Experienced Account Executive, KMGH
$65k - $75kThe E.W. Scripps Company
Media Account Executive
Are you a driven media sales professional ready to help local businesses thrive in one of America's most dynamic markets? KMGH, the E.W. Scripps ABC affiliate in Denver, Colorado, is seeking an experienced media Account Executive to join our high-performing team. In this role, you'll empower local and regional businesses to connect with their customers through innovative, multi-platform advertising solutions. Represent both KMGH and Denver Summit, giving you the unique ability to expand clients' reach across multiple platforms. From OTT video and targeted search strategies to social media, digital display, and broadcast television, you'll act as a trusted marketing advisordeveloping compelling campaigns that drive real results.
What You'll Do:
- Sell advertising solutions to local and regional businesses and advertising agencies
- Apply the Scripps Sales Process (SSP) to analyze current and prospective customer needs and apply customized advertising solutions that provide return on their investment
- In addition to television commercial airtime sales, facilitate the customer's ability to take advantage of the full array of digital marketing options available
- Independently prospect, secure appointments, perform needs analysis, develop customized solutions, present and close sales to develop and maintain new business from traditional and non-traditional advertisers
- Use ratings data, qualitative information and market trends to negotiate program ratings and advertising rates with advertising agencies in order to maximize revenue as well as develop custom solutions for new advertisers
- Serve as a trusted advisor with new and existing clients, provide best-in-class customer service, grow accounts, and gain additional business from referrals
- Perform client services, including but not limited to media avail negotiations, presentation preparation delivery and execution, copy writing, credit applications and collection of revenue due
- Effectively and proactively manage a sales funnel by way of Customer Relationship Management (CRM) systems, monitoring and achieving key performance indicators and expected activity levels
- Contribute to the creative development of campaigns though client communication and needs analysis, storyboard and concept creation, and assistance in production aspects
- Build and maintain strong client relationships, which may include entertaining prospective and existing clients
- Perform routine administrative functions of a media salesperson including makegood resolution, continuous update of CRM system with activity, account information and pending revenue, and communication with sales leadership regarding the status of accounts
- Perform other duties as assigned
What You'll Bring:
- BS/BA in related discipline preferred or equivalent years of experience
- Generally 2+ years of proven sales success preferred
- Experience in strategic account management, broadcast ratings and digital execution preferred
- Valid driver's license, good driving record, and ability to provide proof of insurance with the company required insurance limits
What We'll Offer:
- Uncapped sales commission
- Monthly allowance for mileage and cell phone
- Extensive Scripps Sales Process training
- A career path to grow your professional experiences
- Full medical, dental and vision benefits, as well as certain other health and wellness benefits
- Retirement savings plan with company match
- Other key company benefits include disability accident insurance, hospital indemnity, critical illness, life insurance, AD&D, ID protection, pet discount program, and employee assistance program. More details about timing and conditions of benefits eligibility and other plan terms and conditions will be provided upon hire.
Where You'll Live, Work and Play:
Denver, Colorado offers an unbeatable combination of urban sophistication and outdoor adventure. Known as the "Mile High City," Denver boasts 300 days of sunshine annually and serves as the gateway to the Rocky Mountains. Within an hour's drive, you can access world-class skiing, hiking, mountain biking, and camping. The city itself features a thriving craft brewery scene (with more breweries per capita than any other U.S. city), diverse culinary experiences, and vibrant neighborhoods like LoDo, RiNo, and the Highlands.
Denver's economy is booming with opportunities in tech, aerospace, healthcare, and media. The city is home to professional sports teams including the Broncos, Nuggets, Avalanche, and Rockies, plus an impressive arts and culture scene with the Denver Art Museum, Red Rocks Amphitheatre, and countless music venues. With a highly educated population, no shortage of outdoor recreation, and a welcoming, active community, Denver consistently ranks among the best places to live in America.
Compensation Range:
Annual Salary: $65,000.00 - $75,000.00 Pursuant to state and local salary transparency laws, the salary range posted is specific to candidates who will perform this work in Colorado.
The E.W. Scripps Company$65k - $75k
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