Permanent
Schedule : Monday-Friday 8am-5pm (HYBRID)
Compensation : $48.00-$54.00/hour while on contract
Location : Knoxville, TN

Key Responsibilities

• Launch and manage paid social campaigns across platforms including Meta Platforms, TikTok, and Pinterest
• Support DTC initiatives using Shopify
• Execute email marketing campaigns using Mailchimp
• Build and connect digital workflows across marketing and e-commerce platforms
• Support website updates, UX improvements, and digital optimization
• Help run rapid digital experiments and campaign testing
• Analyze campaign performance and optimize based on consumer data

Qualifications

• Experience managing paid social campaigns
• Hands-on experience with Shopify and Mailchimp
• Experience with digital experimentation, campaign analytics, and optimization
• Ability to work in a fast-moving, entrepreneurial environment
• Strong collaboration and problem-solving skills

Category Code: JN009